
Sam Fender shares a moment with his saxophonist and childhood friend, Johnny "Blue Hat" Davis, at London's O2 Brixton Academy in September 2021.
The British songwriter traversed the bleak thoroughfares of his past while writing his autobiographical sophomore album, Seventeen Going Under—a tale of growing up down-and-out, set to an epic chorus of Jazzmasters and soaring sax.
British songwriter Sam Fender hails from North Shields, England, an industrial coastal port town near the North Sea, about eight miles northeast of Newcastle upon Tyne. Fender grew up in this small village, which he calls "a drinking town with a fishing problem." He lived there with his mother on a council estate, a type of British public housing. This is the mise-en-scène for Sam Fender's coming-of-age autobiographical new album, Seventeen Going Under. On the album's cover, a photograph shows Sam sitting on a brick stoop.
"That was a back lane that I used to go down and smoke weed when I was about 15 with a bunch of tearaways," Fender says in his regional "Geordie" accent. "That back lane leads into this estate called Meadow Well, which was an estate that had 80 percent unemployment where we grew up. There was a lot of riots there back in the '90s. It was practically on fire for the whole of 1991. Parts of it were just a wasteland for teenagers, and that's where we used to go and sit and hang out and stuff."
About a mile from that stoop is the Low Lights Tavern, where Fender tended bar after high school, and it's also where he played his music in the early days. Fender's manager, Owain Davies, first heard him play guitar there in 2013 in the corner of the pub. Davies immediately took Fender on as an artist, telling U.K. music industry trade paper Music Week: "He's just an undeniable talent, he's hard to ignore."
Sam Fender - Seventeen Going Under (Official Video)
Indeed, Fender's lyrics stop you in your tracks. These are from the title track of Seventeen Going Under:
I was far too scared to hit him
But I would hit him in a heartbeat now
That's the thing with anger
It begs to stick around
So it can fleece you of your beauty
And leave you spent with nowt to offer
It makes you hurt the ones who love you
You hurt them like they're nothing
After hooking up with Davies, Fender doubled down on gigging and writing, gaining fans and traction, and eventually won the 2018 BRIT Critics' Choice Award before releasing his first album, Hypersonic Missiles, in late 2019. Taking a slow-burn route of building a following for six years before releasing a full-length likely contributed to that album instantly having wings, debuting at No. 1 on the U.K. Albums Chart. Fender's sound and identity as an artist coalesced, with his songwriting skills bucking pop formula. "Hypersonic Missiles" weaves a love story in between musings about "feeding the corporate machine" and "kids in Gaza being bombed." In "Dead Boys," Fender vulnerably grieves fallen mates, victims of the male suicide epidemic in Northern England. Jangly Jazzmasters and epic, chorus-drenched solos play a lead character through it all.
Thematically, Fender, who is 27, gazed outward on Hypersonic Missiles, but he goes deeply inward on Seventeen Going Under. It's literally the soundtrack of his adolescence. "It's mainly about self-esteem, growing up, and the political landscape of England, and how that affects the Northeast and how the Tories basically alienate my hometown and the people that live there," he says. These songs of tribulation are resonating strongly with Britons, and landed Fender another No. 1 album in the U.K. when Seventeen Going Under came out in October 2021.
TIDBIT: Seventeen Going Under was recorded at Wor House (Sam Fender's studio) in North Shields, England, and Grouse Lodge in Ireland. It was mixed by Craig Silvey (Arcade Fire) and produced by Bramwell Bronte.
"I feel like it's my first proper album," says Fender. "The first record was a hodgepodge of songs written over six years. Some of the songs were written when I was 19. I was a baby when I wrote some of the songs on that album. Whereas this is a collective piece of work written over the course of two years. And I feel like it's more cohesive as a piece of work. I think it has continuity. I think it has a sound."
The album might've turned out completely different if not for the pandemic, which resulted in a prolific writing period for Fender, who was forced to quarantine. "I've got a health condition, which affects my immune system, so I had to stay in the house. I was alone, so there was a lot of reflection, a lot of looking back at the past," he recalls. "I was doing therapy at the same time to try and get my head screwed on, and I ended up dissecting my whole childhood in therapy. And then learnin' about the reason why I was the way I was; the reason why I was reacting to things in certain ways; the reason why my relationships weren't goin' well; the reason why I wasn't being the most savory character or not being my own ally. I was kinda making life hard for myself."
And so, this reckoning unfolds throughout 11 tracks. The title song documents a dark time when Fender's mother was battling health issues and couldn't make ends meet. It's a banger that cuts right to the struggle of feeling helpless as a teenager—being old enough to know what's going on but being too young to fix anything.
Sam Fender's Gear
"I like a Jazzmaster through a Fender Twin," says Sam Fender. "I like a bit of compression, just to kind of give you that bite, and I love an old Electro-Harmonix Small Clone, just the original cheap chorus pedal."
Photo by Laura Brindley
Guitars
Fender American Pro Jazzmaster
1959 Fender Jazzmaster
Fender Stratocaster
Martin 000X1AE
Takamine acoustic (gift from Elton John)
Amps
- Fender '65 Twin Reverb
- Fender '65 Deluxe Reverb
- Fender '68 Custom Deluxe Reverb
Strings
- D'Addario EXL115 Nickel Wound (.011–.049)
Effects
- Electro-Harmonix Small Clone
- Electro-Harmonix Small Stone Phase Shifter
- Electro-Harmonix Green Russian Big Muff Pi
- Electro-Harmonix Holy Grail Nano
- Electro-Harmonix Memory Man
- Electro-Harmonix POG2
- Electro-Harmonix Stereo Polychorus
- Fulltone OCD
- Origin Effects Cali76 Compact Deluxe
- Mooer Yellow Comp
- Strymon BigSky Reverberator
- Boss RE-20 Space Echo
- Way Huge Red Llama 25th Anniversary Overdrive
- Gamechanger Audio PLUS
"Spit of You" is about his dad and the complicated relationships between sons and fathers. "Me and my dad had a five-year period where we didn't get on very well," Fender shares. "He lived in a different country. As things have progressed with my career, we started hanging out a lot more. It's about a father and son's relationship and the inability to talk about anything other than DIY, music, or alcohol. If anything, it's a just declaration of love for my old man. And funny enough, it's his favorite song."
