Bob Taylor, founder and president of Taylor Guitars, has always been a pioneer in the guitar industry.
Bob Taylor, founder and president of Taylor Guitars, has always been a pioneer in the guitar industry. When we talked with him about conservation and the MusicWood Coalition, he had more to say than could fit in our print-edition. In this extended interview, Bob touches on the process of introducing alternative woods, Taylor''s unique environmentally friendly necks, and how visiting Alaska gave him a new perspective.
How did you get into conservation?
Our conservation efforts started years and years ago just with our own use of materials. Guitar factories are pretty notorious for eating the heart and throwing away the rind, so to speak, so the most basic way for us to contribute is pretty much a lifelong practice of using every drop of the wood we get, which reduces the amount of wood that we use.
In 1999, we redesigned our entire neck to work on a different size and scale of mahogany. I could tell that mahogany was becoming a big issue for the future. We knew that the trees we had gotten in the past and the style of sawyers that were cutting that wood - big lumber companies providing the wood over the last two to three centuries - would not be environmentally friendly. We knew we would have to be going towards a more primitive type of yield.
We''ve spent the last six or seven years developing a project in Honduras where we buy wood directly from a tribe of Hondurans. They are going out on foot with their donkeys and chopping up a half dozen trees per year. They cut them into the lumber sizes we need, which are easy to cut because of our neck design. The old way we made necks could have never done it.
Their economy has boomed, the amount of trees that are cut have been reduced to nearly nothing and there are no roads built. We do a lot of projects on our own like that. Until Alaska, we''d served wood conservation mostly in terms of tropical woods.
Do all of your necks come from that handful of mahogany from Honduras?
No, but I think within the next couple of years we can get it to 20%. These things move really, really slowly. From the time that this thing started, it took over six years before they delivered their first batch of wood. Now we get wood every year, and we''re looking to parachute this system into a few other remote tribes.
Do you have a hand in training these guys?
Yeah, when it''s log-cutting time we go down and train them in our cutting methods. They really need to be trained more in the selection process of the logs and the grain. If there are two mahogany trees, and one is good for necks and the other isn''t, we don''t want to cut it - just let it be a tree.
The fact that there aren''t all these middlemen involved, that there''s no bulldozers, no outside corporations and no roads, the forest basically doesn''t even know that the trees were taken.
They probably make a lot more money also, right?
Boy, they''re ā¦ I wouldn''t say dancing in the streets ā¦ but they''re pretty happy.
You guys have always been leaders of using alternative woods. How do you determine what will work where?
It starts with just looking at the wood, being the guitar maker and knowing. After that it''s trial and error. It''s really hard to use alternative woods - you go down with bright eyes, thinking, "Let''s try this wood, let''s try that wood." You get the wood and find out that the reason that this wood hasn''t climbed to the top of the food chain is because 300 years ago when they were taking mahogany out of Honduras, and there were 20 other species that looked similar, they cut it and somebody got a rash, or the wood cracked, warped or made you sick. Those woods haven''t changed; they still have those negative properties.
For the lesser-known species of wood that work out and sound good, how does the public respond?
People are usually open to it. One way to market the woods is to just make the guitars. For example, right now I am working on a species from Tasmania called blackwood, and it''s a first cousin to the koa tree. In the beginning, I''ll get a little bit of wood and make a guitar. If it makes a good guitar, I''ll get a little bit more wood and make a limited run of guitars - 50 to 100 of them - and sell them as a special edition.
If it is a wood that is viable, I have to commit to a certain amount. The worst thing that can happen is that you find a wood, test it out and market it, only to find out that you can''t get it. So we have to test whether they can actually continue cutting it, and whether we can keep getting it. Once we find out that they can cut the wood, we have to make some guitars. We''ll make 100 to 1500 guitars out of it and see how they sell. Promote it, get the model right.
If Tasmanian blackwood actually comes on as a species for us, it will be a seven-year cycle, from the time I start working on it to the time that I am actually making a model out of it and getting wood in.
