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Schecter Guitars and Lotus Racing Team Up on Limited Edition Guitar

Schecter Guitars and Lotus Racing Team Up on Limited Edition Guitar

Based upon Schecter Guitars’ popular Solo-6 Standard body design, the official Lotus AJR Custom Guitar is specifically built for the 2012 American Le Mans Series.

Sun Valley, CA (September 21, 2012) – In a high-octane collaboration, Schecter Guitar Research and Lotus Racing have joined forces to create a special, limited-edition guitar that embodies the hallowed Lotus brand in a great-playing musical instrument.

Based upon Schecter Guitars’ popular Solo-6 Standard body design, the official Lotus AJR Custom Guitar is specifically built for the 2012 American Le Mans Series. The sculpted mahogany body is dressed in classic Lotus livery black and gold with splashes of red to closely resemble its high performance counterpart, the Lotus Evora GT. Wearing the cars #23 and proudly displaying its classic British heritage, this custom guitar shows the iconic Lotus Racing company fully embracing Rock and Roll.

“We wanted to commemorate our participation with the Lotus Alex Job Racing team by designing a unique race inspired custom Schecter Guitar, “ Marc Lacorte, executive vice president, Schecter Guitars said. “The lines of the car and guitar are so similar that it just flowed perfectly.”

• Construction: Set Neck w/Ultra Access
• Body: Mahogany w/Lotus Graphic
• Neck: 3-pc Mahogany
• Finger Board: Rosewood
• Frets: 22 Medium
• Inlay: Dots
• Bindings: Crème
• Tuners: Grover
• Pickups: Seymour Duncan Designed Blackjack HB-102b/HB-101n
• Electronics: Vol/Vol/Tone (tap)/3way Switch
• Available Bridges: TonePros System
• Scale: 24.75”
• Hardware: Matt Gold

List price: $1344.00.

For more information:
www.lotusajr.com