Not all the songs chew over familial dynamics. Fender dissects his own communication and romantic failures on "Get You Down," and there's externally pointed angst on the album's two political tracks: the rebellious anthem "Aye," which pokes and prods around class/wealth disparity, and "Long Way Off," which Fender says sounds like "a Bond movie theme" with its grandiose instrumentation.
"It's got 164 tracks of audio," Fender says of the latter. "It just built and built and built and became this huge orchestral track. It's about political polarity and how I feel a lack of identity with any of the political parties currently in my country. I think it's quite a unanimous feeling in a lot of places at the moment. A lot of working-class people in England feel displaced by it all, and in my hometown as well. It was written around the time when all the Trump supporters were storming the capital building. We're a long way off from sorting out the mess the world is in."
“It’s such a refreshing rehash of ’80s music. It makes me think that a lot of the sounds in the ’80s that sound jarring and cheesy, I feel like it was just because it was the early days with synthesizers and them sorts of guitar sounds.”
All of the songs were written by Fender, who played guitar, bass, piano, Hammond organ, synthesizers, glockenspiel, mandolin, and harmonica inside the North Shields studio he built by necessity during that time. The album has horns and strings across it, and Fender also wrote the string arrangements, though he didn't play those parts himself. His five band members, most of whom he grew up with—drummer Drew Michael, guitarist Dean Thompson, bassist Tom Ungerer, guitarist and keyboardist Joe Atkinson, and saxist Johnny "Blue Hat" Davis—play on the album as well. It was produced by Thom Lewis, aka "Bramwell Bronte," Fender's longtime collaborator who also produced Hypersonic Missiles.
Fender has a homespun grit much like his idol Bruce Springsteen, whose working-class ethos and songs from the heartland resonated with Fender at an early age. (The Boss connection has earned Fender the nickname of "Geordie Springsteen.") Fender's sound has a tinge of throwback and noticeable nods to his influences (cough, cough, sexy saxophone solos), but the magic lies in how he connects on so many levels with cinematic arrangements, bull's-eye lyrics, and sincere delivery. The songs are a baring of the heart, a showcase of human struggle.
His father and older brother (nine years his senior) are also musicians who gigged around town, obviously influencing Fender's journey down the troubadour road. "I got a guitar when I was 8 and started mucking around with it then. By the time I was 10, I was starting to get quite proficient," Fender shares. "And then as I got older, I realized at school there was always a couple of kids that could shred, and could really, really play. And I just thought, I don't wanna spend the rest of my life learnin' guitar just to be that—I wanna make songs, ya know?" As a kid, he was obsessed with Slash, Page, and Hendrix. "Then my brother started showin' us Springsteen and all that. I loved Oasis and all the British stuff as well."
“I felt like it could be powerful and delicate and all the things in between. That’s when I started singing properly, is after hearing Jeff Buckley.”
Photo by Charlotte Patmore
But a gamechanger came when Fender was 14 and his brother gave him Jeff Buckley's Grace. "I always had quite a high voice for a tall … I'm 6'1," he says. "Normally that means you're, like, a baritone, but I'm, like, quite a high tenor. When my brother gave us Jeff Buckley, I was like alright, he does that, and it's rock 'n' roll, and it sounds cool. That means I can do this as well [laughs]. I felt like it could be powerful and delicate and all the things in between. That's when I started singing properly, is after hearing Jeff Buckley. I always wanted to have a voice that was, like, "rawr"—gruff 'n' stuff—when I was a kid, but then I realized, well, that's not really who I am."
Sonically, the War on Drugs is one of Fender's favorite bands. Their impact on how he approaches crafting song parts can be heard in "Last To Make It Home," particularly the expansive guitar solo on the outro. "I had the Fender Twin up, like, so loud that my ears were bleedin', with my whammy bar," Fender says of recording that solo, "and whichever way I turned, I got that feedback. You get that sort of 'Champagne Supernova' endin'," Fender says. (WoD frontman Adam Granduciel had signed on to mix that track, but ultimately couldn't do it because he missed the master deadline for his own album.)
"I like Springsteen for the lyrics, and I love War on Drugs for the sound," Fender shares. "I think it's such a refreshing rehash of sounds we already know—it's such a refreshing rehash of '80s music. It makes me think that a lot of the sounds in the '80s that sound jarring and cheesy, I feel like it was just because it was the early days with synthesizers and them sorts of guitar sounds. I feel like the War on Drugs have refined it. It's beautiful and I think there's more to be looked down that avenue. That's why I'm quite chorusy-soundin'—I love that sound. It's nostalgic for me, even though I'm not from the '80s, I grew up in a house where that music was playing."
“I was doing therapy at the same time to try and get my head screwed on, and I ended up dissecting my whole childhood in therapy.”
Though his new album is bursting with layers upon layers of instruments, he undoubtedly has an ingrained sense of how to be impactful with just a guitar and his voice, which came from years of performing solo without a backing band. In a BBC Radio 1 Live Lounge concert in early 2020, Fender did a solo performance of Amy Winehouse's "Back to Black," fingerpicking the melody and bass line, while nailing a rather ambitious vocal. His thumb bounces between the 5th and 6th strings, while his other fingers create a harp-like effect on the melody. "It's a strange move, but once you start getting the muscle strength, it's a constant thing and it's quite hypnotic," he says.
Fender describes his songwriting method as "chop and change." He noodles on his Jazzmaster, does some fingerpicking, or switches to another instrument. "A lot of the times I write a lot of songs on piano and convert to guitar. So, I find the chords on piano sometimes and then I'll find interesting variants of the chords on the guitar to make it sound pretty." He likes to experiment with tunings as well. Seventeen Going Under is mostly in C# standard, though he did play around a bit with Nashville tuning and light gauge strings.