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No, and we''ve made a lot of walnut guitars over the years. We make 70,000 guitars a year, Martin makes 70,000 guitars a year and Gibson makes a third that many. With all of the American guitars made each year, 500 are made with Walnut.
That was a really successful guitar for you guys, right?
Yeah, and we still make walnut guitars. I bought an entire orchard that was being taken out about four years ago. We do well with walnut, but it won''t be rosewood. Getting people to change their minds about what they want is a long process. We actually spend probably three times the price of rosewood on walnut. With the walnut, none of these are forest trees - most of these are backyard trees or orchard trees - so there are a lot of mouths to feed.
You''ve always been at the cutting edge with manufacturing processes - does that lend itself to being green as well?
Well, yeah, because being green on this end is using all the wood. Let''s go back to the guitar necks. The amount of waste that comes from making a neck, in square footages, is probably equal to the neck itself.
We started making necks eight years ago where we actually cut the peghead apart and spliced the peghead together to get the angle and glued the block on, which is a Spanish or classical style of building, but is also a cheap Chinese style of building.
So there are times when I really stick my neck out and do what needs to be done, but there are some critics that think we''ve gone cheap by doing some of these things. They don''t realize that the decision was based on the fact that it is immoral to be throwing away all of these pieces of wood by taking a block of wood and cutting a neck shape out of it and having this ghastly, wasteful piece that left over.
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I''ve been there before because I''ve gone up to log wood. The last time I went was 15 years prior to this trip and I went up there with my spruce provider. I just wanted to spend a whole week seeing how this was done - plus, I like camping.
I spent a lot of time in Alaska doing that, and this time when I went up it was great because I got a different perspective on it. My hosts were environmentalists - Scott Paul and a local Greenpeace employee on the ground who knows the area and has been doing work there for 25 years.
We were on a boat and we were able to go to places you normally can''t go, so we were able to see depleted areas, virgin areas, and second growth areas that have grown back - there are plants there, but it''s really not the forest it once was. I got a real, true picture of how much has been harvested and how much of this temperate rainforest, which is really unique in the world, is changing.
Even 15 years ago when I went up there and we were on sea planes flying low, you''d look and say, "There''s so much wood here, I don''t know how we could cut it all down." Then you round the bend and as far as the eye can see it''s all gone, and it only took them five years to cut it down. When you go up there, there''s a real sense that in less than 50 years, a place like Southeast Alaska could have every tree cut off of it.
Seymour Duncan unveiled the newest addition to its popular Powerstage workhorse pedal series ā¦ for bass. The Powerstage 700 Bass is a power amp with huge headroom thatās designed for use with modelers and has a rich menu of functions: drive, level gain, multi-band EQ, master volume, and EQ bypass, presence, frequency. The tag is, aptly, $700.
Reverend introduces new signatures, an addition to its Sensei line, and a new 5-string bass.
Ryan Malicsi has been leaning on his trustworthy Jetstream 390s for years with Hot Mulligan. His highly anticipated signature model brings upgraded styling to the Jetstream 390 platform. Armed with gold hardware, a backsprayed pickguard, dazzling finishes, and a brazen reverse headstock ā this guitar makes a statement before you even hit that first power chord!
Ryan Malicsi is the lead guitar player of the Lansing, MI emo band, Hot Mulligan. With three full-length albums, a fistful of EPs, and near-constant touring with other big-name Emo bands, Hot Mulligan has become the #1 Hot New Band they proclaimed on their socials.
The Reverend Ryan Malicsi Signature is now available through any Reverend Authorized Dealer.
For more information, please visit reverendguitars.com.
Sensei H90
Reverend Guitars is proud to bring its popular Humbucker/P90 pickup setup to the Sensei guitar series. This versatile combination lets players easily switch between powerful and smooth tones or blend the pickups for a unique crunchy and twangy sound. Now available through any Reverend Authorized Dealer, the Reverend Sensei H90 is a must-have for any serious guitar collection.
