C. F. Martin & Co. is unveiling an exciting lineup of new guitars ahead of The 2025 NAMM Show, including refinements to its trusted Standard Series and two all-new Retro Plus guitars.

With the Standard Series refresh, Martin brings fans enhanced playability, timeless aesthetics, and three stunning new models, while its two new Retro Plus guitars offer thermally aged spruce tops and the classic appearance of an 18-style guitar at an accessible price point. These releases showcase Martin's mission to create instruments that unleash the artist within.

These new guitars and more will be on display at The 2025 NAMM Show in Anaheim, California, through Saturday, January 25, with more releases to come.

Standard Series Refresh

Martin is refreshing its popular Standard Series lineup to bring subtle yet impactful refinements to enhance the look, tone, and playability of these iconic guitars, while introducing three new models to the series: the D-17, 000-17, and OM-45.

One of the key updates is Sitka spruce Golden Era (GE) top bracing, as featured on the Modern Deluxe Series, which offers a more vintage, breathy tone with enhanced sustain. The GE modified low oval neck profile maintains its popular shape but is optimized for vintage appeal with minimal increase in total mass.

It's paired with playability enhancements like a thinner fingerboard with a gently beveled comfort edge and refined string spacing at the nut, while the new GE modern belly bridge features smoother, more comfortable corners.

Standard Series guitars also now feature either bone or ebony bridge pins, along with newly added sunburst and ambertone finish options for select models. Additional aesthetic updates include a long diamond neck transition, a nut cut on angle, and a sleeker vintage-style heel.

These are the changes Martin enthusiasts have been asking for, delivering a blend of vintage appointments and modern playability enhancements. Players will notice improved comfort and vintage tones, particularly with the GE-inspired bracing and aesthetic refinements.

For more information, please visit martinguitar.com.

D-17

The Martin D-17 is a bold new offering in the refreshed Standard Series, combining vintage-inspired appointments with modern refinements for players seeking rich sounds and enhanced playability. Its iconic Dreadnought body shape is a favorite among players for its loud, projective tone and strong bass. This model is handcrafted with a satin-finished solid mahogany body, delivering a warm and woody tone, while vintage-inspired details such as a sleeker heel and nickel open gear tuners give the guitar a timeless, elegant look. With its satin-finished select hardwood neck and 25.4" scale length, whether you’re strumming big chords or picking intricate tunes, the D-17 delivers powerful, dynamic sound with a classic, vintage vibe.

000-17

The Martin 000-17 is another fresh addition to the Standard Series lineup. Its Auditorium (000) body shape offers a balanced tone and comfortable size, making it great for both fingerstyle playing and heavy-handed strumming. Crafted from solid mahogany with a satin finish, it delivers a warm, woody tone with a clear top end and a punchy midrange—ideal for players seeking a vintage-inspired sound with a modern edge. Its satin-finished select hardwood neck and 24.9" scale length contributes to a more relaxed string feel and warmer, mellower tones. Whether you’re playing at home, in the studio, or on stage, the 000-17 delivers the balanced, dynamic sound that players expect from a high-quality Martin.

OM-45

The Martin OM-45 is a pinnacle of craftsmanship in the refreshed Standard Series, combining classic appointments with modern enhancements for a truly exceptional instrument. This all-new full-gloss acoustic is crafted with solid East Indian rosewood back and sides and a solid spruce top, delivering a rich, resonant tone with remarkable sustain. Its genuine mahogany neck ensures a smooth, effortless feel, while the longer 25.4" scale length provides just the right amount of string tension for enhanced clarity, making this guitar great for intricate picking and strumming. Its dazzling pearl inlay, aging toner, and gold open gear tuners offer an elegant touch, making the OM-45 as stunning to look at as it is to play.

De Retro Plus Mahogany

The Martin DE Retro Plus Mahogany is inspired by Martin’s legendary 18-style flagship models. It combines powerful tone and iconic design with cutting-edge craftsmanship at a fraction of the price. Its torrefied solid spruce top is thermally aged for enhanced resonance and a beautifully seasoned sound, delivering the rich, broken-in tone of a vintage instrument from the first strum. It’s the same premium feature long reserved for our Authentic and Modern Deluxe series, now available for the first time ever in the Road Series. It even comes stage-ready with Martin E1 electronics, featuring a built-in tuner and controls for dialing in your perfect live tone.

000E Retro Plus Mahogany

This 000 model blends balanced tone with the same cutting-edge craftsmanship and 18-style appearance as its Dreadnought counterpart, including a torrefied solid spruce top. With solid mahogany back and sides, scalloped spruce X bracing, a Performing Artist neck, ebony fingerboard and bridge, and Martin E1 electronics, these guitars have everything you could want in an acoustic. Ideal as a gigging workhorse or your first step into premium acoustics, they deliver best-in-class quality at an unbeatable value for serious players, and a lifetime of inspiration for anyone who picks one up. Just be warned, you won’t be able to put them down—because nothing compares to a Martin.