When conversation turns to a special guitar he just bought, Fender lights up. "I've finally treated myself and allowed myself to buy something that was expensive because there's always an air of guilt," he says. "I've been lucky, Fender's always given us stuff. I've always had loads of free guitars because I've always been sponsored by them. But when it comes to buying stuff, there's still a part of us that thinks I'm still living in the flat with my mum on a council estate, and I still feel like I can't. I'm like, "ooh, that's a lot of money." It's like a subconscious thing. I was always quite frugal. I was always scrimpin'.
Fender primarily plays Jazzmasters, but he strapped on a Stratocaster for "Will We Talk?" at Hole 44 in Berlin, Germany, on November 4, 2021.
Photo by Chux on Tour Photography@chuxontour
"But I've just bought a ridiculous Jazzmaster. It's a 1959," he continues. "It's the second year of Jazzmasters, one of the very, very first ones. It's absolutely stunning. It's got a gold scratch plate, and it came with a packet of strings from 1959 from New Brunswick."
He explains his sweet spot for tone matter-of-factly. "I like a Jazzmaster through a Fender Twin. I like a bit of compression, just to kind of give you that bite, and I love an old Electro-Harmonix Small Clone, just the original cheap chorus pedal. I think it sounds great. And every other chorus pedal I put on I'm just like 'pfft whatever.' People go, 'try this boutique $300 fucking chorus pedal.' And I put it on and it's not as good as a Small Clone. Small Clone just sounds like a chorus. And it's one knob. It's idiot proof and I'm an idiot [laughing]. That's my go-to."
At the beginning of 2022, Fender will live in New York City while recording his third album at Electric Lady Studios, which is where he'd planned to make his second album before the pandemic made that impossible. He wrote 60 songs over the last two years, recording only 11, which means he has a good stash in his back pocket. The rest of 2022 he'll be headlining arena tours, as well as supporting the Killers on four dates in London and Dublin.
On the release of such a personal collection of music, Fender recently penned a letter to his 17-year-old self. In it, he tells young Sam not to be so serious. Present-day Sam's social media is light and carefree, with videos of him explaining how to make the best cuppa, eating jellied eels, and mini movies of strangers on the street with improvised voiceovers. So, it appears time has done the songwriter well. It's all in the new album, but 27-year-old Sam had this to say to 17-year-old Sam: "Art is the purest remedy for all internal conflict and you're taking a career in it. It's an honour to do what you will do, never forget that. You may feel alone currently but you will realise that your stories, when put to music, open up a side of you that actually helps people. A lot of these stories were originally about you but they belong to everyone, as everyone has their own, and they will be screamed back at you—from clubs and dive bars, even arenas. Some kid, 17, probably going through a boatload of similar shit that you experienced, will be front and centre, screaming these stories as if it's their last night on Earth."
Sam Fender - Live at Reading Festival 2021 Full Set
With two hit albums in the last two years but no touring because of the pandemic, Sam Fender was ready for Leeds Festival 2021. Witness one of his signature chorus-and-whammy solos at 12:50 on "The Borders" from 2019's Hypersonic Missiles.
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Stevie Van Zandt with “Number One,” the ’80s reissue Stratocaster—with custom paisley pickguard from luthier Dave Petillo—that he’s been playing for the last quarter century or so.
With the E Street Band, he’s served as musical consigliere to Bruce Springsteen for most of his musical life. And although he stands next to the Boss onstage, guitar in hand, he’s remained mostly quiet about his work as a player—until now.
I’m stuck in Stevie Van Zandt’s elevator, and the New York City Fire Department has been summoned. It’s early March, and I am trapped on the top floor of a six-story office building in Greenwich Village. On the other side of this intransigent door is Van Zandt’s recording studio, his guitars, amps, and other instruments, his Wicked Cool Records offices, and his man cave. The latter is filled with so much day-glo baby boomer memorabilia that it’s like being dropped into a Milton Glaser-themed fantasy land—a bright, candy-colored chandelier swings into the room from the skylight.
There’s a life-size cameo of a go-go dancer in banana yellow; she’s frozen in mid hip shimmy. One wall displays rock posters and B-movie key art, anchored by a 3D rendering of Cream’s Disraeli Gearsalbum cover that swishes and undulates as you walk past it. Van Zandt’s shelves are stuffed with countless DVDs, from Louis Prima to the J. Geils Band performing on the German TV concert seriesRockpalast. There are three copies ofIggy and the Stooges: Live in Detroit. Videos of the great ’60s-music TV showcases, from Hullabaloo to Dean Martin’s The Hollywood Palace, sit here. Hundreds of books about rock ’n’ roll, from Greil Marcus’s entire output to Nicholas Schaffner’s seminal tome, The Beatles Forever, form a library in the next room.
But I haven’t seen this yet because the elevator is dead, and I am in it. Our trap is tiny, about 5' by 5'. A dolly filled with television production equipment is beside me. There’s a production assistant whom I’ve never met until this morning and another person who’s brand new to me, too, Geoff Sanoff. It turns out that he’s Van Zandt’s engineer—the guy who runs this studio. And as I’ll discover shortly, he’s also one of the several sentinels who watch over Stevie Van Zandt’s guitars.
There’s nothing to do now but wait for the NYFD, so Sanoff and I get acquainted. We discover we’re both from D.C. and know some of the same people in Washington’s music scene. We talk about gear. We talk about this television project. I’m here today assisting an old pal, director Erik Nelson, best known for producing Werner Herzog’s most popular documentaries, like Grizzly Man and Cave of Forgotten Dreams. Van Zandt has agreed to participate in a television pilot about the British Invasion. After about half an hour, the elevator doors suddenly slide open, and we’re rescued, standing face-to-face with three New York City firefighters.