Reverend Bob Balch Floyd
When Bob Balch asked for a new trem model, Reverend Guitars equipped the guitar with the Floyd Rose 1000 Series Pro. The new guitar offers players enhanced performance, versatility, and exceptional tuning stability ā even during divebombs. Adding the Floyd's metallic mass enhances the sparkle and harmonic richness to the tone. Reverend Guitar's Joe Naylor designed this guitar for uncompromising performance thatās ready to meet the demands of any player.
Bob Balch is the lead guitarist for fuzz rock giants Fu Manchu. He also pioneered a successful guitar education website called playthisriff.com, where he invites metal, punk, and other heavy guitarists to teach a few songs to his subscribers. This guitar is the second signature model with Bob Balch from Reverend Guitars.
The Reverend Bob Balch Floyd is now available through any Reverend Authorized Dealer.
Reverend Pete Anderson Eastsider E
Reverend Guitars announces the Reverend Pete Anderson Eastsider E. The single-pickup version of the popular Eastsider is a streamlined tone machine. With the versatile Telbucker pickup at the bridge, players can choose between three distinct tones using the unique 3-way Voice Selector circuit:
- bright percussive twang
- full hot humbucker
- fat round warmth
The Eastsider E is the fifth model in the Eastsider series, developed in collaboration with acclaimed guitarist and producer Pete Anderson. The other models include the Eastsider T, Eastsider S, Eastsider Baritone, and the set-neck Eastsider Custom.
You can now find the Reverend Pete Anderson Eastsquire at any Reverend Authorized Dealer.
Triad-5
Reverend Guitars is excited to introduce the 5-string version of the renowned Triad bass. Featuring three Jazz Bomb pickups and a 5-way selector, it provides easy access to five distinct tones. The block inlays add a touch of elegance to its design, ensuring the instrument looks as great as it sounds. For those seeking a highly versatile 5-string bass, the Triad 5 is the perfect choice.
The Reverend Triad-5 is now available through any Reverend Authorized Dealer.
ESP has debuted a number of new additions at the 2025 NAMM Show.
At the 2025 NAMM Show, ESP Guitars (NAMM Booth 210D) debuted 10 new guitars in their popular LTD Deluxe series. Used on recordings and tours worldwide, LTD Deluxe guitars provide professional-level components and build quality.
āItās easy to see why LTD Deluxe represents ESPās most popular guitar series,ā says Blue Wilding, ESP Brand Manager. āThese are high grade instruments that allow serious working musicians to have the performance and aesthetics they want without wiping out their wallet.ā
Three new LTD Deluxe guitars are being offered in an exciting Silver Blast finish. The LTD Deluxe XJ-1 Baritone uses the offset XJ shape, offering bolt-on construction at 27ā baritone scale and pairing a sandblasted swamp ash body to a three-piece roasted maple neck. Design features of the XJ-1 Baritone include a tiltback reverse headstock, a Macassar ebony fingerboard with block inlays and 22 extra-jumbo stainless steel frets. It also includes LTD locking tuners, a black bone nut, a brushed black pickguard, a Hipshot hardtail bridge with string-thru-body, and a single Fishman Fluence Modern 3-Voice Humbucker pickup with voice selection via push/pull control.
The LTD Deluxe SN-1000HT is another new model in the Silver Blast finish on a sandblasted swamp ash body. Built with bolt-on construction at 25.5ā scale, it pairs a roasted maple neck and Macassar ebony fingerboard (scalloped from frets 17-22) with a compound radius, mother of pearl dot inlays, and 22 extra- jumbo stainless steel frets. Components on the SN-1000HT include LTD locking tuners, a black bone nut, a Hipshot hardtail bridge with string-thru-body, and a pair of Fishman Fluence Modern 3-Voice Humbucker pickups (ceramic in the bridge, alnico in the neck), with voice selection via push/pull controls.
Rounding out the new Silver Blast models is the new LTD Deluxe TE-1000. Also featuring a sandblasted swamp ash body with roasted maple neck and tiltback headstock, this guitar offers bolt-on construction at 25.5ā scale, and a Macassar ebony fingerboard with offset dot inlays and 24 extra-jumbo stainless steel frets. Components on the TE-1000 Silver Blast include LTD locking tuners, a black bone nut, a Hipshot hardtail bridge with string-thru-body, and an outstanding set of Seymour Duncan pickups ā the ESP- exclusive Custom-14 in the bridge, and the renowned APH-1N in the neck.
