May 2014
1967 Rickenbacker 366/12 Convertible

The 1967 366/12 pictured here was James Gross’ personal guitar. It has most of the features associated with classic Deluxe Rickenbacker models of the ’60s. These include a bound maple neck, a gloss-finished rosewood fretboard with large triangle-shaped inlays, two “toaster” single-coil pickups, a maple body with checkerboard binding on the back, a slash soundhole, and an “R” tailpiece.

This example is finished in Rickenbacker’s most popular color, Fireglo. The main differences between it and a regular 360/12 are the chrome converter comb and the extra pickguard under it, which extends below all 12 strings. The 366/12 rests against a late-’60s Rickenbacker Transonic TS100 amp. The Transonic’s current value is $1,000.

Original price: 1966 list price for Rickenbacker 366/12 Convertible, $579.50
Current estimated market value: $4,500