The third model in Martin's Planet Earth series is a tribute to the Keiki Kohola Project, a nonprofit that promotes protection of humpback whales in Hawaiian waters.
This model is FSC certified (license code FSC-C008304) and 100% plastic-free, following the precedent set by our previous two Planet Earth models, the 00L Earth and OM Biosphere. Like the OM Biosphere, it's compliant with the Preferred by Nature (PBN) Sustainability Standards (license code PBN-SFP-039001) and adorned with the PBN Hummingbird Seal. Even the softshell case is sustainable – made from hemp.
As the world celebrates Earth Day, Martin Guitar reaffirms its commitment to environmental stewardship with a trio of initiatives aimed at promoting sustainability across its operations. From the unveiling of its latest Biosphere model to the release of its annual Impact Report and the grand opening of a new museum display dedicated to sustainability, Martin Guitar strives to set the standard for eco-conscious innovation in the musical instruments industry.
Featuring artwork from acclaimed artist Robert Goetzl, the third model in our Planet Earth series takes us back to the depths of the ocean, where humpback whales raise their calves. Researchers are working around the clock to create an environment there that’s safe for humpbacks to raise their young, providing safety from manmade dangers like plastic pollution, vessel collisions, and climate change.
With the DSS Biosphere II, Martin hopes to raise awareness of protecting those environments, and the music they create. Impact Report Three years ago, Martin developed an annual Impact Report to highlight some of the company’s efforts to care for its employees, community, and the environment. It serves as a framework to advance these efforts and provide an update of annual progress. Key highlights of the 2023 annual report include: Employees: Without the dedicated employees who show up every day and take pride in making the best acoustic guitars and strings in the world, Martin would not be thriving today. Programs like an employee wellness program, education reimbursement, and training opportunities help to ensure our co-workers’ well-being. Community: Martin Guitar remains deeply invested in the communities where it operates. Since 1996, the Martin Charitable Foundation has supported the company’s engagement with nonprofit music, arts, education, environmental action, and human service organizations. Last year, the Foundation awarded $485,500 in grants to over 85 nonprofit organizations. Environment: Protecting the environment is of utmost importance to Martin Guitar. In 2023, the company supported domestic and international reforestation efforts, participated in one of the biggest green movements in Navojoa, Sonora, Mexico, and launched the second in a series of sustainable Earth Day guitar models that are FSC certified and 100% plastic-free. The release of this year’s Impact Report reinforces Martin Guitar's position as a leader in the music industry and sets a new standard for corporate transparency and accountability.
Efficient, economical, and exacting are the key features that allow these pop-rockers’ finely-tuned setups to pump out buoyant ballads and bangers.
“‘Stumbled into guitar’ is a good way of putting our start with the instrument. [Spencer Stewart] and I formed the band in 2015 and that’s when I got my first electric guitar,” admits The Band CAMINO’s vocalist and guitarist Jeffery Jordan.
That sort of sideways T-bone collision into guitardom allows this pop-minded duo to avoid typical tonal tropes like worrying about tubes versus modeling, or imports versus custom. Their focus was and continues to be translating their danceable melodies into guitar-driven rompers and producing the best live show possible.
“We definitely enjoyed a pedalboard-and-amp-era of the band, but the tech has come so far and we’re able to eliminate so much room for error and potential inconsistencies, allowing for a freer performance,” adds Jordan.
As we quickly found out in our Rundown with Jordan and Stewart, the band’s approach favors execution over exhibitionism.
In mid-September, just before the band commenced their headlining Screaming in the Dark tour, in support of the just-released The Dark album, co-frontmen and dueling guitarists Jeffery Jordan and Spencer Stewart invited PG’s Chris Kies to rehearsal for a gear talk. The main chauffeurs of CAMINO explained how grabbing guitar later in life allowed them to avoid a lot of gear gossip and find tonal solutions that enrich their performances. Plus, they both discuss the stable of studs from Fender, Gibson, and Epiphone that give bounce and beauty to their merging of indie-rock and electropop.Brought to you by D'Addario XPND.
A Flashy Fender
Jeffery Jordan’s first electric was a Strat. He’s long enjoyed the Fender side of things, and one of his main rides for the upcoming tour would be this MIM Fender Telecaster. Two things to note on this T would be its glow-in-the-dark paint job and the addition of the EverTune bridge, making this not only an onstage stunner but a locked-damn hammer always ready to smash. Both Jordan and Stewart exclusively use D’Addario NYXL1052 Light Top/Heavy Bottom strings (.010–.052) on their electrics. They’re normally in standard tuning, but they do explore open-D for a few songs.