As our camera team sets up the gear, Sanoff beckons me to a closet off the studio’s control room. I get the sense I am about to get a consolation prize for standing trapped in an elevator for the last 30 minutes. He pulls a guitar case off the shelf—it’s stenciled in paint with the words “Little Steven” on its top—snaps open the latches, and instantly I am face to face with Van Zandt’s well-worn 1957 Stratocaster. Sanoff hands it to me, and I’m suddenly holding what may as well be the thunderbolt of Zeus for an E Street Band fan. My jaw drops when he lets me plug it in so he can get some levels on his board, and the clean, snappy quack of the nearly 70-year-old pickups fills the studio. For decades, Springsteen nuts have enjoyed a legendary 1978 filmed performance of “Rosalita” from Phoenix, Arizona, that now lives on YouTube. This is the Stratocaster Van Zandt had slung over his shoulder that night. It’s the same guitar he wields in the famous No Nukes concert film shot at Madison Square Garden a year later, in 1979. My mind races. The British Invasion is all well and essential. But now I’m thinking about Van Zandt’s relationship with his guitars.
Stevie Van Zandt's Gear
Van Zandt’s guitar concierge Andy Babiuk helped him plunge deeper down the Rickenbacker rabbit hole. Currently, Van Zandt has six Rickenbackers backstage: two 6-strings and four 12-strings.
Guitars
- 1957 Fender Stratocaster (studio only)
- ’80s Fender ’57 Stratocaster reissue “Number One”
- Gretsch Tennessean
- 1955 Gibson Les Paul Custom “Black Beauty” (studio only)
- Rickenbacker Fab Gear 2024 Limited Edition ’60s Style 360 Model (candy apple green)
- Rickenbacker Fab Gear 2023 Limited Edition ’60s Style 360 Model (snowglo)
- Rickenbacker 2018 Limited Edition ’60s Style 360 Fab Gear (jetglo)
- Two Rickenbacker 1993Plus 12-strings (candy apple purple and SVZ blue)
- Rickenbacker 360/12C63 12-string (fireglo)
- Vox Teardrop (owned by Andy Babiuk)
Amps
- Two Vox AC30s
- Two Vox 2x12 cabinets
Effects
- Boss Space Echo
- Boss Tremolo
- Boss Rotary Ensemble
- Durham Electronics Sex Drive
- Durham Electronics Mucho Busto
- Durham Electronics Zia Drive
- Electro-Harmonix Satisfaction
- Ibanez Tube Screamer
- Voodoo Labs Ground Control Pro switcher
Strings and Picks
- D’Addario (.095–.44)
- D’Andrea Heavy
Van Zandt has reached a stage of reflection in his career. Besides the Grammy-nominated HBO film, Stevie Van Zandt: Disciple, which came out in 2024, he recently wrote and published his autobiography, Unrequited Infatuations (2021), a rollicking read in which he pulls no punches and makes clear he still strives to do meaningful things in music and life.
His laurels would weigh him down if they were actually wrapped around his neck. In the E Street Band, Van Zandt has participated in arguably the most incredible live group in rock ’n’ roll history. And don’t forget Southside Johnny and the Asbury Jukes or Little Steven and the Disciples of Soul. He created both the Underground Garage and Outlaw Country radio channels on Sirius/XM. He started a music curriculum program called TeachRock that provides no-cost resources and other programs to schools across the country. Then there’s the politics. Via his 1985 record, Sun City, Van Zandt is credited with blasting many of the load-bearing bricks that brought the walls of South African apartheid tumbling into dust. He also acted in arguably the greatest television drama in American history, with his turn as Silvio Dante in The Sopranos.
Puzzlingly, Van Zandt’s autobiography lacks any detail on his relationship with the electric guitar. And Sanoff warns me that Van Zandt is “not a gearhead.” Instead he has an organization in place to keep his guitar life spinning like plates on the end of pointed sticks. Besides Sanoff, there are three others: Ben Newberry has been Van Zandt’s guitar tech since the beginning of 1982. Andy Babiuk, owner of Rochester, New York, guitar shop Fab Gear and author of essential collector reference books Beatles Gear and Rolling Stones Gear (the latter co-authored by Greg Prevost) functions as Van Zandt’s guitar concierge. Lastly, luthier Dave Petillo, based in Asbury Park, New Jersey, oversees all the maintenance and customization on Van Zandt’s axes.
“I took one lesson, and they start to teach you the notes. I don’t care about the notes.” —Stevie Van Zandt
I crawl onto Zoom with Van Zandt for a marathon session and come away from our 90 minutes with the sense that he is a man of dichotomies. Sure, he’s a guitar slinger, but he considers his biggest strengths to be as an arranger, producer, and songwriter. “I don’t feel that being a guitar player is my identity,” he tells me. “For 40 years, ever since I made my first solo record, I just have not felt that I express myself as a guitar player. I still enjoy it when I do it; I’m not ambivalent. When I play a solo, I am in all the way, and I play a solo like I would like to hear if I were in the audience. But the guitar part is really part of the song’s arrangement. And a great solo is a composed solo. Great solos are ones you can sing, like Jimi Hendrix’s solo in ‘All Along the Watchtower.’”
In his autobiography, Van Zandt mentions that his first guitar was an acoustic belonging to his grandfather. “I took one lesson, and they start to teach you the notes. I don’t care about the notes,” Van Zandt tells me. “The teacher said I had natural ability. I’m thinking, if I got natural ability, then what the fuck do I need you for? So I never went back. After that, I got my first electric, an Epiphone. It was about slowing down the records to figure out with my ear what they were doing. It was seeing live bands and standing in front of that guitar player and watching what they were doing. It was praying when a band went on TV that the cameraman would occasionally go to the right place and show what the guitar player was doing instead of putting the camera on the lead singer all the time. And I’m sure it was the same for everybody. There was no concept of rock ’n’ roll lessons. School of Rock wouldn’t exist for another 30 years. So, you had to go to school yourself.”
By the end of the 1960s, Van Zandt tells me he had made a conscious decision about what kind of player he wanted to be. “I realized that I really wasn’t that interested in becoming a virtuoso guitar player, per se. I was more interested in making sure I could play the guitar solo that would complement the song. I got more into the songs than the nature of musicianship.”
