In the early 1970s, Fender hired acclaimed pickup designer Seth Lover to create a Fender-flavored take on a higher-output dual-coil pickup. The resulting Wide Range pickup used CuNiFe-rod magnets to achieve a distinctively brilliant sound, but when CuNiFe became impossible to source because of its obsolescence in the automobile industry, the product was discontinued. It remained that way for over 40 years, but recently, things have changed, and today Fender is proud to release the reimagined CuNiFe Pickup Series, a selection of CuNiFe (an alloy of copper, nickel & iron) and Cobalt Chrome pickup sets for Stratocaster, Telecaster and Jazzmaster guitars.

CuNiFe Stratocaster Pickup Set | Fender

CUNIFE STRATOCASTER PICKUP SET ($349.99 USD, £319.00 GBP, €379.00 EUR, $599.00 AUD, ¥58,850JPY) The first truly innovative voice in single-coil Stratocaster pickups in a generation, CuNiFe Stratocaster pickups offer brilliant tone both familiar and new at the same time. Their vintage-style voice offers more of everything—deep piano-like lows, present and pleasing midrange, and sweet and sparkling highs that will invigorate your guitar playing with new life and bold dynamics. CuNiFe, historically only used in our wide-range humbuckers that use the same threaded magnets, these pickups embody hi-fi clarity while never losing attack and definition no matter how hard they’re pushed. The distinctive-looking chrome-ringed cover acts as a shield to help eliminate 60-cycle hum, making these pickups a remarkably true and quiet single-coil option. Sought after by musicians of all genres for decades, the original-era real CuNiFe magnet pickups disappeared when the Telecaster Custom was discontinued in 1979.

CuNiFe Cobalt Chrome Telecaster Pickup Set | Fender

COBALT CHROME TELECASTER PICKUP SET ($199.99 USD, £279.00 GBP, €329.00 EUR, $539.00 AUD, ¥41,800 JPY) - Voiced by tone guru, Tim Shaw, Cobalt Chrome utilizes the perfect magnetic combination to unlock your full Telecaster tonal potential. The Cobalt Chrome Telecaster pickups use our own proprietary blend of a FeCrCo magnet that brings an added snap and attitude to your Telecaster. Voiced so each position contains a unique musical fingerprint with transparency and bite. The distinctive-looking chrome-ringed cover acts as a shield to help eliminate 60-cycle hum, making these pickups a remarkably true and quiet single-coil option while still offering the twang that a Telecaster is known for.

CuNiFe Cobalt Chrome Jazzmaster Pickup Set | Fender

CUNIFE/COBALT CHROME JAZZMASTER PICKUP SET ($299.99 USD, £279.00 GBP, €329.00 EUR, $539.00 AUD, ¥41,800 JPY) A curated set of Jazzmaster pickups that deliver the distinction of Cobalt Chrome and the warm articulation of CuNiFe to your instrument. Voiced by tone guru, Tim Shaw, Cobalt Chrome and CuNiFe is the perfect magnetic combination to unlock your full Jazzmaster tonal potential. The Cobalt Chrome bridge pickup and CuNiFe neck pickup bring a balanced voice and added dynamic range to this classic Fender offset design.

CuNiFe Wide Range Jazzmaster Pickup Set | Fender

CUNIFE WIDE RANGE JAZZMASTER PICKUPS ($399.99 USD, £369.00 GBP, €439.00 EUR, $739.00 AUD, ¥58,850 JPY) Supercharge your Jazzmaster with classic Fender wide range humbuckers that will fit any Jazzmaster with no modifications needed. Everything that you love about the Wide Range humbucker but in a Jazzmaster cover. The Wide Range CuniFe Jazzmaster pickups deliver rich bell-like humbucking tones with full bass and clear treble. CuNiFe pickups have “hi-fi” clarity yet never lose their attack and definition no matter how hard they are pushed. Available as a set or individual bridge or neck position pickups.

Features

• Custom voiced by FMIC in house legendary chief engineer and sound guru, Tim Shaw.
• CuNiFe Exclusive to Fender
• Stratocaster Pickups: 100% CuNiFe
• Telecaster Pickups: Feature a Curated Cobalt Chrome Mixture
• Jazzmaster Pickups: Available in Traditional Jazzmaster (50/50 CuNiFe/Cobalt Chrome) and Wide Range (100% CuNiFe)
• Enhanced Dynamic Range
• Noise/Hum reduction
• Not currently available on Fender stock guitars
• Sought after by musicians of all genres for decades

For more information, please visit fender.com.