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Asher Guitars


Quick Hit: Asher Electro Hawaiian Junior Lap Steel Review

December 27, 2018
A value-packed option from a world-class builder.
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Asher Introduces the Electro Hawaiian Junior Lap Steel

October 8, 2018
The revamped lap steel features lightweight African mahogany and a neck-through-body construction.
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Rig Rundown: Ben Harper and Jason Mozersky

October 3, 2018
Get inside the sounds of one of the most revered slide players on the planet as he goes deep on lap steels, his philosophy on tone, and his mythical Dumbles.
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Rich Robinson and Marc Ford: Organic Chemistry

August 30, 2018
Ex-Black Crowes guitarists wing it with grace in their rocking band, the Magpie Salute.
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Rig Rundown: The Magpie Salute's Rich Robinson & Marc Ford

September 13, 2017
The reunited duo shares stories about favorite axes, and demonstrates how they craft their rootsy twin-guitar attack.
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NAMM '17 - Asher Guitars Vintage Series T Deluxe and Lap Steel Demos

February 15, 2017
California luthier Bill Asher debuts two extraordinarily lightweight and resonant designs with "roasted" wood from Tempered Tonewoods.
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Asher Guitars Announces Vintage Series

January 17, 2017
The builds are characterized by simple, clean designs with a satisfying broken-in feel.
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Asher GT-3 Review

September 20, 2015
This boutique single-cut’s deceptively simple recipe yields tones that are equal parts Teisco, Tele, Strat, and even Gibson.
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SNAMM '15 - Asher Guitars GT-3 Demo

July 16, 2015
See and hear Bill Asher's latest T-style that's based on the old Teisco Del Rey models and it features three Lollar Gold Foil pickups.
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Summer NAMM 2015: Editors' Picks – Day 3

July 11, 2015
A few highlights from the final day of Summer NAMM 2015
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Asher Guitars

November 15, 2011
Asher''s line includes three lap steel models and three guitar models.
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LA Amp Show '11 - Bill Asher Guitars Marc Ford Signature Model Demoed by Marc Ford

November 4, 2011
PG's Charles Saufley is On Location at the 2011 LA Amp Show where he visits the Bill Asher Guitars room. In this segment, we get to see and hear a demo the Marc Ford Signature model by guitarist and namesake Marc Ford.
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