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PG Marketing Lab

Putting the “Social” Back in Social Media

September 6, 2018
When I do one-on-one consultations with PG clients, social media strategy is one of the most prevalent topics discussed. My message is always simple: Success on social media is still very possible, it’s just that the goal needs to be adjusted.
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You’re the real winner: Using giveaways to grow your brand.

August 23, 2018
Giveaways are an excellent way to keep your audience engaged, happy, and growing. Here are some tips for making yours a success.
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It starts with the creative: The Top 5 mistakes in display ad design

August 9, 2018
PG's Digital Strategist has helped hundreds of clients with the most common question I get: “What should I put in my banner ad?”
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Acquire the Customer -- and the Sale will Follow

July 11, 2018
Converting sales from online advertising requires strategy and effort to acquire customers - whether they become one right now or in the future.
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