Korg USA Inc. announces the promotion of Jeff Shreiner to Marketing Manager for Spector Musical Instruments (SMI), and the hiring of Carine Kowalik as Social Media Specialist for Korg USA. The appointment of these two marketing professionals will help broaden the reach of Korg USA brands and support the company’s growth goals for 2021 and beyond.
Jeff Shreiner joins the SMI team after 7.5 years at Korg USA, where he served most recently as Brand Manager of Korg Tuners, Waldorf, Sakae, as well as other Drum and Accessories lines during his tenure. As Marketing Manager for SMI, Shreiner joins an experienced and dedicated team responsible for supporting the electric bass brand through its trusted network of international distribution partners.
“Jeff joins us after many years where he demonstrated a diverse skill set that saw him succeed in both sales and product management positions,” said John Stippell, Global Brand Manager for SMI. “During this time, Jeff has also honed his creative skills, proving to be an invaluable asset with his photography, videography, and audio engineering skills, as well as with his great attitude and work ethic. As a member of the team, Jeff will be applying these skills to his work with Spector to ensure that our brand is every bit as polished and competitive as our impressive instruments.”
Carine Kowalik joins Korg USA as Social Media Specialist after working in music marketing and promotion for over a decade. As a musician herself and former tour manager, Carine is fondly familiar with the Korg family of products and types of content musicians find engaging. Carine returns to the East Coast after most recently serving as Artist & Industry Coordinator at Musicians Institute in Los Angeles. She brings with her a proven track record in creative project management and problem solving, coupled with her connection to today’s social media landscape and trends.
“I’m thrilled to have the opportunity to use the skills I’ve acquired within social media, publicity, and the entertainment industry to help lead the online image and digital strategy of such a reputable, loved brand into the future,” said Kowalik. “I’m passionate about supporting the entire music community, from aspiring music makers to seasoned pros, through education and connection.”
Korg USA is thrilled to welcome Jeff Shreiner and Carine Kowalik, who will each leverage their unique perspectives and experiences for the betterment of Korg’s U.S. brand portfolio.
Learn more about the Korg USA portfolio of brands at www.korgusa.com.
For additional comments or information, please contact Morgan Walker, Director of Communications for Korg USA at morganw@korgusa.com
About Korg USA
Established in 1963, Korg USA Inc. is a sales and marketing leader in the musical instrument industry as the exclusive U.S. distributor for the world’s finest brands, including Korg, VOX, Blackstar, Spector, Darkglass, Tanglewood, Cole Clark, Sakae, Waldorf, Sequenz and Nu:Tekt. The company is committed to inspiring all musicians and bringing the most innovative products and technologies to the U.S. market via electronic instruments, DJ and production tools, keyboards, synthesizers, amplifiers, guitars, tuners, strings, and more. Learn more at www.korgusa.com.
Complete with a range of game-changing design features, such as the patent-pending attachable FREERIDE Wheel System, premium water-resistant and reflective materials, shockproof shell structure and improved ergonomic features, the Vertigo Ultra Bass takes gear protection to the next level.
The Vertigo Ultra Bass features:
- Patent-pending FREERIDE Wheel System that allows for wheels to be attached on the case in no time, giving you the option to travel with it seamlessly
- Upgraded materials, including a water-resistant 1680D Ballistic Nylon outer shell, plush inner lining and new reflective trim for maximum backstage and night visibility
- Enhanced protection with a shockproof shell structure and heavy-duty water-resistant YKK zippers for protection from the elements
- Improved ergonomics and functionality including added back support and load-lifting detachable shoulder straps with side release buckles
- Flexible storage options with added space for touring essentials
MONO Vertigo Ultra Electric Bass Gig Bag - Black
For more information, please visit monocreators.com.
The G-Bird, the newest addition to the Generation Collection--represents the glorious legacy of the Gibson Hummingbird colliding with modern sonic enhancement through the Gibson Player Port to add a new dimension to the G-Bird sound. The Gibson Player Port allows players to hear more of themselves as the audience hears it. With a tone that is crisp and resonant, all of the Gibson Generation Collection acoustics are designed to be comfortable to hold and play for long periods of time. All Generation Collection guitars feature the Gibson Player Port, slim, lightweight bodies, a flatter fingerboard radius, Walnut back and sides, Sitka spruce tops, and a stunning Natural finish. Additionally, the new G-Bird, and the G-200 and G-Writer are equipped with LR Baggs™ Element Bronze pickup systems which amplify deep bass and crystal-clear highs.
