creative process

The famous producer’s concepts on art and spirituality are a guiding force in our columnist’s creative process.

About two months ago, I watched a few video clips featuring legendary producer Rick Rubin. Since then, TikTok has sent me a steady stream of Rubinisms. At this point, I’ve watched or listened to pretty much every one of his interviews and episodes of his podcast, Broken Record, and I’ve even read his book, The Creative Act: A Way of Being. Never met the guy, but Rick Rubin has become my career counselor, shrink, spiritual advisor, and guiding spirit. If you don’t have the hours I’ve spent reading, listening, and watching, let me distill it all down to a few gems that I’ve gleaned from the R.R. deep dive.

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