Ernie Ball Launches Shred With Slash Contest

20 Guitarists will win a private masterclass with Slash in this Golden Ticket-style promotion

Coachella, CA (February 1, 2010) -- Ernie Ball has recently partnered with longtime endorsee Slash, to provide 20 guitarists the once in a lifetime opportunity to attend a private masterclass with Slash in Hollywood, CA. Hidden inside select packs of Ernie Ball electric guitar string sets are 5 different colored picks - Gold, Silver, Red, Black, and White. Each pick has a corresponding prize including:

Gold – Flight, Hotel, & Ticket attend a private masterclass with Slash
Silver - Custom Ernie Ball Music Man instrument
Red - $500.00 Guitar Center Shopping Spree
Black - Signed copies of Slash's solo record.
White - Free packs of Ernie Ball strings.

“I'm honored to partner with Ernie Ball & work with up and coming Rock & Roll musicians, and I'm keen to see what comes from it,” said Slash.

Available exclusively at Guitar Center, over 1000 prizes will be available in all all Slinkys, Coated Slinkys, Classic Pure Nickel, and 7 String Sets.

The promotion runs from February 1st – April 30th 2010, and will coincide with the worldwide release of Slash's new solo album. The iconic guitarist's new album is scheduled to hit stores on April 6th, 2010 and features an incredible list of guest appearances including: Ozzy Osbourne, M. Shadows, Fergie, Adam Levine, Lemmy Kilmister, and more. Go to for more information on the release date and availability.

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Ernie Ball

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