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Esoterica Electrica

Close-up of a shiny gold electric guitar's bridge and strings.
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See Beyond Your Guitar’s Spec Sheet
Esoterica Electrica

See Beyond Your Guitar’s Spec Sheet

What We Can Hear in Hi-Fi Audio
Esoterica Electrica

What We Can Hear in Hi-Fi Audio

A Luthier’s Take on Appreciating the Little Imperfections
Esoterica Electrica

A Luthier’s Take on Appreciating the Little Imperfections

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Has the Boutique Guitar Market Peaked?
Esoterica Electrica

Has the Boutique Guitar Market Peaked?

Keith Urban Rig Rundown for High and Alive Tour 2025
Rig Rundown

Keith Urban Rig Rundown for High and Alive Tour 2025

The Unscalable Mountain of Inspiring, Amazing Guitar Sounds
Esoterica Electrica

The Unscalable Mountain of Inspiring, Amazing Guitar Sounds

Some musical moments—whether riffs, melodies, or solos—bypass our ears and tug at our heartstrings.

Can Guitarists Hear a Nitro Finish?
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Can Guitarists Hear a Nitro Finish?

Does the type of finish on an electric guitar—whether nitro, poly, or oil and wax—really affect its tone?

To All the Techs Who Make Sure the Show Goes On
Esoterica Electrica

To All the Techs Who Make Sure the Show Goes On

Behind every great guitarist is probably a great tech.

Roy Buchanan and His Explorer-Shaped Hamer Standard
Esoterica Electrica

Roy Buchanan and His Explorer-Shaped Hamer Standard

He’ll forever be remembered for his unparalleled mastery of the Telecaster, but Roy Buchanan kept an open mind when it came to his guitars.

Weekend Warriors Are Real Musicians, Too
Esoterica Electrica

Weekend Warriors Are Real Musicians, Too

Plenty of excellent musicians work day jobs to put food on the family table. So where do they go to meet their music community?

Workshop Words to Live By: Mess Is Money (Down the Drain)
Esoterica Electrica

Workshop Words to Live By: Mess Is Money (Down the Drain)

Developing good, clean workshop practices will help you save time and money.

Don’t Let Your Ego Keep You From Being a Great Guitar Builder
Esoterica Electrica

What Does It Take to Become a Great Guitar Builder?

Keep your head down and put in the work if you want to succeed in the gear-building business.

What Makes Guitar Pickups Sound Great?
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What Makes Guitar Pickups Sound Great?

Guitarists are always changing pickups. So, what are we searching for?

Does Automation Ruin Guitar Building?
Esoterica Electrica

Does Automation Ruin Guitar Building?

As CNC machines have become more prevalent, how much have they changed the building process?

Can the Future of the Guitar Surpass Its Past?
Esoterica Electrica

Can the Future of the Guitar Surpass Its Past?

In the guitar market, classic models still have the biggest influence, but the future is lurking.