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Builder Profile: Seymour Duncan's Maricela "MJ" Juarez

Maricela "MJ" Juarez Interview (Seymour Duncan Custom Shop Manager)

It's all in the hands—the pickup-making icon has helped shape music history over the last 40 years, providing pickups for EVH, Jimmy Page, George Harrison, Clapton, Frampton, Slash, Yngwie, Billy Gibbons, and countless others. She sits down with John Bohlinger to discuss her unusual start with Seymour Duncan, reveals who's her toughest customer, and predicts good tone in your future.


“The heart and soul of your guitar has to connect with your own heart and soul,” says Seymour Duncan Custom Shop manager Maricela “MJ” Juarez.

Juarez has worked alongside Seymour Duncan for more than 30 years, establishing herself as the legendary pickup builder’s most trusted collaborator. She’s also become a custom pickup builder to the stars, helping the guitar’s most demanding tone junkies connect better with their instruments. Some say she’s wound more pickups heard on gold and platinum records than anyone. Her clientele includes Billy Gibbons, Eric Clapton, George Harrison, Eddie Van Halen, Vince Gill, Slash, James Taylor, Peter Frampton, Warren DeMartini, and Steve Miller—not to mention countless discerning players around the globe.

Juarez began her Duncan tenure as a production-floor pickup winder, but Seymour eventually asked her to manage the growing Custom Shop. It’s expanded so fast that they recently brought in Seymour’s son Derek to help manage. Nowadays they’re only partially joking when they refer to Juarez as the Queen of the Custom Shop. But like so many things in life and music, her path to pickup-winding royalty was anything but what she’d planned.

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Day 9 of Stompboxtober is live! Win today's featured pedal from EBS Sweden. Enter now and return tomorrow for more!

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Big!

$269

Warm Audio Pedal76
warmaudio.com

4.5
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Though compressors are often used to add excitement to flat tones, pedal compressors for guitar are often … boring. Not so theWarm Audio Pedal76. The FET-driven, CineMag transformer-equipped Pedal76 is fun to look at, fun to operate, and fun to experiment with. Well, maybe it’s not fun fitting it on a pedalboard—at a little less than 6.5” wide and about 3.25” tall, it’s big. But its potential to enliven your guitar sounds is also pretty huge.

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- YouTube

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Analog voices may lack complexity to some ears.

$149

EarthQuaker Silos
earthquakerdevices.com

4
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There is something satisfying, even comforting, about encountering a product of any kind that is greater than the sum of its parts—things that embody a convergence of good design decisions, solid engineering, and empathy for users that considers their budgets and real-world needs. You feel some of that spirit inEarthQuaker’s new Silos digital delay. It’s easy to use, its tone variations are practical and can provoke very different creative reactions, and at $149 it’s very inexpensive, particularly when you consider its utility.

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