After the Beatles and the Stones broke the British Invasion wide open, bands like Cream and the Yardbirds most influenced him. “George Harrison would have that perfect 22-second guitar solo,” Van Zandt remembers. “Keith Richards. Dave Davies. Then, the harder stuff started coming. Jeff Beck in the Yardbirds. Eric Clapton with things like ‘White Room.’ But the songs stayed in a pop configuration, three minutes each or so. You’d have this cool guitar-based song with a 15-second, really amazing Jeff Beck solo in it. That’s what I liked. Later, the jam bands came, but I was not into that. My attention deficit disorder was not working for the longer solos,” he jokes. Watch a YouTube video of any recent E Street Band performance where Van Zandt solos, and the punch and impact of his approach and attack are apparent. At Nationals Park in Washington, D.C., last year, his solo on “Rosalita” was 13 powerful seconds.
Van Zandt and Bruce Springsteen’s relationship goes back to their earliest days on the Jersey shore. “Everybody had a different guitar; your guitar was your identity,” recalls Van Zandt. “At some point, a couple of years later, I remember Bruce calling me and asking me for my permission to switch to Telecaster. At that point, I was ready to switch to Stratocaster.”
Photo by Pamela Springsteen
Van Zandt left his Epiphone behind for his first Fender. “I started to notice that the guitar superstars at the time were playing Telecasters. Mike Bloomfield. Jeff Beck. Even Eric Clapton played one for a while,” he tells me. “I went down to Jack’s Music Shop in Red Bank, New Jersey, because he had the first Telecaster in our area and couldn’t sell it; it was just sitting there. I bought it for 90 bucks.”
In those days, and around those parts, players only had one guitar. Van Zandt recalls, “Everybody had a different guitar; your guitar was your identity. At some point, a couple of years later, I remember Bruce calling me and asking me for my permission to switch to Telecaster. At that point, I was ready to switch to Stratocaster, because Jimi Hendrix had come in and Jeff Beck had switched to a Strat. They all kind of went from Telecaster to Les Pauls. And then some of them went on to the Stratocaster. For me, the Les Paul was just too out of reach. It was too expensive, and it was just too heavy. So I said, I’m going to switch to a Stratocaster. It felt a little bit more versatile.”
Van Zandt still employs Stratocasters, and besides the 1957 I strummed, he was seen with several throughout the ’80s and ’90s. But for the last 20 or 25 years, Van Zandt has mainly wielded a black Fender ’57 Strat reissue from the ’80s with a maple fretboard and a gray pearloid pickguard. He still uses that Strat—dubbed “Number One”—but the pickguard has been switched to one sporting a purple paisley pattern that was custom-made by Dave Petillo.
Petillo comes from New Jersey luthier royalty and followed in the footsteps of his late father, Phil Petillo. At a young age, the elder Petillo became an apprentice to legendary New York builder John D’Angelico. Later, he sold Bruce Springsteen the iconic Fender Esquire that’s seen on the Born to Run album cover and maintained and modified that guitar and all of Bruce’s other axes until he passed away in 2010. Phil worked out of a studio in the basement of their home, not far from Asbury Park. Artists dropped in, and Petillo has childhood memories of playing pick-up basketball games in his backyard with members of the E Street Band. (He also recalls showing his Lincoln Logs to Johnny Cash and once mistaking Jerry Garcia for Santa Claus.)
“I was more interested in making sure I could play the guitar solo that would complement the song. I got more into the songs than the nature of musicianship.” —Stevie Van Zandt
“I’ve known Stevie Van Zandt my whole life,” says Petillo. “My dad used to work on his 1957 Strat. That guitar today has updated tuners, a bone nut, new string trees, and a refret that was done by Dad long ago. I think one volume pot may have been changed. But it still has the original pickups.” Petillo is responsible for a lot of the aesthetic flair seen on Van Zandt’s instruments. He continues, “Stevie is so much fun to work with. I love incorporating colors into things, and Stevie gets that. When you talk to a traditional Telecaster or Strat player, and you say, ‘I want to do a tulip paisley pickguard in neon blue-green,’ they’re like, ‘Holy cow, that’s too much!’ But for Stevie, it’s just natural. So I always text him with pickguard designs, asking him, ‘Which one do you like?’ And he calls me a wild man; he says, ‘I don’t have that many Strats to put them on!’ But I’ll go to Ben Newberry and say, ‘Ben, I made these pickguards; let’s get them on the guitar. And I’ll go backstage, and we’ll put them on. I just love that relationship; Stevie is down for it.”
Petillo takes care of the electronics on Van Zandt’s guitars. Almost all of the Strats are modified with an internal Alembic Stratoblaster preamp circuit, which Van Zandt can physically toggle on and off using a switch housed just above the input jack. Van Zandt tells me, “That came because I got annoyed with the whole pedal thing. I’m a performer onstage, and I’m integrated with the audience and I like the freedom to move. And if I’m across the stage and all of a sudden Bruce nods to me to take a solo, or there’s a bit in the song that requires a little bit of distortion, it’s just easier to have that; sometimes, I’ll need that extra little boost for a part I’m throwing in, and it’s convenient.”
In recent times, Van Zandt has branched out from the Stratocaster, which has a lot to do with Andy Babiuk's influence. The two met 20 years ago, and Babiuk’s band, the Chesterfield Kings, is on Van Zandt’s Wicked Cool Records. “He’d call me up and ask me things like, ‘What’s Brian Jones using on this song?’” explains Babiuk. “When I’d ask him why, he’d tell me, ‘Because I want to have that guitar.’ It’s a common thing for me to get calls and texts from him like that. And there’s something many people overlook that Stevie doesn’t advertise: He’s a ripping guitar player. People think of him as playing chords and singing backup for Bruce, but the guy rips. And not just on guitar, on multiple instruments.”
Van Zandt tells me he wanted to bring more 12-string to the E Street Band this tour, “just to kind of differentiate the tone.” He explains, “Nils is doing his thing, and Bruce is doing his thing, and I wanted to do more 12-string.” He laughs, “I went full Paul Kantner!” Babiuk helped Van Zandt plunge deeper down the Rickenbacker rabbit hole. Currently, Van Zandt has six Rickenbackers backstage: two 6-strings and four 12-strings. Each 12-string has a modified nut made by Petillo from ancient woolly mammoth tusk, and the D, A, and low E strings are inverted with their octave.
