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Martin Celebrates Earth Day with the DSS Biosphere II

Martin Celebrates Earth Day with the DSS Biosphere II

Martin DSS Biosphere II acoustic.

The third model in Martin's Planet Earth series is a tribute to the Keiki Kohola Project, a nonprofit that promotes protection of humpback whales in Hawaiian waters.

This model is FSC certified (license code FSC-C008304) and 100% plastic-free, following the precedent set by our previous two Planet Earth models, the 00L Earth and OM Biosphere. Like the OM Biosphere, it's compliant with the Preferred by Nature (PBN) Sustainability Standards (license code PBN-SFP-039001) and adorned with the PBN Hummingbird Seal. Even the softshell case is sustainable – made from hemp.

As the world celebrates Earth Day, Martin Guitar reaffirms its commitment to environmental stewardship with a trio of initiatives aimed at promoting sustainability across its operations. From the unveiling of its latest Biosphere model to the release of its annual Impact Report and the grand opening of a new museum display dedicated to sustainability, Martin Guitar strives to set the standard for eco-conscious innovation in the musical instruments industry.

Featuring artwork from acclaimed artist Robert Goetzl, the third model in our Planet Earth series takes us back to the depths of the ocean, where humpback whales raise their calves. Researchers are working around the clock to create an environment there that’s safe for humpbacks to raise their young, providing safety from manmade dangers like plastic pollution, vessel collisions, and climate change.

With the DSS Biosphere II, Martin hopes to raise awareness of protecting those environments, and the music they create. Impact Report Three years ago, Martin developed an annual Impact Report to highlight some of the company’s efforts to care for its employees, community, and the environment. It serves as a framework to advance these efforts and provide an update of annual progress. Key highlights of the 2023 annual report include: Employees: Without the dedicated employees who show up every day and take pride in making the best acoustic guitars and strings in the world, Martin would not be thriving today. Programs like an employee wellness program, education reimbursement, and training opportunities help to ensure our co-workers’ well-being. Community: Martin Guitar remains deeply invested in the communities where it operates. Since 1996, the Martin Charitable Foundation has supported the company’s engagement with nonprofit music, arts, education, environmental action, and human service organizations. Last year, the Foundation awarded $485,500 in grants to over 85 nonprofit organizations. Environment: Protecting the environment is of utmost importance to Martin Guitar. In 2023, the company supported domestic and international reforestation efforts, participated in one of the biggest green movements in Navojoa, Sonora, Mexico, and launched the second in a series of sustainable Earth Day guitar models that are FSC certified and 100% plastic-free. The release of this year’s Impact Report reinforces Martin Guitar's position as a leader in the music industry and sets a new standard for corporate transparency and accountability.