In the guitar market, classic models still have the biggest influence, but the future is lurking.
In the ever-evolving music industry, the electric guitar stands as an enduring stalwart, having shaped the sonic landscape for generations without much physical change. I’ve joked about the state of the guitar before, but let’s take a more serious view of what’s happening in the guitar business. It’s apparent that the classics continue to wield influence, while also undergoing a transformation reflective of the current tech era.
First, let’s consider the resonance of tradition. The vintage trade has never been more robust, and sale prices are at an all-time high. Of course, those rising price tags mean that more cost-effective, vintage-inspired designs are continuing to attract buyers. As a consequence, budget-conscious guitarists are gravitating towards instruments that pay homage to the golden era of rock ’n’ roll, which now encompasses “shredder” guitars as well. At the higher end of the price range, boutique luthiers and established brands alike continue crafting instruments that marry the timeless elegance of yesteryear with modern touches—with varying results.
The aftermarket is awash with the same strategy. Take, for instance, the drumbeat of PAF-style pickups—the holy grail of vintage tone. It’s the tone that everyone wants, but few have actually heard firsthand. Still, discerning players seek out guitars fitted with these replicas, their imaginations yearning for the warm, creamy sound that defined the bluesy (recorded) licks of legends. With the marketplace flooded with PAF imposters, it may be just a matter of time before more recent pickup designs become subject to widespread recreation. A case in point is the resurgence of the T-Top Gibson humbucker, which was the less cherished replacement to the PAF.
And it’s not only pickups. In the spirit of this quest for retro authenticity, some builders have gone a step further, meticulously recreating or improving upon other vintage components, ostensibly to capture the elusive magic of bygone eras. The difficulty for consumers to compare these products to the “real” thing is a conundrum that works in the maker’s favor. In the end, if you like what you hear, that’s what matters.
“As vintage-aesthetic fatigue sets in among some players, carbon fiber, aerospace alloys, and 3D-printed components are pushing the boundaries of what was once deemed sacred.”
Despite the constant dialogue about the golden age of guitars, the electric market is no stranger to innovation. Effect and amp builders offer both digital and analog impressions of vintage products, and there is a faction also pressing ahead into options never imagined in the past. In a world fueled by technological leaps, guitar amplification has embraced a metamorphosis in the realm of digital signal processing, where guitars are not mere instruments but also game controllers for a myriad of sonic possibilities. More and more, modeling technology is becoming the alchemist’s potion, allowing players to summon the tones of iconic amps and effects with a simple twist of a knob. Or at least, as the saying goes, close enough for rock ’n’ roll. It’s tempting to write off these devices based on early attempts, but as processing power gets more powerful and costs come down, we may see the final triumph of solid-state.
The tech touch is also evident in the rise of avant-garde designs and materials. As vintage-aesthetic fatigue sets in among some players, carbon fiber, aerospace alloys, and 3D-printed components are pushing the boundaries of what was once deemed sacred. Whereas previous attempts to integrate aerospace materials were laughable, modern-day artisans are crafting guitars that twist convention, challenging players to rethink their perceptions of what a cool electric guitar can be. The juxtaposition of tradition and innovation is not always a clash but a quest, where the echoes of the past might resonate in harmony with the cutting-edge present.
The democratization of luthiery has also given rise to a thriving custom and boutique market. When I started building instruments, there was no StewMac, and information was a guarded secret. Now, with social media as their stage, thousands of small-scale builders showcase their take on the past or their stab at the future. Like the craft-beer movement, small-shop guitar-making has turned into a significant hobby. These creations stand as testament to the artisanal spirit now driving the guitar market forward.
Yet, as we traverse the landscape of the electric-guitar market, it’s crucial to acknowledge the challenges. The digital age has ushered in a paradox—while virtual instruments and home-studio setups offer unprecedented accessibility, they also pose a threat to the tactile experience of playing a physical instrument. The allure of instant gratification in the form of digital plugins challenges the traditional methods that have defined the soul of the electric guitar for decades.