Van Zandt explains this to me: “I find that the strings ring better when the high ones are on top. I’m not sure if that’s how Roger McGuinn did it, but it works for me. I’m also playing a wider neck.”
Babiuk tells me about a unique Rick in Van Zandt’s rack of axes: “I know the guys at Rickenbacker well, and they did a run of 30 basses in candy apple purple for my shop. I showed one to Stevie, and purple is his color; he loves it. He asked me to get him a 12-string in the same color, and I told him, ‘They don’t do one-offs; they don’t have a custom shop,’ but it’s hard to say no to the guy! So I called Rickenbacker and talked them into it. I explained, ‘He’ll play it a lot on this upcoming tour.’ They made him a beautiful one with his OM logo.”
The purple one-off is a 1993Plus model and sports a 1 3/4" wide neck—1/8" wider than a normal Rickenbacker. Van Zandt loved it so much that he had Babiuk wrestle with Rickenbacker again to build another one in baby blue. Petillo has since outfitted them with paisley-festooned custom pickguards. When guitar tech Newberry shows me these unique axes backstage, I can see the input jack on the purple guitar is labeled with serial number 01001.“Some of my drive is based on gratitude,” says Van Zandt, “feeling like we are the luckiest guys in the luckiest generation ever.”
Photo by Rob DeMartin
Van Zandt also currently plays a white Vox Teardrop. That guitar is a prototype owned by Babiuk. “Stevie wanted a Teardrop,” Babiuk tells me, “but I explained that the vintage ones are hit and miss—the ones made in the U.K. were often better than the ones manufactured in Italy. Korg now owns Vox, and I have a new Teardrop prototype from them in my personal collection. When I showed it to him, he loved it and asked me to get him one. I had to tell him, ‘I can’t; it’s a prototype, there’s only one,’ and he asked me to sell him mine,” he chuckles. “I told him, ‘It’s my fucking personal guitar, it’s not for sale!’ So I ended up lending it to him for this tour, and I told him, ‘Remember, this is my guitar; don’t get too happy with it, okay?’
“He asked me why that particular guitar sounds and feels so good. Besides being a prototype built by only one guy, the single-coil pickups’ output is abnormally hot, and the neck feels like a nice ’60s Fender neck. Stevie’s obviously a dear friend of mine, and he can hold onto it for as long as he wants. I’m glad it’s getting played. It was just hanging in my office.”
Van Zandt tells me how Babiuk’s Vox Teardrop sums up everything he wants from his tone, and says, “It’s got a wonderfully clean, powerful sound. Like Brian Jones got on ‘The Last Time.’ That’s my whole thing; that’s the trick—trying to get the power without too much distortion. Bruce and Nils get plenty of distortion; I am trying to be the clean rhythm guitar all the time.”
If Van Zandt has a consigliere like Tony Soprano had Silvio Dante, that’s Newberry. Newberry has tech’d nearly every gig with Van Zandt since 1982. “Bruce shows move fast,” he tells me. “So when there’s a guitar change for Stevie, and there are many of them, I’m at the top of the stairs, and we switch quickly. There’s maybe one or two seconds, and if he needs to tell me something, I hear it. He’s Bruce’s musical director, so he may say something like, ‘Remind me tomorrow to go over the background vocals on “Ghosts,”’ or something like that. And I take notes during the show.”
“Everybody had a different guitar; your guitar was your identity. At some point, a couple of years later, I remember Bruce calling me and asking me for my permission to switch to a Telecaster.” —Stevie Van Zandt
When I ask Newberry how he defines Van Zandt’s relationship to the guitar, he doesn’t hesitate, snapping back, “It’s all in his head. His playing is encyclopedic, whether it’s Bruce or anything else. He may show up at soundcheck and start playing the Byrds, but it’s not ‘Tambourine Man,’ it’s something obscure like ‘Bells of Rhymney.’ People may not get it, but I’ve known him long enough to know what’s happening. He’s got everything already under his fingers. Everything.”
As such, Van Zandt says he never practices. “The only time I touch a guitar between tours is if I’m writing something or maybe arranging backing vocal harmonies on a production,” he tells me.
Before we say goodbye, I tell Van Zandt about my time stuck in his elevator, and his broad grin signals that I may not be the only one to have suffered that particular purgatory. When I ask him about the 1957 Stratocaster I got to play upon my release, he recalls: “Bruce Springsteen gave me that guitar. I’ve only ever had one guitar stolen in my life, and it was in the very early days of my joining the E Street Band. I only joined temporarily for what I thought would be about seven gigs, and in those two weeks or so, my Stratocaster was stolen. It was a 1957 or 1958. Bruce felt bad about that and replaced that lost guitar with this one. So I’ve had it a long, long time. Once that first one was stolen, I decided I would resist having a personal relationship with any one guitar. But that one being a gift from Bruce makes it special. I will never take it back on the road.”
After 50 years of rock ’n’ roll, if there is one word to sum up Stevie Van Zandt, it may be “restless”—an adjective you sense from reading his autobiography. He gets serious and tells me, “I’m always trying to catch up. The beginning of accomplishing something came quite late to me. I feel like I haven’t done nearly enough. What are we on this planet trying to do?” he asks rhetorically. “We’re trying to realize our potential and maybe leave this place one percent better for the next guy. And some of my drive is based on gratitude, feeling like we are the luckiest guys in the luckiest generation ever. That’s what I’m doing: I want to give something back. I feel an obligation.”
YouTube It
“Rosalita” is a perennial E Street Band showstopper. Here’s a close-up video from Philadelphia’s Citizens Bank Park last summer. Van Zandt’s brief but commanding guitar spotlight shines just past the 4:30 mark.
Adding to the line of vintage fuzzboxes, Ananashead unleashes a new stompbox, the Spirit Fuzz, their take on the '60s plug-in fuzz.