The TE Series got another new addition with the LTD Deluxe TE-1007 Baritone. This 7-string guitar, being offered in the Black Blast finish, has a sandblasted swamp ash body and roasted maple neck with a tiltback headstock. It has bolt-on construction at 27ā baritone scale, and provides a Macassar ebony fingerboard with offset dot inlays and 24 extra-jumbo stainless steel frets. The TE-1007 Baritone has components that include a Hipshot hardtail bridge with string-thru-body, LTD locking tuners, a black bone nut, and a single Fishman Fluence Modern 7 String 3-Voice Humbucker (ceramic) in the bridge, with a push-pull control to activate its voicings.
The LTD Deluxe EC-01FT has been significantly updated for 2025. Now available in Charcoal Burst Satin Teardrop finish over a quilted maple top, the streamlined guitar also features white single-ply binding on the body, neck, and headstock. Like the previous versions of the EC-01FT, it offers set-thru construction at 24.75ā scale with a single-cutaway mahogany body and three-piece mahogany neck. It includes a Macassar ebony fingerboard with block inlays and 22 extra-jumbo stainless steel frets, a recessed bridge with string-thru-body design, LTD locking tuners, a brushed black pickguard, and the ESP-exclusive Seymour Duncan Custom-14 High Output Triple Ceramic Humbucker, splittable with push-pull control.
Another new addition for 2025 is the LTD Deluxe M-1000 Maple. Offering the iconic look of a Black Gloss finish along with a maple fingerboard, this guitar offers an alder body and a three-piece maple neck built with bolt-on construction at 25.5ā scale. Black binding on the neck and headstock give it an even tougher look. It features 24 extra-jumbo stainless steel frets, black offset dot inlays, and a compound fingerboard radius. Components on the new M-1000 Maple include a Floyd Rose 1000SE tremolo with stainless steel screws, Grover tuners, and a set of Fishman Fluence Modern 3-Voice Humbucker pickups ā ceramic in the bridge, alnico in the neck position ā with push-pull controls to activate their voicings.
Also new for 2025 is the LTD Deluxe M-1007 Baritone EverTune in Granite Sparkle finish. Designed for seriously extended low pitch ranges, itās a 7-string guitar with neck-thru-body construction at 27ā baritone scale, pairing an alder body with an extra-thin three-piece maple neck. Its Macassar ebony fingerboard features a compound radius, offset dot inlays and 24 extra-jumbo stainless steel frets. Components on this guitar include the innovative EverTune constant tension bridge, and a set of Fishman Fluence Modern 7 String 3-Voice Humbucker pickups with push-pull controls to select voicings.
A distinctive entry in the āNew for 2025ā collection, the LTD Deluxe MH-1000NT Bold Binding delivers what its name says: a Black Satin finish with double-thick silver painted binding on the body and headstock. It offers set-thru construction at 25.5ā scale, using a mahogany body with maple cap, and a three-piece maple neck. Its Macassar ebony fingerboard has a compound radius, offset block inlays, and 24 extra-jumbo stainless steel frets. Components on the MH-1000NT Bold Binding include a TonePros locking bridge with string-thru-body, LTD locking tuners, and a pair of Fishman Fluence Modern 3-Voice Humbucker pickups with voice selection on a push-pull controls.
Two popular LTD Deluxe models are returning with significant updates. The LTD Deluxe SN-1 HT is now being offered with a Fishman Fluence Modern 3-Voice Humbucker (Ceramic) pickup, with voices selected via push-pull control. The LTD Deluxe Arrow-1000 in Candy Apple Red Satin now features a reverse headstock and a set of Fishman Fluence Modern 3-Voice Humbucker pickups, with voices selected via push-pull controls.
For more information, please visit espguitars.com.
