Premier Guitar features affiliate links to help support our content. We may earn a commission on any affiliated purchases.

Shure Continues Fight Against Counterfeiting

Shure Continues Fight Against Counterfeiting

Shure cracks down on counterfeiters in China

Niles, IL (May 21, 2009) -- Counterfeiting is problematic in the musical instruments industry and as a result, some companies have launched high-profile assaults on counterfeiters as they try to thwart the problem. Earlier this year, Gibson successfully shut down a Chinese counterfeiting operation. Now, Shure has done the same.

The following information was provided by Shure.

Today, Shure Incorporated announced it has struck another blow against suppliers of counterfeit Shure products. Following an investigation initiated by the company, the Baoshan Office of the Shanghai Administration for Industry and Commerce (AIC) conducted raids on wholesale stores and warehouses of Han Si Appliance Co., Ltd, and Run Zheng Digital Ltd. Both locations are in the Zhabei District of Shanghai.

“Counterfeiters are constantly working to duplicate the Shure logo and other product markings as well as the general appearance of the products,” said Anita Man, Managing Director of Shure Asia. “Due to the popularity and reputation of the Shure brand, they know that consumers are interested in an item that bears the Shure name.”

In the most recent raids, large quantities of counterfeit Shure E2c and E4c sound isolating earphones were seized as well as counterfeit earphones of other brands, including Audio-Technica and JVC. These raids have been officially reported and published on the public website of the Shanghai AIC. The penalties to be imposed by the Shanghai AIC are still being determined.

“The Shure brand carries with it a promise of quality and performance,” said Sandy LaMantia, President and CEO of Shure. “Counterfeit Shure products do not live up to that promise, and that damages the value of our brand. We are fiercely committed to working with international agencies and with other brands to fight the spread of counterfeit products and halt this kind of criminal activity.”

Man urges customers to be skeptical of ridiculous deals because many online deals that sound too good generally are bogus.

“Shure encourages customers to purchase our products only from authorized Shure dealers,” added Man.  “Customers should be highly cautious of Shure products that are priced unreasonably low at retail outlets online.”

In addition to anti-counterfeiting actions in China, Shure has also been continuing forceful efforts in other parts of Asia, Europe, South America, the Middle East, Africa, and the United States to cease intellectual property violations.

For more info, visit Shure

Day 9 of Stompboxtober is live! Win today's featured pedal from EBS Sweden. Enter now and return tomorrow for more!

Read MoreShow less

With pioneering advancements in pickups and electronics, the AEG-1 is designed to offer exceptional acoustic sound and amplification.

Read MoreShow less

A familiar-feeling looper occupies a sweet spot between intuitive and capable.

Intuitive operation. Forgiving footswitch feel. Extra features on top of basic looping feel like creative assets instead of overkill.

Embedded rhythm tracks can sneak up on you if you’re not careful about the rhythm level.

$249

DigiTech JamMan Solo HD
digitech.com

4.5
4.5
4.5
4

Maybe every guitarist’s first pedal should be a looper. There are few more engaging ways to learn than playing along to your own ideas—or programmed rhythms, for that matter, which are a component of the new DigiTech JamMan Solo HD’s makeup. Beyond practicing, though, the Solo HD facilitates creation and fuels the rush that comes from instant composition and arrangement or jamming with a very like-minded partner in a two-man band.

Read MoreShow less

Three thrilling variations on the ’60s-fuzz theme.

Three very distinct and practical voices. Searing but clear maximum-gain tones. Beautiful but practically sized.

Less sensitive to volume attenuation than some germanium fuzz circuits.

$199

Warm Audio Warm Bender
warmaudio.com

4.5
4.5
5
4

In his excellent videoFuzz Detective, my former Premier Guitar colleague and pedal designer Joe Gore put forth the proposition that theSola Sound Tone Bender MkII marked the birth of metal. TakeWarm Audio’s Warm Bender for a spin and it’s easy to hear what he means. It’s nasty and it’s heavy—electrically awake with the high-mid buzz you associate with mid-’60s psych-punk, but supported with bottom-end ballast that can knock you flat (which may be where the metal bit comes in).

Read MoreShow less