The Spirit Fuzz is a mix of the two first California versions of the plug-in fuzz used by Randy California from Spirit, Big Brother & The Holding Company or ZZ TOP among others, also maybe was used in the "Spirit in the Sky" song.
A handmade pedal-shaped version with less hiss and more low-end with modern fatures like filtered and protected 9V DC input and true bypass. Only two controls for Volume and Attack that goes from clean to buzzy fuzz with some fuzzy overdrive in-between, also it cleans well with the guitar's volume.
The pedal offers the following features:
- Two knobs to control Volume and Attack
- Shielded inputs/outputs to avoid RF
- Filtered and protected 9VDC input
- Daisy-chain friendly
- Popless True Bypass switching
- Low current draw, 1mA
Pickup screws with latex tubing.
If you’re used to cranking your Tele, you may have encountered a feedback issue or two. Here are some easy solutions.
Hello and welcome back to Mod Garage. A lot of players struggle with feedback issues ontheir Telecasters. This is a common problem caused by the design and construction of the instrument and can be attributed to the metal cover on the neck pickup, the metal base plate underneath the bridge pickup, the design of the routings, and the construction of the metal bridge and how the bridge pickup is installed in it.
Here is a step-by-step guide on how to eliminate most of these issues. And if you haven’t faced such problems on your Tele, you can still give these a try, and chances are good that you never will. These procedures will not alter the tone of your Telecaster in any way, so it’s better to have it and not need rather than to need it and not have it.
Checking the Pickups
Over the years, I have seen the wildest things coming stock from the factory, especially on budget pickups: unbent metal tabs on neck pickups, loose metal base plates on bridge pickups, bridge pickups only held by the springs, and other crazy stuff.
Let’s start with the neck pickup. Make sure the cover is installed tightly and is not loose in any way. The metal cover is only held by three metal tabs that are bent around the bottom of the pickup, one of them usually connected to the pickup’s ground. Make sure they are tight, holding the metal cover firmly in place. If not, they need to be re-bent. Be careful to not break them.
“Often, these small metal springs can cause feedback, and I’m sure Leo Fender had his reasons for choosing latex tubing instead.”
On the bridge pickup, the metal base plate on the bottom needs to be attached firmly. Check with your fingers to see if it can move. If so, even in only one spot, you need to re-glue it to isolate vibration. Otherwise, it will squeal at high volumes. This is easy to do, and the easiest and best way is to completely take the base plate off, clean it, and re-glue it with a thin layer of silicone from your local Home Depot.
While you are in there, it’s always a good idea to convert both pickups to 3-conductor wiring by breaking the ground connection of the metal cover (neck pickup) and the base plate (bridge pickup). Attach a third wire to one of the lugs of the metal cover and another one to the metal base plate, and solder both to a grounding point of your choice, e.g. the casing of one of the pots. This can be helpful for future mods, like any 4-way switch mod, where this is a mandatory requirem
Un-springing the Pickup Attachment
If your pickups are attached with metal springs to enable height-adjustment, you should replace them with some latex tubing. Often, these small metal springs can cause feedback, and I’m sure Leo Fender had his reasons for choosing latex tubing instead of metal springs. This is cheap, fast, and easy to do; you can get latex tubing from any guitar store or online for only a few cents. (See photo at top.)
Cushioning the Pickups
On a Tele, there’s usually a gap between the bottom of the pickups and the inside of the guitar’s body. This open space can exacerbate feedback issues. Luckily, it’s easy to solve with a piece of foam.
Using a piece of white paper, outline the routing for each pickup. Cut them out as a template for the foam. Then, trim the foam to shape. Place the foam on the bottom of both pickup routings, and you are done. There is no need to glue or attach the foam in any way.
It’s important that the bottom of the pickup is touching the foam so there is no more open gap. I usually use foam that is a little bit thicker than necessary, so the pickup will press on it slightly, making a perfect connection. The type of foam is not important as long as the gap is closed. I prefer to use foam rubber that is easily available in a variety of thicknesses.
Closing Support Routings
On a lot of Telecasters, you can find open support routings from the neck pickup routing towards the electronic compartment. This is for easier access when running the wires of the neck pickup through the body.
Note the various cavities in this typical Telecaster body.
Photo courtesy of Singlecoil (https://singlecoil.com)
There are two ways of routing the wires of the neck pickup through the body: from the neck pickup routing directly into the electronic compartment or into the routing of the bridge pickup, and from there into the electronic compartment, which is the traditional way. In the latter case, make sure all the wires are running underneath the additional piece of foam. If you have any open support routings on your Telecaster body, put some foam in to close them. You don’t need to attach the foam; the pickguard will hold it in place. The kind of foam doesn’t matter, and you can also use things like a small piece of cotton cloth, cotton wool, Styrofoam, etc. in there.
Addressing Bridge Plate Flaws
One of the most common reasons for unwanted feedback is the typical Telecaster bridge plate. The Telecaster bridge system was designed in the ’40s by Leo Fender himself and is crude at best. Its function was simply positioning the strings and providing a rough, easy adjustment of the intonation and the string-height settings. It wasn’t long before Fender released the much-improved bridge design found on the Stratocaster.
The current production Fender vintage bridge plate, as well as most budget aftermarket bridge plates, is made from thin hot-rolled steel in a deep-drawn process. Using this manufacturing process, parts can be made very quickly and cheaply, but at severe cost in quality. The steel used must be very soft and thin to allow it to fold and bend in the corners.
A classic Telcaster bridge plate.
Photo courtesy of Singlecoil (https://singlecoil.com)
Unfortunately, this process creates unusual internal stress in the steel, which can bow the plate so it can’t sit flat on the wooden body. This is a common reason for unwanted feedback on so many Teles. Interestingly, the early vintage bridge plates Fender made used a cold-rolled steel procedure to relieve stress in the material and to avoid this problem. Long live modern mass production!
If you have a Tele with a bowed bridge plate, there are three possible things you can do:
• Change the bowed bridge plate for a straight and even one. (This is the easiest way to avoid any troubles.) There are excellent replacement bridge plates on the market, so you’ll have plenty of choices for materials, designs, finishes, etc.