Signature Series
The highly-anticipated Signature Series guitar for Mick Thomson of Slipknot, the LTD MT-I, makes its debut at NAMM 2025. Available in Obsidian Metallic finish, the MT-I is based on the MH-style body, with an arched top and an inline reverse headstock. This guitar features set-thru construction at 25.5ā scale, pairing a mahogany body with white ash top to a three-piece maple neck with a Macassar ebony fingerboard with compound radius and 24 medium-jumbo stainless steel frets. Special features on the MT-I include a Graph Tech Black TUSQ XL nut, Hipshot Grip-Lock locking open gear tuners, an all-brass Hipshot Hi-Mass hardtail bridge, blue Luminlay side markers, and a Fishman Fluence Mick Thomson Signature pickup with a 3-way low profile toggle switch to select between Voice 1, Voice 1 with bass boost shift, and Voice 2, and a push/pull volume control to select Voice 3.
The LTD RZK-III is the newest signature model for Richard ZK of Rammstein. Beginning with the smooth flowing curves of the Phoenix body shape, the RZK-III comes in a classy Olympic White finish. It offers neck-thru-body construction at 25.5ā scale, with alder body wings and a three-piece satin-finished maple neck with rosewood fingerboard. Features and components on the LTD RZK-III include a TonePros locking bridge and tailpiece that are both recessed, a brushed black pickguard, 22 extra-jumbo stainless steel frets, a reversible arcade-stye kill switch, and a set of Fishman Fluence Richard Z Kruspe signature pickups with a push-pull control to select voicings.
With the LTD JM-I, ESP is introducing its second Signature Series model for Josh Middleton, the acclaimed guitarist for Sylosis. Available with a Deep Blood Moon finish over a quilted maple top, the JM-I offers an alder body and a three-piece roasted maple neck with bolt-on construction at 25.5ā scale. This guitar features black binding on the body and headstock, a Macassar ebony fingerboard with 24 extra-jumbo stainless steel frets, Luminlay side markers, and a single Fishman Fluence Modern Humbucker, with voice selection on a push-pull control.
The new LTD ALR-II is the long-awaited Signature Series guitar for Andy LaRocque, influential guitarist/music producer and co-founder of the iconic heavy metal band King Diamond. Based on the Horizon body, the ALR-II offers neck-thru-body construction at 24.75ā scale, and is distinctively finished in See Thru Purple over its figured quilted maple top with a classic teardrop headstock. It features a three-piece maple neck, a Macassar ebony fingerboard with a compound radius and 24 extra-jumbo stainless steel frets, Luminlay side markers, a Floyd Rose 1000 double-locking tremolo, and a set of Seymour Duncan TB-4 JB Trembucker (bridge) and STK-S6 Custom Stack Plus (neck) passive pickups.
Caleb Shomo, the founder, songwriter, and producer of rock band Beartooth, has his first Signature Series guitar with the debut of the LTD CS-II. Based on the Phoenix shape, the CS-II is available with a figured quilted maple top in Vintage Natural finish. This neck-thru-body guitar is offered at 25.5ā scale, and comes with mahogany body wings, a three-piece thin u-shaped mahogany neck, Macassar ebony fingerboard, and 22 extra-jumbo stainless steel frets. Components on the CS-II include gold hardware, black binding on body, neck, head, brushed black pickguard, a black bone nut, a locking bridge and tailpiece, and a pickup set that includes ESPās exclusive Seymour Duncan Custom 14 humbucker in the bridge (splittable with push-pull control) and a Seymour Duncan STR-3 Quarter Pound pickup in the neck.
A new Signature Series guitar has been announced for Alex Wade of deathcore band Whitechapel. The LTD AW-XJ7 Baritone EverTune provides the LTD XJ shape in a 7-string, 27ā scale baritone guitar that also features the innovative EverTune constant tension bridge. Available in a Black Open Grain Satin finish, the AW-XJ7 Baritone EverTune offers bolt-on construction, a resonant swamp ash body, and a five-piece maple/walnut/padauk neck with a Macassar ebony fingerboard. This guitarās features include 24 extra-jumbo stainless steel frets, a brushed black pickguard, LTD locking tuners, and a single DiMarzio D-Activator 7 passive pickup that can be split with a push/pull volume control.