In my view, the electric-guitar market is a tapestry woven with threads of tradition and innovation. It’s a place where vintage sensibilities mix with cutting-edge technology, and the esoteric meets the mainstream. As players and builders continue to search for new ways to differentiate themselves, the electric guitar remains an ever-evolving muse, resonating with the echoes of the past while charting a course towards an exciting future. In other words, just as it has always been.Three new models from the Mexico-made Vintera II series offer refinements and, in some cases, uniquely stylish alternatives.
It sounds just like you want a Strat to sound—a bit boxier than top-shelf Strat’s perhaps, but colorful all the same. Nice neck. Beautiful fit and finish and a lovely rosewood fretboard.
Neck could use a bit more taper toward the nut and a little more contour at the edges. Vintage tall frets may not be everyone’s cup of tea.
$1,149
Fender Vintera II ’60s Stratocaster
fender.com
For Fender-philes that love vintage details, the first Vintera guitars, introduced in 2019, were welcome news. The Mexico-made series featured several custom colors rarely seen on the company’s more affordable instruments, the classic 7.25" fretboard radius returned, and the price was nice—most models were $899.
To players that cherished the Vintera guitars for their embrace of idiosyncratic and vintage-authentic elements, the expanded Vintera II series will probably seem like a Christmas stocking exploding from a Thanksgiving cornucopia into a Fourth of July fireworks finale. The burgeoning line now includes the Bass VI and competition stripe Mustang, a Telecaster Bass, and a Thinline Telecaster. It’s a beautiful batch of instruments that showcases some of the company’s most beloved and fascinating zigs and zags away from the norm, as well as several standard bearers.
While the three instruments that Fender sent our way don’t include the oddest of the series’ oddities, they still span the spectrum between the iconic, in the form of the ’60s Stratocaster, and more obscure instruments like the ’70s Jaguar with maple neck and black block fret markers. Two of our review guitars feature rosewood fretboards, which see a welcome return after the original Vintera series’ embrace of pau ferro fretboards. All three are built with alder bodies (only the Vintera II Telecaster Thinline is built with ash). Like just about any consumer goods, the new Vintera II guitars are affected by the realities of post-pandemic economics, and our review guitars range from $1,149 for the Stratocaster (which isn’t completely bonkers, given global inflation across the board) to $1,499 for the Jaguar, which is a bit more startling. Crossing the $1K threshold will be a tricky psychological hurdle for players accustomed to Mexico-made Fenders in the three-figure range. But as Paul Weller said, this is the modern world. And what’s reassuring is that the quality of these guitars is generally excellent, rivaling more expensive guitars in many respects.
Vintera II ’60s Stratocaster
A sunburst ’60s-style Stratocaster can elicit many different reactions: “Hello Old Faithful,” “You again?,” and “ahhhh...perfection” among them. Its form is familiar, beautiful, and balanced. In its Vintera II guise, the ’60s Stratocaster feels pretty great, too.
I once visited George Gruhn at the old Gruhn Guitars shop in Nashville and hung out a while in the little annex adjacent to the office where he kept his most primo stuff. Every A-list, vintage guitar model was there. But the one I can still feel in my hand to this day was a Lake Placid blue 1964 Stratocaster. The neck was perfect—a beautiful taper from a substantial oval at the 12th fret to a lovely, almost slim-and-narrow-feeling profile at the nut.
The Vintera II is heftier and blockier between the 5th fret and nut, and less contoured at the edges than many real ’60s Fender necks including that recalled 1964 Stratocaster. But they nail many other virtues—most notably the thickness from the 5th fret up. Like all the Vintera II guitars, and many others in the modern Fender line, the ’60s Stratocaster uses vintage tall fret wire rather than true vintage-spec frets. The difference doesn’t always feel huge, but it’s apparent. Hammer-ons and pull-offs feel a touch snappier and bending feels slick. If you have a heavy-handed approach to chording you might hear some notes go a little sharp. Players with a more nuanced touch shouldn’t have to worry much. Still, I wish Fender had gone the whole way to vintage spec and used shorter fret wire, which, in my book, feels great with a 7.25" radius. The rosewood fretboard, by the way, looks beautiful. Many of the pao ferro boards from the original Vintera could look chalky and arid, but the rosewood on the Vintera II looks deep and full of characterful grain.
