Legendary guitarist Nuno Bettencourt has announced the launch of Nuno Guitars, his own guitar company, marking a new chapter after more than 30 years with Washburn.
"I'm super excited to announce that today, this second, right now as we speak in real time, I'm launching my own guitar company," Bettencourt said in a video post to his official Instagram page. "Had a great run with Washburn, a good 35 years, I believe, which is pretty insane."
The Extreme guitarist emphasized that this move has been years in the making, driven by his desire to connect more intimately with the guitar community. "One of the main reasons is I wanted to be able to kind of deal directly with y'all, with guitar players and fans that purchase any of my guitars," he explained. "I wanted to kind of build this community now and be able to engage with you on a deeper and a closer level."
Serving as both founder and CEO, Bettencourt is launching two new models—the Dark Horse and the White Stallion. These instruments represent what he calls "true workhorses" that reflect the same dedication he brings to his performances.
In a direct-to-consumer approach, the new venture will enable players to purchase the same guitars Nuno uses on stage and in the studio. Bettencourt could recently be seen playing the guitars onstage at Black Sabbath's Back to the Beginning benefit concert at Villa Park in Birmingham and at the 2025 MTV VMAs.
"Once you own a Nuno guitar, you are forever a part of my family," Bettencourt stated.
For more information, you can visit nunoguitars.com, though Bettencourt notes the website is still developing. The company is building everything in real time, with pre-ordering options coming soon.
