Hollywood, CA (Sept 7, 2012) – Peavey Electronics launched its new showroom in Hollywood, CA with a five-day celebration spanning the Labor Day Holiday weekend and featuring a variety of artist performances, including shows by Alex Skolnick and Monte Montgomery. Company founder Hartley Peavey greeted fans and signed autographs, and the grand opening included an appearance by comic book legend Stan Lee.

Alex Skolnick kicks out the jams during a high-powered set. Photo by Jaymz Eberly.

Acoustic firebrand Monte Montgomery wows the crowd with his playing and vocals. Photo by Jaymz Eberly.

Peavey guitars and amps dominate the main wall in the new Hollywood showroom.

Located at 7422 Sunset Blvd. on Hollywood’s famed Guitar Row, Peavey Hollywood is open to the public and offers guitarists and music fans a new way to connect with Peavey’s gear and artists. It’s a showroom, performance venue, artist relations headquarters and multimedia dealer education center – all in one. Highlights include a broad selection of Peavey guitars, basses and amps, including a towering kiosk that allows players to quickly compare high-powered guitar amp heads. The facility serves as a high-end retail showcase for Peavey and its affiliated brands: Composite Acoustics, Trace Elliot, Budda Amplification, Crest Audio, Architectural Acoustics and MediaMatrix.

In addition to building awareness for Peavey products and showcasing the company’s 47-year legacy, Peavey Hollywood will host regularly-scheduled high-definition webcasts featuring artist interviews and performances, product reviews, and music industry-related tips for musicians.

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