Ring My Bell
Though there are many perfect amplifier companions for a vintage-style Stratocaster, I used a Tremolux piggyback and Fender Reverb tank with the reverb dwell laid on thick for much of this evaluation. The ’60s Stratocaster bridge pickup sparkles, splashes, and slashes in this very pre-CBS environment. It sounds sharp and focused, and pops with clear bell tones colored with a hint of trashy attitude. With a little less reverb, it dishes jangly Heartbreakers rhythm tones and punky Buddy Guy daggers. The out-of-phase fourth position conjures spanky Big Star-isms, and the middle position generates sweet circa-’72 Jerry Garcia dew drops and full-bodied rhythm. The neck pickup is primed for soul ballads, Gilmour space flight, and Kurt Cobain riffs. To state the obvious, these pickups cover a lot of ground. If you can level any complaint about them at all it’s that they lack some of the high-end detail of more expensive counterparts and sound a touch boxier as a result. Could you hear that in a band mix? Hard to say. I’d venture that many Stratocaster snobs would feel pretty good with taking this guitar on stage.
The Verdict
Full of punchy, spanky, slippery, and silvery tones, the ’60s Stratocaster feels like an old bud, a warm blanket, or an ages-old chisel. Like any Stratocaster, it has a very familiar, at times doctrinaire, personality. But that classic Straty-ness is sweet in the Vintera II edition.
While fit and finish were practically perfect on our test guitar, there was room for fine tuning. The G and B strings went flat more than I would like and the vibrato could be a little smoother and hold tune a bit better. I’d think these are problems easily fixed with a good setup—or even just a little care at home. That said, even in inflationary times it's nice to have those issues ironed out on a guitar north of $1K. When it’s all working though, the Vintera II ’60s Stratocaster feels alive and addictive.
Vintera II ’50s Jazzmaster
The Jazzmaster was born with about 18 months remaining in the 1950s. And while it’s easy to align the Telecaster and Stratocaster with other facets of ’50s culture and iconography, the Jazzmaster is, at least in my addled head, synonymous with the 1960s and beyond, making the notion of a representative ’50s Jazzmaster a curious one. But at least superficially, ’50s Jazzmasters were unique instruments marking a transitional time for Fender. Those in-between aesthetic elements make the ’50s Jazzmaster, which comes in desert sand and sonic blue, among the most distinctive looking guitars in the Vintera II line. Both colors are interesting choices for representing a ’50s Jazzmaster. Sonic blue is more associated with 1960s custom-color guitars, and desert sand, while a common ’50s Fender color, was generally seen on more inexpensive Duo Sonics and Musicmasters. Nevertheless, both hues look natural with the very-’50s gold-anodized pickguard. And on our desert sand review model, the rich slab-rosewood fretboard and gold pickguard help make the whole package look like a delicious chocolate-and-creme confection nestled in a gold foil wrapper. And I, for one, am all for guitar color schemes that evoke yummy food.
The Jazzmaster’s late-50s C neck is discernibly slimmer than the ’60s Stratocaster’s ’60s C shape—a potential surprise to those that associate ’50s Fenders with thick necks. Paradoxically, perhaps, the shape gives the ’50s Jazzmaster a more generic, contemporary feel than the ’60s Stratocaster. Yet it’s comfortable and feels fast, even if it leaves you longing for a little extra thickness from the 7th fret up. It’s hard to take issue with the Jazzmaster’s playability, though, which is lovely. I was certain that a Jazzmaster with a setup this low would fret out a bit, but two step bends from the 12th fret up went without a hitch. And in general the Jazzmaster feels a little faster under the fingers than the Stratocaster.
Of Zing and Springs
Like the Stratocaster’s pickups, the ’50s Jazzmaster’s pickups sound narrower and less lively in the high end than the pickups in more expensive American Vintage II counterparts (and, in this case, the 1964 Jazzmaster on hand for comparison). But the basic voice is still very recognizably a Jazzmaster, and without context—or in a mix—they would probably fool experienced listeners. The bridge pickup is sharp and zingy, the middle position atmospheric and warm. And the neck pickup is sweet and round. They are relatively free of noise, too—a distinction many Jazzmasters cannot claim.