G-Bird
The G-Bird represents the glorious legacy of the Gibson Hummingbird with modern sonic enhancement through the Gibson Player Port adding a new dimension to the G-Bird’s sound. The G-Bird features a stunning solid Sitka spruce top and solid walnut back and sides for the ultimate in crisp, resonant tone. This square-shoulder dreadnought delivers all the rich low end and well-balanced mids and highs the original Hummingbird is famous for. The TUSQ nut and saddle, along with chrome Grover Mini Rotomatic tuners, deliver solid tuning stability so you can spend more time playing instead of tuning. The utile neck, with its easy-playing Advanced Response neck profile, is so comfortable you won’t want to put it down. The G-Bird also comes equipped with an LR Baggs Element Bronze pickup system, so it will always sound as good to your audience as it does to you. The G-Bird also comes equipped with an LR Baggs™ Element Bronze pickup system, so it will always sound as good to your audience as it does to you. The G-Bird is available in Natural finish. A gig bag is included.
G-00
Modeled after Gibson’s pioneering small-body parlor acoustic guitars from the 1930’s, the G-00 is a top choice for blues and fingerstyle guitar performances. Despite its more compact size, the G-00 achieves a full, balanced sound. The G-00 fills any room with rich tones-which players can hear like never before, with the exclusive Gibson Player Port. Like all models in the Gibson Generation Collection, the G-00 is handcrafted in Bozeman, Montana, by the same highly--skilled craftspeople who make all Gibson acoustic guitars. The G-00 features a beautiful solid Sitka spruce top and solid Walnut back and sides for tone that sounds crisp and resonant. The slightly thinner G-00 parlor-sized body is exceptionally comfortable to hold and play. The TUSQ nut and saddle along with the Grover Mini Rotomatic tuners, deliver solid tuning stability so you can spend more time playing instead of tuning, and the utile neck with its easy-playing neck profile is so comfortable you won’t want to put it down. The G-00 is available in Natural finish. A gig bag is included.
G-45
The G-45, a round-shouldered jumbo, adds the Gibson Player Port to its famous “Workhorse” J-45 style body, which is Gibson’s best-selling acoustic guitar of all time. On the G-45, players can now hear more clearly than ever how this beloved guitar responds to every style and technique of playing. Powerful one moment and soft the next, the G-45 delivers all sounds with incredible dynamic range in an elegant, medium body size. The G-45 is part of the Gibson Generation Collection and like all models in this collection, it is handcrafted in Bozeman, MT, by the same highly skilled craftspeople who make all Gibson acoustics. It features a solid Sitka spruce top and solid Walnut back and sides for tone that sounds crisp and resonant. The G-45 features a slightly thinner round shoulder body is exceptionally comfortable to hold and play. The TUSQ nut and saddle, along with the Grover Mini Rotomatic tuners deliver solid tuning stability, so you can spend more time playing instead of tuning, and the utile neck with its easy-playing neck profile is so comfortable you won’t want to put it down. The G-45 is available in Natural finish. A gig bag is included.
G-Writer
Gibson’s impressive range of square-shouldered guitars have become an expressive standard for rock, pop, folk, and country artists. The G-Writer is known for its wide range of sounds, from gutsy and loud, to soft and sweet; they are superb for all styles and shine, whether strumming chords or fingering intricate solos. The G-Writer comes ready for the stage or studio with an LR Baggs Element Bronze pickup system and the ear-opening Gibson Player Port. The G-Writer is part of the Gibson Generation Collection and like all models in this collection, it is handcrafted in Bozeman, MT, by the same highly skilled craftspeople who make all Gibson acoustics. It features a solid Sitka spruce top and solid Walnut back and sides for tone that sounds crisp and resonant. The G-Writer features a slightly thinner cutaway body, is more comfortable to play and provides effortless access to the upper frets. The TUSQ nut and saddle, along with the Grover Mini Rotomatic tuners deliver solid tuning stability, so you can spend more time playing instead of tuning, and the utile neck with its easy-playing neck profile is so comfortable you won’t want to put it down. The G-Writer is available in Natural finish. A gig bag is also included.
G-200
Gibson built its first “Super Jumbo” SJ-200 as a custom order for country and western singer and film star Ray Whitley, who desired a big, loud, and deep flat-top over which to croon. The SJ-200 quickly became a staple of cowboy singers and horseback troubadours, and then country music, 60’s folk stars, and onto every acoustic guitar genre that has followed. Ray would be proud to hear the booming sound from the Gibson Player Port on the new G-200, which comes ready for the stage or studio with a LR Baggs Element Bronze pickup system. Like all models in the Gibson Generation Collection, the G-200 is handcrafted in Bozeman, MT, by the same highly--skilled craftspeople who make all Gibson acoustics. The G-200 features a beautiful solid Sitka spruce top and solid Walnut back and sides for tone that sounds crisp and resonant. The slightly thinner G-200 cutaway jumbo body is exceptionally comfortable to hold and provides excellent access to the upper frets. The TUSQ nut and saddle, along with the Grover Mini Rotomatic tuners, deliver solid tuning stability so you can spend more time playing instead of tuning, and the utile neck with its easy-playing neck profile is so comfortable you won’t want to put it down. The G-200 is available in Natural finish. A gig bag is also included.
G-Bird | Generation Collection
Gibson Acoustic Generation Collection G-Bird Acoustic-electric Guitar - Natural
For more information, please visit gibson.com.
