Since his creative renaissance began two
years ago, Electroplex head Don Morris
has generated a slow but steady stream of
well-regarded classic-meets-modern amplifiers.
And though Morris made his mark
in the estimation of many with the potent
Rocket 90, his lineup is heavy on lower-powered
Rockets that offer most players
more versatility and tonal flavor. The
most recent design to emerge from Don’s
Fullerton, California, shop is the switchable
22/35-watt Rocket 35-EL, a dual
EL-34 combo that delivers more aggressive,
British-flavored tones at studio and rehearsal-friendly volumes.
Rockets over the Atlantic
Players loved the original 5881-driven
Rocket 35 for its combination of blackface-like
familiarity and such modern touches as
power-output switching. With its ability to
go from a Deluxe Reverb-like 22 watts to a
Vibrolux Reverb-like 35 watts, the Rocket
35 was squarely in the sweet spot of most
performers’ volume requirements—low
enough for rehearsal or recording and loud
enough for mid-size venues.
The Rocket 35-EL effectively fires
this platform over the pond, delivering
Marshall-flavored bite and crunch with the
user-friendly control layout that made the
original Rocket 35 so familiar.
There are two footswitchable channels
with independent volume and treble,
mid, and bass controls, and channel 2
has an additional gain knob. A pair of
inputs and universal presence and reverb
knobs round out the controls on the front
panel. Around back you’ll find line-level
and speaker out jacks, impedance select
switches, two effects loops, and the switch
for selecting wattage.
Though you can order the 35-EL with a
variety of speaker types and configurations,
our review model arrived with a single Fane
AXA-12 speaker, bolted to a beautifully
constructed cabinet that’s probably capable
of withstanding a few direct rocket attacks.
The classic Electroplex gold-sparkle grille
cloth and logo lend the package an air of
both refinement and pugnacity—visual
qualities that, not coincidentally, aptly
describe the amp’s sonic performance.

Into the Void
With the Rocket in 35 watt mode, I
plugged in a 1960 VOS hardtail Strat and
selected channel 1. I was looking for a
taste of the amp’s EL-34 chime and bite,
and the sound from the guitar’s bridge
pickup was deliciously cutting and present
with intricately layered harmonics
that quelled the pickups more piercing
tendencies. With the volume set at 12
o’clock—just before things start to get
gritty—arpeggios blended and swirled with
chiming flavors that you don’t always experience
in an amp with this kind of dirty
potential. To say the least, there is a lot of
character in this amp’s clean tones.
The amp creeps into the close-to breakup
zone at lowish volume levels, so
those looking for a lot of well-defined,
clean headroom for traditional jazz comping
might not find the Rocket 35-EL to
be the best match. But in rock, experimental,
or soloing situations where
huge, complex sounds add texture, the
Electroplex can be an endless well of
inspiration. Cranking the volume knob
to 3 o’clock generates dead-on “Catfish
Blues” Hendrix tones, and here the
Rocket serves up fantastic early Marshall
sounds—metallic and crisp for rhythmic
fills and single-note stabs, plus thicker
dirtier overtones that can put a solo
over the top. Even on the 6th string,
the low end was tight and detailed, no
small feat for an easily portable 1x12.
Further indulging the Jimi inspiration,
I plugged my Crybaby 535Q into the
effects loop and enjoyed the sound of
Marshall-like tonality and wah washes
with very little noise and an absence of
unwanted tonal colorations.
Switching between channels revealed
a subtle but fundamental difference
between the two. With both channels
dialed up to the same mid-scooped EQ
setting, channel 1 was a bit warmer and
more compressed, and channel 2 had more
natural presence and jangle. Channel 2’s
gain knob also never sapped the purity of
the natural distortion I experienced using
channel 1.
With a Les Paul Studio in hand, I
noticed that working the gain knob gave
me the most direct means of managing
headroom, and at lower levels it was easy
to tap into old-school, plexi-like picking
response and either crunch or clean things
up with my attack.
Switching from 35 to 22 watts gave me
a bit more cool bloom and compression—perfect for Angus Young or Paul Kossoff
material. And at the gain knob’s upper
reaches, I found it easy to coax a surprising
range of heavy, creamy, and texture-rich
fury with fantastic presence and sustain.
The Rocket easily had the gain to
achieve a great Dave Murray tone, and,
with the help of a J. Rockett Alien Echo
Delay, it also delivered a sweet, early Van
Halen sound that exploded with harmonic
overtones and very musical and
manageable feedback. By dropping the
volume knob, I also got a lot of these same
saturated sounds with plenty of definition
and body at practice levels. And though it
wasn’t the deepest or most three-dimensional
reverb I’ve heard, the tube-driven
spring reverb has a lush airiness that will
likely meet most players’ needs.
The Verdict
Making early British El-34 sounds more
portable and flexible is a challenge players
have been grappling with for decades.
Getting a non-master volume Marshall to
sit well in the mix at a small gig can be a
major pain for the whole band, as is schlepping
the head and cabinet through the
door. To be certain, other amplifier companies
have begun to tackle the problem with
superb results. But the Rocket 35-EL solves
this problem beautifully while retaining an
individual personality, and the amp offers a
slew of vintage Brit-tones in an impressively
versatile, modernized package. Though
it excels as a rock amplifier, its clean tones
drip with character as well, making it a
perfect vehicle for singing blues and lyrical
soul or country licks. EL-34s have stayed
alive and kicking in the world of rock and
roll amplification for good reason, and the
Electroplex 35-EL lets them shine, with
vicious power and inspired musicality at
levels that players in real-world club and
small-venue situations can use.