Danelectro, known for their irresistibly iconic guitars, launches their new DANO guitar line.
Borrowing styling cues from the company’s storied past, while adding modern playability and new sonic options, the DANO line was one of the biggest highlights at the recent NAMM show, grabbing attention with three new series:
- Golden 50s: The show-stopping body/headstock graphic is borrowed from an authentic 1950s kitchen table top and combined with a pair of hot Lipstick® pickups
- The Dan O. Cool series, sporting rare and evocative vintage colors from the 1950s with a pair of higher output Lipstick® pickups
- The Dan O. Mano series, armed with a pair of P-90 style pickups providing a dynamite match for the DANO's hollow inner body and rosewood bridge
With their Atomic Age styling – drawing heavily upon Danelectro’s boldly original 1950s roots – and turbocharged retro vibe, the DANO line might be the company’s most true-to-the-spirit guitars ever. Key features include:
- Full Bell Headstock, a Danelectro original design dating back to 1954
- Rosewood Saddle Bridge, another feature from 1954 prized by generations of players for its warm tone
- Skate Key Tuners, gloriously recapturing the Danelectro vibe from 1958 with smooth, modern tuning accuracy
- Ultracool vintage colors – all of them authentic to the 1950s
- And every DANO® guitar comes with a FREE 8-page collectable reproduction of a Danelectro catalog from the 1950s!
The new DANO® line brings modern playability to the vintage-inspired lineup. An adjustable saddle bridge is included free in the box with every guitar. It mounts with the same three screws as the stock rosewood bridge. Now, each player can enjoy their preferred bridge: vintage-style rosewood or modern adjustable saddles.The DANO line’s electronics offer a perfect bridge between old-school tone and contemporary tastes. The new Lipstick pickups (available on the Golden 50s and Dan O. Cool series) are made exactly like vintage gems from the 1950’s but are 30% hotter in the bridge and 20% hotter in the neck for sweet, harmonically rich tone. And the Dan O. Mano series’ P-90 style pickups (a first for Danelectro!) pair beautifully with the guitar’s rosewood bridge.The new DANO® instruments carry street prices ranging from $599 to $649. For more information visit danelectro.com
