Boss unveils a professional 500-watt bass amp with advanced Boss technology and companion two-way speaker cabinet.

Read MoreShow less

The AI-generated ideal … but maybe not for a human.

If there’s such a thing as a perfect guitar, the bots should know what to do by now, right?

There’s no doubt that guitarists simply cannot agree on what is the best instrument. After all, best is so subjective in this context that the very idea is laughable. Still, the unspoken dream of many guitar builders is to offer a guitar that everybody will like.

Read MoreShow less