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DiMarzio to Release Steve Vai Gravity Storm Pickups

The Gravity Storm is the next step in Steve Vai’s pickup evolution.

Staten Island, NY (July 31, 2012) – DiMarzio, Inc. announced it will release two new Gravity Storm humbucking pickups for electric guitars in mid-August. The Gravity Storm Neck and Bridge Model pickups were designed for Steve Vai. The pickups are named after a song on his new CD, Steve Vai: The Story of Light, that will be released on August 14, 2012 by Vai’s Favored Nations label.

The Gravity Storm is the next step in Steve Vai’s pickup evolution. Vai used to speak of pickup sounds in terms of specific frequency responses, but now he describes them in terms of flavors and textures. The flavor of The Gravity Storm Neck Model (DP252) is sweet and warm, but the texture has an edge to it. The combination of fat neck position tone with harmonics gives the Gravity Storm Neck Model an unusual throaty quality that sounds like a cross between a humbucker and a single-coil.

Steve described the sound he wanted from his new Gravity Storm Bridge Model (DP253) pickup as “a thundering cloud of ice cream.” It is very much a plug and play pickup – it does not require a lot of tweaking to get a great sound. Because the highs are very fat, it is possible to increase treble response on one’s amp without losing tone and sustain on the high frets.

DiMarzio’s new Gravity Storm Neck and Bridge Model pickups are made in the U.S.A. and will be available August 15, 2012 from guitarcenter.com and musiciansfriend.com. They will go on sale from all DiMarzio dealers on September 17, 2012. Suggested List Price for each pickup is $115.

For more information:
www.dimarzio.com


     

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Comments

 (9 comments) display by
UsernameComment
Tom
on 08/13/2012 		Will these be installed on Ibanez JEM Vai guitars?
BoogieChilli n
on 08/06/2012 		Pickups are just item in your chain of tone. I've never bought a endorsed pickup trying to sound like that person, but have found some really nice pickups that way. I use a so called heavy metal pickup in a jazz band for example. It all depends.
Rick/Hayward ,Ca.
on 08/04/2012 		Heh Heh heh,good one AJ...."Suggested list price" pay attention ! they`ll be $75-$95,some where in there... and Drop over time to $65....$85 for a Pkup no one used,is a home run for you if its your Dream tone...(Steve & his Dreamy guitar :)
AJ
on 08/02/2012 		Brad "Thundering Cloud of WTF? While I wish I had his chops, I wouldnt want is off-kilt view on things. Jeesh, it's not worth sounding like a goof. Well...happy playing w/these overpriced pickups. You wont sound like him but you can make up stupid shite like he does." Hibiby What is thundering cloud of ice cream? Ice cream is not making any noise in Belarus! Is American thing? And is being very expensive! On eBay I am being able to buying 5 pickups for price of this pickup! Hey guys did you ever think that your comments were subliminally snooty.. and the reason was that hate the fact that Steve is so creative and successful while you ror at your computer?
Rick/Hayward ,Ca.
on 08/01/2012 		you got me there,EVO2 was too hot + didnt work for me.. I like T.Z.& Mojoe neck on bare basswood,lil bit tung oil... the EVH wolf/bridge threw me too,I was like WTF?...put it on consignment locally..speaking of ED,your not gonna get a wolf +5150-3 and get that brown sound.
Guytron
on 07/31/2012 		Let's hope they sound much better than the ones he was using before...
Rick/Hayward ,Ca
on 07/31/2012 		(Austin Powers)YEA,Baby..........you know those are good!!! im glad to see a NEW offering from (MY)Dimazio....Those are gonna sound KILLER !! Just listen to the Recording of "Gravity Storm On UTUBE" NEw SICK tone from One of the KINGS of Rock.I first heard that,and was Like,holey moley!DOUBLE GRAND SLAM,8runs!!Last year i called Dimazio and said,hey, I put the "MOJOE" in the neck,its a beautiful thing!!They said Good man,thanks for Idea..Thundering cloud of Ice cream, Yes,steve,Yes..the KIng of the Dreamy Guitar.Better with age
Brad
on 07/31/2012 		Thundering Cloud of WTF? While I wish I had his chops, I wouldnt want is off-kilt view on things. Jeesh, it's not worth sounding like a goof. Well...happy playing w/these overpriced pickups. You wont sound like him but you can make up stupid shite like he does.
Hibidy
on 07/31/2012 		What is thundering cloud of ice cream? Ice cream is not making any noise in Belarus! Is American thing? And is being very expensive! On eBay I am being able to buying 5 pickups for price of this pickup!



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