Backup Blaster
This Fender Jim Root Jazzmaster joins the party if the Tele can’t dance. It comes stock with a set of EMG 60/81 pickups, but Jordan swapped in a couple of Lace Sensors. The bridge is the gold version that offers a classic ’50s Style single-coil sound while the neck Lace is a silver model giving Jordan a fat, ’70s single-coil sound with increased output and more midrange. Again, an EverTune bridge has been added for tuning stability.
Bold Bird
For the first time, Jordan will be hitting the road with a Gibson. Three songs are allocated to this regal raptor—a Custom Shop Firebird Custom, decked out with a mahogany body laced with multi-ply binding, elegant gold hardware, and a set of 498T/490R humbuckers.
Booming Bell
The subtler side of The Band CAMINO is handled by this Gibson J-45 Standard finished in a smoldering tobacco burst. It runs through their Neural DSP Quad Cortex thanks to the included L.R. Baggs VTC electronics.
Dancing in the Dark
Spencer Stewart joined the electric guitar cult in 2015 when forming the Band CAMINO with Jeffery Jordan. He started the band’s existence with a Strat before being seduced by a Gibson Lzzy Hale Explorer. Ever since he’s been cruising and bruising with ’buckers, but one of his current main rides revs and roars with Fishman Fluence pickups. He prefers to record with these guitars because the Fluences are so dynamic and versatile. Originally finished in a stealth black, Stewart jazzed them up with glow-in-the-dark paint and blacklight speckles that make them both dazzle onstage. The red one takes lead, while the blue one hangs in the second position.
High Flyer
Any songs in open-D are reserved for Stewart’s Firebird Studio ’70s Tribute, still rocking its stock mini-humbuckers. He loves its tone and the added bonus of it being a light-feathered bird.
Stolen Upgrades
During a quick stop at a morning radio show in L.A., the band left their acoustics in the rental vehicle. When they returned from the brief session, the unattended acoustics were gone. Stewart lost an Epiphone Masterbilt and Jordan was out a Fender flattop. Before an in-store performance and album signing at Nashville’s beloved Grimey’s, Gibson offered Stewart a chance to check out this Gibson Hummingbird Studio Rosewood. Needless to say, he’s not giving it back nor letting it out of his sight.
The Same But Not
A recent venture into a Nashville Guitar Center yielded a déjà vu moment when Stewart saw this Epiphone Masterbuilt DR-500RNS—very similar to the aforementioned looted acoustic. He took it as a sign, and plunked down the plastic to be reconnected with an old friend.
Clean Business
With less than 10 years under their belt as electric guitarists and growing up with tech, Jeffery and Spencer don’t have a lot of the mental pitfalls more veteran players fall into when thinking about live guitar tones. For these two, it’s all about the precision, practicality, and polished sounds they can achieve for a maximum performance that connects directly with the audience. The one-stop solution for those needs is this rolling buffet that starts with Neural DSP Quad Cortex units. Every moment of their show is programmed in these tablet-sized titans. The other hardware in their rack includes Shure PSM 1000s (in-ear monitors), Shure P10T-G10 Dual Wireless Transmitters, Shure ULXD4D Dual Channel Digital Wireless Receivers, Radial Gold Digger 4 Channel Mic Selectors, Sennheiser AC3200-II Active High Power Broadband antennas, Focusrite RedNet A16R MkII 16x16 Analog Dante Interfaces, Ferrofish A32 Pro Dante Multi-Format Converters, Midas XL48 Preamps, and Universal Audio Apollo X6 Thunderbolt Interfaces. This setup can either pilot a moon mission or make for a smooth, flawless rock show.
How the Bend, Oregon, builders create slimmed-down instruments that have full-bodied sound—blending modern acoustic science with traditional craftsmanship.
While thinline acoustic guitars have been on the scene for some time, they’ve typically required a compromise between ergonomic comfort and a full-depth instrument’s warm, rich sound. Eliminating this compromise was core to the vision behind Breedlove’s new thinline guitar body shape. Our goal was to create an acoustic guitar body nearly an entire inch shallower, while retaining the full-depth tone and response guitarists expect from a Breedlove.
The story behind this modern guitar advancement combines our passion for art and acoustic innovation. It was an exercise in thoughtfully melding the application of our proprietary Sound Optimization technology with astute craftsmanship and, like any worthwhile pursuit, a lot of time, trial, and error.
Let’s dive into the technology-driven R&D process and explain the tonal benefits of our Sound Optimization process. We also encourage you to pick up one of these Breedlove Thinlines yourself to hear how the thin, ultra-light body responds to the room, coming alive in your hands. Tuck it close and give it a strum.