If there is a single significant shortcoming in the ’50s Jazzmaster, it’s in the vibrato, which, in our review guitar, is prone to clacking sounds, particularly when you use a fast vibrato arm technique. This is a familiar issue in affordable, non-vintage Jazzmasters and Jaguars. (I run into Japan-made offsets from the ’90s with the same knocking problem.) Suggested and proven fixes for the issue range from loosening the vibrato tension screw to sticking tape between the bridge and vibrato plates. But given how much of the joy—and extended expressiveness— of playing a Jazzmaster is rooted in the beautifully bouncy and elastic vibrato, it would be nice to experience the best version of Jazzmaster vibrato right out of the gigbag.
The Verdict
Clicking vibrato aside, the ’50s Jazzmaster is a very well made instrument that looks and feels more expensive. The guitar’s essential voice sounds authentic if a bit less widescreen than that of a vintage or American Vintage II specimen, and it feels fantastic in hand across the whole length of the fretboard.
Vintera II ’70s Jaguar
Charting guitar fashion via the British Invasion clock, you could make the case that Fender’s Jaguar started to fall out of vogue by the summer of 1965—Chris Dreja’s appearance with one on the cover of Having a Rave Up with the Yardbirds notwithstanding. But by the early ’70s, with Stratocasters topping the Fender hit parade, Telecasters adopting very Gibson-like humbuckers, and with Marquee Moon still a few years down the road, the jet-age Jaguar had most certainly ceased to look groovy to the natural finish and bell bottoms set. That didn’t keep Fender from taking a few final stabs at breathing life into its former flagship model—yielding the maple-neck-with-black-block look of the ’70s.
Though it has its fans, the maple-necked Jaguar is a peculiar marriage of design elements. To my eye, at least, the chrome on a Jaguar works best against a simple dot-inlay rosewood fretboard, which offers balance and dark counterpoint to the gleaming metal. Both of the colors that Fender offers in the Vintera II series make the maple neck work more effectively. Against the vanilla shade of the vintage white finish, the honey-tinted maple looks like pie crust against cream, and on our gloss black review model, the black block inlay is a stylish echo of the body’s finish. Fender picked well when selecting these color schemes.
Chokin' Up
I have friends that flat-out just don’t relate to Jaguars. That’s fine. I get it. If you’re used to a 25 1/2"scale, the Jag’s 24" scale can feel pokey, plinky, and petite. Even I sometimes find it tricky to switch between a Jazzmaster and a Jaguar mid-set for this reason. But the Jaguar is also a very funky guitar—not necessarily in the James Brown sense, but in the way the shorter, more compact-feeling neck (with an extra fret, compared to the Jazzmaster and Stratocaster) feels fluid, fast, and snappy once you get used to it. The focused, not-too-muscular fundamentals sound amazing for Malian guitar textures, splashy surf tones, Velvets garage haze, and concise, fuzzy psychedelic leads. I love all of those sounds and frequently use Jaguars to make them, so you can consider my opinion biased. But I think the Jaguar functions in a unique and compelling way in these environments, and others, that will appeal to players not weighted down by tone dogma. Our review Jaguar, by the way, is the slinkiest playing of the three guitars profiled here. The short scale feels incredibly fast. The neck also has the most comfortable profile of the three guitars—a thicker C that feels substantial and serves as a nice balance to the short scale. The vibrato is pronouncedly smoother than that on the Jazzmaster and less prone to clicking noises under all but the most fast and vigorous shaking.
The pickups, like the neck, will be polarizing. I heard everything I like about Jaguars here: focus, a less bossy, less-full-spectrum output that’s chimey, airy, rich with concise overtones, and not too fat for jangly arpeggios or fast, funk rhythms. Like all the Vintera II pickups, the Jaguar’s are a little less detailed and oxygenated than more expensive or vintage counterparts, but they have the accent down. I’ve played a lot of Jags over the years, and in terms of tone, this one was no less recognizable as a Jaguar, and just as fun in most respects.
