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Close-up of stacked guitar amplifiers, featuring Ampeg and Marshall brands with textured covers.
Esoterica Electrica

Esoterica Electrica: The Geography of Your Favorite Gear

Where your favorite guitar or amp was produced used to mean something. Does it still?

Fix the Tiny Gremlins Stealing Your Guitar’s Tone
Esoterica Electrica

Fix the Tiny Gremlins Stealing Your Guitar’s Tone

Here are a handful of simple tweaks that can enhance your guitar’s performance and sound.

Sheet music displayed on a stand beside guitar amplifiers and a guitar.
Esoterica Electrica

Esoterica Electrica: On Our Way to the Top

Reflections on where we’re all headed with our music.

Esoterica Electrica: Will AI Make Guitarists Irrelevant?
Esoterica Electrica

Esoterica Electrica: Will AI Make Guitarists Irrelevant?

Or will it make music so easy to create, nobody cares anyway?

The Hidden Cost of Your Guitar
Esoterica Electrica

The Hidden Cost of Your Guitar

Looking at pricetags, you may have wondered: Are guitar companies gouging you? Here’s what’s going on behind the scenes.

Tighten Up! Optimize Your Guitar’s Tone
Columns

Tighten Up! Optimize Your Guitar’s Tone

Here are some tips on improving your instrument’s resonance.

A row of colorful electric bass guitars displayed on a wooden rack.
Esoterica Electrica

We Could All Stand to Learn More From the Bass

The bass guitar is a key to opening up our ears beyond our 6-strings.

Close-up of a shiny gold electric guitar's bridge and strings.
Esoterica Electrica

Find Your Voice

When Breaking Into the Business of Guitars, Find Your Voice