NYXL electric guitar strings have been re-engineered from the ball end up.
Farmingdale, NY (April 16, 2014) -- D’Addario is thrilled to announce the launch of the next generation of electric guitar strings: NYXL. Fifty years ago, the most important innovation in electric strings was introduced to the world. Now, D’Addario is doing it again. NYXL electric guitar strings deliver to players a whole new level of freedom, confidence, and power, allowing them to play fearlessly.
Once again, D’Addario is revolutionizing the electric string. NYXL strings represent the long-awaited third generation. While the D’Addario family has been making strings for hundreds of years, the company considers it their responsibility to continue to pioneer and innovate.
“There have been only two meaningful generations of round wound electric guitar strings,” says D’Addario & Company, CEO and mastermind, Jim D’Addario. “The original formula, originating in the 1950s, used pure nickel, creating a characteristically mellow sound. In the early sixties, my father, John D’Addario, Sr. introduced a brighter sounding, second generation nickel-plated steel string, which became the industry standard for the next five decades. Today, 80% of all electric guitar strings are based on his formula.”
D’Addario NYXL electric guitar strings have been re-engineered from the ball end up, and no string has ever offered this level of stability. Stronger than any of its predecessors, torture tests prove that NYXL strings stay in tune 131% better so guitarists don’t waste time tuning and can start playing sooner.
“This is the strongest set of electric guitar strings ever made. Arriving here wasn’t easy,” continues Mr. D’Addario. “Our engineers traveled many paths, starting with the selection of new high-carbon steel alloys, completely re-imagining the wire drawing process, and revolutionizing the corrosion-resistant tin coating application. The result is something you have never experienced before: unprecedented strength and pitch stability.”
Still, making the world’s strongest string wasn’t enough for D’Addario. These strings have been designed to bend farther, sing louder, and stay in tune better, and the reformulated nickel-plated steel alloy boosts amplitude in the 1 kHz to 3.5 kHz range, modernizing overall tone without ever losing that incredible nickel-plated steel feel that guitarists love. With 6% more magnetic permeability for higher output, NXYL electric guitar strings offer more punch, crunch, and bite.
“The name of these strings, NYXL, is also an important distinction for us; our family and company have a rich history in New York,” adds Mr. D’Addario. “Our new steel wire has been formulated, created, crafted, and perfected here in the Empire State. We are proud of our New York legacy, and even prouder that all of our strings originate at our Long Island home.”
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Sporting custom artwork etched onto the covers, the Railhammer Billy Corgan Z-One Humcutters are designed to offer a fat midrange and a smooth top end.
Billy Corgan was looking for something for heavier Smashing Pumpkins songs, so Joe Naylor designed the Railhammer Billy Corgan Z-One pickup. Sporting custom artwork etched onto the covers, the Railhammer Billy Corgan Z-One Humcutters have a fat midrange and a smooth top end. This pickup combines the drive and sustain of a humbucker with the percussive attack and string clarity of a P90. Get beefy P90 tone plus amp-pummeling output with the Railhammer Billy Corgan Z-One.
Patented Railhammer Pickups take passive guitar pickups to a new level with rails under the wound strings lead to tighter lows, and poles under the plain strings offer fatter heights. With increased clarity, the passive pickup’s tone is never sterile.
Railhammer Billy Corgan Signature Z-One Pickup Demo
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Designed for utmost comfort and performance, the Vertigo Ultra Bass is Mono’s answer to those who seek the ultimate gigging experience.
Complete with a range of game-changing design features, such as the patent-pending attachable FREERIDE Wheel System, premium water-resistant and reflective materials, shockproof shell structure and improved ergonomic features, the Vertigo Ultra Bass takes gear protection to the next level.
The Vertigo Ultra Bass features:
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Mojotone will manufacture and market over 60 of their speaker cabinets and amp kits as “Licensed by Fender.”
This partnership marks Fender's recognition of Mojotone’s dedication to its craft, quality of products, and dependability of knowledge. Beginning November 29th and ranging from $327 - $1,016.
Amplifiers were among the first products to wear the official Fender seal. A qualified electronics technician by trade, Leo Fender developed his iconic amplifiers during the mid-1940s putting innovation at the forefront. To this day, Leo’s influence and innovative spirit can still be heard in today’s amps, as that same iconic, clean Fender tone continues to color new music around the world. As a result, the process for completing the exclusive licensing deal required Fender to carefully audit Mojotone’s amplifier kits, wiring diagrams, electronics, hardware, construction methods, and more to ensure this innovation carried on through the partnership. Mojotone’s many years of intense research, quality production, and favorable reputation solidified the deal.
Mojotone has always been determined to provide its customer base with the most sought-after parts with their insider industry-knowledge. They have spent the last 25 years helping musicians recreate what they deem to be the most famous and easily-recognized tones and aesthetics in the music industry. When purchasing Mojotone products, like Fender products, customers can be assured of unmatched quality and craftsmanship.
For more information, please visit mojotone.com.