But first, let’s start with the advantage a thinline body offers: comfort. Thinline guitars have a shallower depth than standard body shapes. You can tuck them in close to your own body and feel more engaged with the strings. The lack of bulk and heft are also fantastic for smaller players fatigued by larger-bodied acoustics. Ultimately, you feel more connected when playing a thinline.
Breedlove craftsman Ian Cook explains, “Bringing a thinline guitar in tight is an intimate feeling that connects you with the instrument. When you can combine that with playing comfort and inspiring full-depth-like tone, you’re experiencing something special.”
MEET YOUR MAKERS: Breedlove Guitar's Ian Cook
Breedlove builder Ian Cook explains the company’s Sound Optimization process—a mix of scientific assessment and hands-on craftsmanship.
In the Beginning
Here’s how we made a guitar body thinner and maintained the desired sound. We knew we wanted to use our Concert body shape as the platform for this new design. We had already engineered it for optimal ergonomics and tonal balance. We just had to figure out how to slim it down while keeping everything, sonically, that makes it a Breedlove favorite.
First, we tested quite a few body depths to find the perfect starting point. We also had to achieve the ideal taper from the sound box’s heel block to the tail block on the lower bout. This was much more complicated than slicing inches off the body. Then came the really hard part.
Crafting the Tone
So much of an acoustic guitar’s tone comes from its size. The bigger the body, the more air that can move inside the soundbox, producing the big, billowing low end we all love. In the past, if you thinned a guitar down, you lost that tone.
Though nearly an inch thinner than our standard Concert, the Breedlove Thinline body achieves its full-size tone via specialized bracing that we fine-tuned through our Sound Optimization process. If this is the first time you’ve heard of Breedlove Sound Optimization, click this link to learn more about it. Then, watch the video below to see the process for yourself.
Breedlove Sound Optimization
See how much of Breedlove’s Sound Optimization process is based on embracing the nature of wood. Not every potential top or back makes the grade.
We built countless prototypes, fine-tuning each one until our designers and builders cracked the code, creating an acoustic guitar with the ergonomics and intimacy of a thinline body and the voice of a full-depth instrument—all of the benefits, none of the compromises.
Sounds too good to be true? Breedlove Wood Management and Product Development Manager Angela Christensen thought so, too. “The results even surprised us,” she says. “If you couldn’t see the guitar that was being played, you would never guess it had such a thin profile!”
These new guitars come in three distinctly different models, now playable at your local Breedlove dealer’s shop. Here’s a look at each one.
Premier Concert Thinline Edgeburst CE
The first Thinline in our Made in Bend Premier Series is the Premier Concert Thinline Edgeburst CE. This slimmed-down acoustic brings together solid redwood and rosewood without losing any of those woods’ articulation or bell-like projection. It also retains the Concert’s signature low-end warmth. Through Sound Optimization, we fine-tune each piece of these tonewoods for optimal frequency response, creating a guitar that sounds as captivating as it is comfortable to play.
Breedlove Premier Concert Thinline Edgeburst CE Acoustic Guitar
This articulate redwood and rosewood instrument is hand-voiced and entirely handmade in our Custom Shop, to achieve ultimate comfort and tone.
Oregon Series Concert Thinline Stormy Night
Also handcrafted in Bend, the Breedlove Oregon Concert CE in our Stormy Night finish showcases myrtlewood’s unparalleled beauty. The tonewood and Thinline Concert body shape deliver a balanced, detailed voice with a rich resonance equally suited for strumming and nuanced fingerstyle, even when plugged in via its onboard L.R. Baggs electronics.
OREGON CONCERT THINLINE STORMY NIGHT MYRTLEWOOD ACOUSTIC GUITAR
Crafted with full sustainable Oregon myrtlewood, this instrument has a finish inspired by a desert storm over an Arizona night sky—as visually striking as it is inspiring to play.
Performer Pro Performer Thinline
The Organic Pro Performer Thinline is our production thinline acoustic guitar. Although it was initially designed to accommodate players preferring a smaller instrument, we quickly realized that no one in the shop wanted to put the guitar down. It’s just so comfortable! With a solid European spruce top and solid Indian rosewood or African mahogany back and sides, this no-compromise guitar gives an intimate and ergonomic feel to a classic look and sound.
Add in Fishman Flex Plus-T electronics, and you have a pro-level, stage-ready acoustic-electric guitar you’ll want to play for hours on end. For more information on all of Breedlove’s handcrafted acoustic guitars, visit breedlovemusic.com.