A number of Signature Series guitar models for current ESP Signature artists have received fresh updates. Renowned guitarist Alex Skolnick of Testament has a new Lime Burst finish and new pickups for his LTD AS-1FR signature model. Based on the single-cutaway EC shape, this guitar features set-thru construction at 24.75ā scale, a mahogany body with flamed maple top, three-piece maple neck, Macassar ebony fingerboard, a Floyd Rose 1000 double-locking tremolo, Dunlop Straploks, and a set of Seymour Duncan Alex Skolnick Signature Humbucker pickups, splittable with push-pull control.
50th Anniversary Series
From its humble beginnings in 1975 as a small Tokyo-based guitar repair shop to its current status as one of the worldās largest and most respected electric guitar and bass manufacturers, ESP Guitars (NAMM Booth 210D) has never been a brand to rest on its laurels. While celebrating its milestone 50th anniversary in 2025, the company is still far more focused on the future than looking back on its past.
To commemorate the major milestone, ESP has announced a special limited edition batch of guitars from the ESP Custom Shop in Japan. Just 15 pieces each of the ESP 50th Anniversary Horizon-CTM Flamed Maple and ESP 50th Anniversary Horizon-CTM Buckeye Burl are being handcrafted by the companyās expert luthiers using custom components and extraordinary tonewoods, and no two are identical.
A more widely available commemorative guitar is the LTD EC-2025 50th Anniversary. Based on the single-cutaway EC shape, itās being offered in Metallic Gold finish with black hardware and black single-ply binding on the body, neck, ad headstock, appropriate for the companyās golden anniversary celebration. It features a special ā50ā graphic fingerboard inlay at frets 11-13, as well as a full 50th Anniversary logo on the guitarās headstock. Built with set-thru construction at 24.75ā scale, the guitar employs a mahogany body with maple cap, a three-piece mahogany neck, and a Macassar ebony fingerboard with 24 extra-jumbo stainless steel frets.
Features on the EC-2025 include LTD locking tuners, a TonePros locking bridge and tailpiece, and a set of Seymour Duncan humbucker pickups that includes the ESP-exclusive Custom 14 in the bridge, and the iconic APH-1N in the neck. Coil splitting is accessible with a push-pull control.
200 Series
The LTD EC-256 is now being offered in a Silver Sunburst Teardrop finish. This single-cutaway guitar includes unexpected details like white binding on the body, neck, and headstock. Built with set-neck construction at 24.75ā scale using a mahogany body and three-piece mahogany neck, it also features a set of great-sounding, high-output ESP LH-150 bridge and neck pickups, splittable via push-pull control. The popular LTD EC-201 has also been updated to offer a Black Gloss finish.
The LTD M-201 Baritone HT offers an affordable solution for musicians getting into baritone guitar. Offered in Black Gloss finish, itās built with bolt-on construction at 27ā baritone scale, pairing a mahogany body and three-piece maple neck with a rosewood fingerboard. This guitar features an LTD fixed hardtail bridge with string-thru-body, and a single ESP LH-150B bridge pickup with an antique nickel cover, with coil splitting via push-pull control.
Another new model in this series is the LTD Phoenix-201, the first Phoenix model in this range. It offers set-neck construction at 25.5ā scale with a mahogany body and three-piece mahogany neck with rosewood fingerboard. It also includes a single ESP LH-150B bridge pickup with an antique nickel cover, and coil splitting via push-pull control.
Itās a similar story with the LTD SN-201HT, a new model in this affordable range. Available in Black Gloss, it offers bolt-on construction at 25.5ā scale, with a mahogany body and three-piece maple neck with tiltback headstock. It also includes a single ESP LH-150B bridge pickup with an antique nickel cover, and coil splitting via push-pull control. The LTD TE-201 is also now offered in Black Gloss finish.
For more information, please visit espguitars.com.