Premier Guitar features affiliate links to help support our content. We may earn a commission on any affiliated purchases.

Album Review: Guided by Voices - "Let's Go Eat the Factory"

With no softening around the edges, the 21-song Let’s Go Eat the Factory represents the true essence of Guided by Voices.

Guided by Voices
Let's Go Eat the Factory
GBV Inc.


When Guided by Voices disbanded in 2004, frontman/guitarist/principal songwriter Robert Pollard essentially left little to no hope that the lo-fi pioneers would ever record or play live again. Following the release of Half-Smiles of the Decomposed that year, Pollard stated, “This feels like the last album for Guided by Voices. I’ve always said that when I make a record that I’m totally satisfied with as befitting a final album, then that will be it. And this is it.”

Fast-forward eight years, and here we are with a new Guided by Voices record. And what a record it is. With no softening around the edges, the 21-song Let’s Go Eat the Factory represents the true essence of Guided by Voices: prog/punk/psych rock that often sounds absolutely spontaneous and chaotic, but still comes off as completely put together—and done so in a beautiful way that very few bands have been able to pull off. Guided by Voices makes no attempt to mask its influences—from early Who to Joy Division and Peter Murphy—but continues to find a way to sound completely different from any band out there.

Though GBV has seen a number of lineup changes over the years, Let’s Go Eat the Factory is the first in 15 years to feature the classic lineup of Pollard, Tobin Sprout (guitar), Mitch Mitchell (guitar), Greg Demos (bass), and Kevin Fennell (drums)—and it was recorded in their living rooms, basements, and garages. “Laundry and Lasers” is a tractor beam with its dirty guitars erupting into nasty Brit rock. “Doughnut for a Snowman,” the third track and first single, sounds like a young David Bowie swooning over a strange country-pop song at a carnival concert—and it’s done so nicely. Meanwhile, the rawness and desperation achieved in only 43 seconds on the superb acoustic ballad “The Room Taking Shape” takes the album in yet another of its dozen directions, which is par for the Guided by Voices course.

There’s no telling how long this incarnation of the band will last, but it’s a refreshing treat for long-time fans that this reunion stays true to the approach that won them their passionately loyal following. —Rich Osweiler

Must-hear track: "Doughnut for a Snowman"

Day 9 of Stompboxtober is live! Win today's featured pedal from EBS Sweden. Enter now and return tomorrow for more!

Read MoreShow less

In our annual pedal report, we review 20 new devices from the labs of large and boutique builders.

Read MoreShow less

A 26 1/4" scale length, beastly pickups, and buttery playability provoke deep overtone exploration and riotous drop-tuning sounds.

A smooth, easy player that makes exploring extra scale length a breeze. Pickups have great capacity for overtone detail. Sounds massive with mid-scooped fuzz devices.

Hot pickups can obscure some nuance that the wealth of overtones begs for.

$1,499

Reverend Billy Corgan Drop Z
reverendguitars.com

4
4.5
5
4

No matter how strong your love for the guitar, there are days when you stare at your 6-string and mutter under your breath, “Ugh … you again?” There are many ways to rekindle affection for our favorite instruments. You can disappear to Mexico for six months, noodle on modular synths, or maybe buy a crappy vintage car that leaves you longing for the relative economy of replacing strings instead of carburetors. But if you don’t want to stray too far, there are also many variations on the 6-string theme to explore. You can poke around on a baritone, or a 6-string bass, or multiply your strings by two until you reach jingle-jangle ecstasy.

Read MoreShow less

A familiar-feeling looper occupies a sweet spot between intuitive and capable.

Intuitive operation. Forgiving footswitch feel. Extra features on top of basic looping feel like creative assets instead of overkill.

Embedded rhythm tracks can sneak up on you if you’re not careful about the rhythm level.

$249

DigiTech JamMan Solo HD
digitech.com

4.5
4.5
4.5
4

Maybe every guitarist’s first pedal should be a looper. There are few more engaging ways to learn than playing along to your own ideas—or programmed rhythms, for that matter, which are a component of the new DigiTech JamMan Solo HD’s makeup. Beyond practicing, though, the Solo HD facilitates creation and fuels the rush that comes from instant composition and arrangement or jamming with a very like-minded partner in a two-man band.

Read MoreShow less