nexi industries

An analog design that features a 100k ohm pot.

Amsterdam, Netherlands (March 21, 2017) -- It’s the classic wah that every modern-day electric guitarist needs in their collection, and now there’s a brand with a plug-and-play design that makes pedalboard compatibility easier than ever. NEXI Industries proudly introduces its analog wah (WWA-01) as the next great chapter of this pedal’s history, which spans 50 years.

Like many great innovations, the wah-wah effect for electric guitar started as a kooky idea in a California garage. It would take a visionary inventor—who appropriately spent his nights jamming with Frank Zappa and The Mothers of Invention—to take the pedal from the movie soundstage to the rock stage. "Burning of the Midnight Lamp" by the Jimi Hendrix Experience, one of the first recordings with the wah effect for electric guitar, was released in 1967. Two years later, Hendrix wailed with the wah live at Woodstock, and the rest is history. The effect has been heard in music for more than 50 years, from 1960s rock, '70s disco, '80s metal, and '90s grunge. And now in 2017, NEXI Industries unveils the next great innovation for the wah—a plug-‘n-play version that offers the same great sonic quality with a more convenient, electronically compatible design.

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A distinctly modern design meets the iconic tones that defined classic rock.


The overall topography of classic British rock tones follows a somewhat predictable formula, but splinters off into a bunch of different flavors. The ’70s Distortion by newcomer Nexi Industries is a modern take on those Les Paul-meets-Marshall tones that have baffled and inspired guitarists for decades. The distinctly modern design offers a standard three-knob control and a comfortably oversized footswitch that would be difficult to miss even on the darkest of stages. (Although the pedal can function on its own, it does have extra features designed specifically for Nexi’s proprietary pedalboard, the Solution.)

There’s nothing particularly subtle—and rightly so—about the ’70s Distortion. With the knobs at noon, I found a somewhat narrow “sweet spot” that offered plenty of grit and gain, but not a wealth of tonal variety. The tone knob went from overly muddy to thin and nasally at the extreme settings, but offered a beefy clarity with settings somewhere in the middle. (Think Humble Pie’s live album.) And don’t even think this could somehow double as a clean boost. Besides, what evokes the era of classic rock more than thick, wooly gain?

Test gear: Gibson Les Paul Standard, Fender Telecaster, Fender Deville ML212

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