The Verdict
At $1,499, the Vintera II ’70s Jaguar is a full 200 bucks more than the Jazzmaster and 300 more than the Stratocaster. While the unusual black neck binding and block markers might account for some additional “exotic” manufacturing expense, it’s difficult to understand what accounts for the price, which starts to teeter uncomfortably away from the accessible category. Yet the Jaguar was the nicest playing and certainly the most unique feeling of the three Vintera II instruments reviewed here, and immensely inspiring for it.
Fender Vintera II Series! '50s Jazzmaster, '60s Stratocaster & '70s Jaguar Demos | First Look
Undoing the belief that mastery is the goal can enable you to truly unleash your creative potential.
The great Zen master Shunryū Suzuki once said, “In the beginner’s mind, there are many possibilities, but in the expert’s, there are few.” Reflect for a moment on how we spend the majority of our lives constantly accumulating, winnowing, and refining, with the majority of our efforts geared towards attaining greater and greater efficiency through massive repetition, which in turn deeply ingrains habits. This is considered to be the path towards mastery. But it is also the path towards fewer and fewer choices, an unconscious reliance on those ingrained habits (the good and the bad), and diminishing creativity.
Over the last several years, I’ve written about a wide variety of topics related to audio, gear, and vintage and modern recording techniques. This time I’d like to shift focus and talk about the real drive for everything—creativity—as well as share some thoughts on words like “mastery” and “expertise.” Tighten up your belts, the Dojo is now open.
Having music-making gear and the knowledge of how to use it is always valuable and continually needed, but it will all lie dormant unless you have that creative “spark” and are feeling inspired to make art. How do we stay creative? And moreover, how can we make progress on our journey towards becoming an expert, and possibly a master?
“Expert” and “master”: Let me parse out the meaning of those two words. In my humble estimation, their concepts are galaxies apart. One is attainable; the other, not. Both are something you should never call yourself. If others use those terms when describing you, you should be curious as to whom they are talking about!
For me, the word “expert” describes someone who has attained a tremendous amount of experience (and hopefully wisdom) in a particular field of activity. The word “master” is problematic for me. Mostly because it carries with it significant cultural baggage and an implied perspective that no further effort is necessary—everything possible has been grasped, judged, and assimilated—end of story.
“In my humble estimation, their concepts are galaxies apart. One is attainable; the other, not.”
If there is one thing I’ve learned so far in my musical journey, it’s that I’m a perpetual student and I must always be aware of and be willing to break those deeply ingrained habits I’ve developed along the way towards becoming an “expert.” There is a term in Zen Buddhism called “shoshin” (meaning “beginner’s mind”), and it is something that I always strive to maintain (even though I catch myself slipping back into old habits all the time). The beginner’s mind is open to any possibility, free of habits and self-judgment, flexible, activated, and simultaneously innocent and wise. Here are some creative strategies that can shake things up and help you stay in touch with your beginner’s mind.
Embrace curiosity. Remember the feeling of wonderment and awe when you first started playing and didn’t know your scales, modes, and chords? Recall how you were always curious and trying new things because there were no rules to follow? Play like a total beginner.
Think divergently. Allow yourself the freedom to brainstorm as many ideas as possible without judgment or other forms of editorializing. Give yourself permission to really imagine.
Forget about results. Let yourself go and enjoy the process. Remember that the point of a journey is not the arrival!
Embrace failure. Give yourself the permission to fail. Breakthroughs come from taking risks and stepping outside your comfort zone. If you’re not failing, you’re not trying new things.
It’s not a competition. Stop comparing yourself to others and create from a pure place of joy and expression rather than trying to compete with your heroes.
Relieve pressure. This is a big one that I unconsciously fall into. Treat each work as a snapshot of your musical journey and evolution rather than assuming it’s your magnum opus that will define you for all eternity. Think of your baby pictures and yearbook photos, and then look at yourself now.
Record the process. Be sure to record everything as you try these techniques. I’ll be willing to bet that you’ll inevitably play something in the heat of the moment that will surprise and delight you. Knowing that those moments are already being recorded takes any pressure off of you to remember exactly what you did. Besides, those moments become invaluable as they can lead you to greater exploration and discovery afterwards.
These are just some ideas for you to experiment with and build upon to help supercharge your creativity and keep the red light glowing!
Until next time, namaste.