The Florida-based crew take cues from the cult classic Ekomaster and add their new mini-humbucker to it.

Miami, FL (March 2, 2017) -- With the release of the new PureSalem MENDIOLA, PureSalem Guitars looks to and honors the past by bringing back to life a forgotten classic—the EKO Ekomaster. The new MENDIOLA offers players and updated, refined version of this cult classic. PureSalem combines quality construction and components with off-kilter styling’s and transports us back to an era when Rock & Roll was free and memories yet to be made. The MENDIOLA is our very first guitar to come equipped with our “Attack Captain” custom wound mini-humbucker pickup and custom locking-pin tuners. Color options include Ruby Red & Shadow Black.


  • Mahogany Body
  • Mahogany Neck with binding and Dot Inlays
  • Rosewood Fret Board
  • 24 3/4 Scale Length
  • 42.75 Nut Width
  • 2 1/16 String Spacing
  • Modern C-Shape Neck / Light Satin Finish
  • 12 Inch Radius
  • PureSalem Custom Pin-Locking Tuners
  • Stop Tail Piece
  • Attack Captain mini-humbucker pickup in bridge
  • T-Style single coil in neck in neck
  • Vintage style cloth wiring
  • 3-Way Toggle with Master Volume and Master Tone
  • Med Jumbo Frets
  • Dual Truss Rod

PureSalem Guitars are already being embraced by known and established players. From Toni Braxton and Lady Gaga to The Black Angels and The Flaming Lips PureSalem Guitars is able to cover any type of sonic ground. All PureSalem Guitars are sold direct through our website and select dealers. The Mendiola model carries a retail price of $910.00

PureSalem is a LEFTY RUN AND OWNED company – ALL models are available in lefty versions and at no additional mark-up.

Watch the company's demo:

For more information:
PureSalem Guitars

Kick off the holiday season by shopping for the guitar player in your life at Guitar Center! Now through December 24th 2022, save on exclusive instruments, accessories, apparel, and more with hundreds of items at their lowest prices of the year.
We’ve compiled this year’s best deals in the 2022 Holiday Gift Guide presented by Guitar Center.

Read MoreShow less

Looking for a compact, “noiseless” way to plug in and play guitar? Check out the brand-new Gibson Digital Amp, available only in the Gibson App.

Read MoreShow less

This pickup captures the clear, bell-like single-coil chime of a classic P-90 when played clean and retains the tight mids and articulate low-end vintage growl and smooth sustain saturation when pushed into overdrive.

Read MoreShow less

DiMarzio, Inc. announces the Relentless P (DP299), the Relentless J Bridge (DP301), Relentless J Neck (DP300), and the Relentless J Pair (DP302) for 4 string basses.

Read MoreShow less