Magazine \ Daily News \ New Products \ GJ2 Introdcues the New Arete 3 Star Guitar

GJ2 Introdcues the New Arete 3 Star Guitar

The new line of guitars is made at the same facility as the company’s original top-of-the-line models, but is designed to meet the needs of players looking for USA-made craftsmanship at a more accessible price point.

Laguna Hills, CA  (August 15, 2012) – GJ2, the Orange County-based guitar manufacturer founded by Grover Jackson, has released a new model that combines quality design and playability at an attractive price, the Arete (Ah- re-tay) 3 Star. The new line of guitars is made at the same facility as the company’s original top-of-the-line models, but is designed to meet the needs of players looking for USA-made craftsmanship at a more accessible price point.

Construction is neck through body and uses Sapele, a visually and sonically beautiful wood. The Arete 3 Star comes with “Habanero” pickups, which are designed and made in-house by GJ2. The guitars are offered with a choice of fixed bridge or tremolo. The tremolo model features the Bladerunner “Supervee” tremolo unit, which offers great feel and tonal response.

Founder Grover Jackson, who personally oversees the construction of each guitar, explained how GJ2 could offer USA-made quality at lower price. “We wanted more players to be able to enjoy a well-made guitar, so took out some of the fancier decorative touches that don’t affect the tone or playability. For example, instead of mother of pearl inlays on the fingerboard and head, the 3 Star uses pearloid fret markers. This model also has a gig-bag instead of our super quality hard case. The 3 Star has the same great design and playability as our top model, but at a price that makes it more accessible.”

The GJ2 Arete 3 Star electric is available in three striking looks: Natural, Midnight and Oxblood. Priced from $1,899, the guitar also includes a gig-bag and strap.

For more information:
gj2guitars.com


     

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Comments

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UsernameComment
Scott
on 01/13/2013 		I own a GJ2 guitar,not just a critic who has never seen or played one. I plan on buying a second one. I own 10 guitars and own other USA made guitars in the same price range & the GJ2 is well worth the price.If you want to buy a $900 guitar then all the power to you,but if you dont own or havent played a GJ2 guitar then why bash on them?
JB
on 09/20/2012 		Hibidy, nobody wants a guitar from Belarus.
JB
on 09/20/2012 		Seem to be paying for the Grover Jackson name here.
Ron
on 08/21/2012 		How is this guitar better than the 2-star and less than the 4-star ? Now the 5-star, that's a great guitar.
Sully
on 08/16/2012 		Super excited about this, and look forward to owning one as soon as possible. Keep up the great work!
Jon @ GJ2 Guitar
on 08/15/2012 		Guys, we have created a version of our Arete model at a "more accessible" price. We know that these are not cheap. There are many good guitars available from overseas for low prices but American made guitars cost more. These are individually made and designed by one of the guitar world's great innovators in Orange County, California. If you compare our guitars to other USA made guitars from similar, small manufacturers you will see that we are competitive. they are not for every taste or pocket, if they are not for you I wish you well with whatever you choose to buy.
Hibidy
on 08/15/2012 		Is not low price! Is more expensive than Fender, Gibson, Jack$on! Is not having many features that for price are needing. Why Premier Guitar showing things like this but not quality guitar from Belarus?
RHC
on 08/15/2012 		DEAR,web editor,is this artical right?Totally confused,$1,900.oo an accessible price point?affordable? A bran new Charvel SoCal is only $900.oo.. These guitars,quality neck thru bod + tuners look as if they were meant to be offered @ $500-$600



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