• Get the bowed bridge plate to a metal fabricator or tool maker so they can try to solve the problem for you. This process will probably cost you more than a new bridge, so this is only an option if it’s a special bridge you want to keep, no matter the cost.
• Drill two small additional holes on the front of the bridge plate, shown as red dots in the picture. After re-installing the bridge plate on the guitar, tightly drill two wood screws through these holes. Often, modern replacement bridges already have these two additional holes. In many cases, this will do the trick, so you don´t have to buy a new bridge.
If you have gone through this entire list and still have problems with feedback, it’s very likely that the pickup itself needs to be re-potted, which a pickup builder can do for you.
Next month, we will stay on the Telecaster subject, taking a close look at the famous Andy Summers Telecaster wiring, so stay tuned!
Until then ... keep on modding!
Andy Powers has been working with electric guitars his whole life, and he’s been slowly collecting all the ideas that could go into his own “solo project,” waiting for the right time to strike.
His work as designer, guitar conceptualist, and CEO of Taylor Guitars is well-established. But when he set out to create the electric guitar he’d been dreaming about his whole life, this master luthier needed to set himself apart.
Great design starts with an idea, a concept, some groundbreaking thought to do something. Maybe that comes from a revelation or an epiphany, appearing to its creator in one fell swoop, intact and ready to be brought into the real world. Or maybe it’s a germ that sets off a slow-drip process that takes years to coalesce into a clear vision. And once it’s formed, the journey from idea to the real world is just as open-ended, with any number of obstacles getting in the way of making things happen.
As CEO, president, and chief guitar designer of Taylor Guitars, Andy Powers has an unimaginable amount of experience sifting through his ideas and, with a large production mechanism at hand, efficiently and effectively realizing them. He knows that there are great ideas that need more time, and rethinking electric guitar design—from the neck to the pickups to how its hollow body is constructed—doesn’t come quickly. His A-Type—which has appeared in Premier Guitarin the hands of guitarists Andy Summers and Duane Denison of the Jesus Lizard—is the innovative flagship model of his new brand, Powers Electric. And it’s the culmination of a lifetime of thought, experience, and influences.
“Southern California is a birthplace of a lot of different things. I think of it as the epicenter of electric guitar.”
“I’ve got a lot of musician friends who write songs and have notebooks of ideas,” explains Powers. “They go, ‘I’ve got these three great verses and a bridge, but no chorus. I’ll just put it on the shelf; I’ll come back to it.’ Or ‘I’ve got this cool hook,’ or ‘I’ve got this cool set of chord changes,’ or whatever it might be—they’re half-finished ideas. And once in a while, you take them off the shelf, blow the dust off, and go, ‘That’s a really nice chorus. Maybe I should write a couple of verses for it someday. But not today.’ And they put it back.”
That’s how his electric guitar design spent decades collecting in Powers’ head. There were influences that he wanted to play with that fell far afield from his acoustic work at Taylor, and he saw room to look at some technical aspects of the instrument a little differently, with his own flair.
The Powers Electric A-Type draws from Powers’ lifelong influences of cars, surfing, and skateboarding.
Over the course of Powers’ “long personal history” with the instrument, he’s built, played, restored, and repaired electric guitars. And, having grown up in Southern California, surrounded by custom-car culture, skateboarding, and surfing—all things he loves—he sees the instrument as part of his design DNA.
“Southern California is a birthplace of a lot of different things,” Powers explains. “I think of it as the epicenter of electric guitar. Post-World War II, you had Leo Fender and Paul Bigsby and Les Paul—all these guys living within just a couple of miles of each other. And I grew up in those same sorts of surroundings.”
Those influences and the ideas about what to do with them kept collecting without a plan to take action. “At some point,” he says, “you need the catalyst to go, ‘Hey, you know what? I actually have the entire guitar’s worth of ideas sitting right in front of me, and they all go together. I would want to play that guitar if it existed. Now is a good time to build that guitar.’”
“I started thinking, ‘If I had been alive then, what would I have made?’ It’s kind of an open-ended question, because at that point, well, there’s no parts catalogs to buy stuff from. A lot of these things hadn’t been invented yet. How would you interpret this?”
The pandemic ultimately served as the catalyst Powers’ electric guitars needed, and that local history proved to be a jumping-off point necessary for focusing his long-marinating ideas. “I started thinking, ‘If I had been alive then, what would I have made?’ It’s kind of an open-ended question, because at that point, well, there’s no parts catalogs to buy stuff from. A lot of these things hadn’t been invented yet. How would you interpret this? As a designer, I think that’s really interesting. Overlay that with understanding what happens to electric guitars and how people want to use them, as well as some acoustic engineering. Well, that’s pretty fascinating. That’s an interesting mix.”
Tucked away in his home workshop, Powers set about designing a guitar, building “literally every little bit other than a couple screws” including handmade and hand-polished knobs. Soon, the prototype for the Powers Electric A-Type was born. “I played this guitar and went, ‘I’ve been waiting a long time to play this guitar.’ A friend played it and went, ‘I want one, too.’ Okay, I’ll make another one. Made two more. Made three more….”
The A-Type—seen here with both vibrato and hardtail—is a fully hollow guitar that is built in what Powers calls a “hot-rod shop” on the Taylor Guitars campus.
From there, Powers recalls that he started bringing his ideas back to his shop on Taylor’s campus, where he set up “essentially a small hot-rod shop” to build these new guitars. “It’s a real small-scale operation,” he explains. “It exists here at Taylor Guitars, but in its own lane.”
The A-Type—currently the only planned Powers Electric model—has the retro appeal of classic SoCal electrics. Its single-cut body style is unique but points to the curvature of midcentury car designs, and the wide range of vibrant color options help drive that home. Conceptually, the idea of reinventing each piece of the guitar’s hardware points toward the instrument’s creators. That might get a vintage guitar enthusiast’s motor running, but it’s in the slick precision of those parts—from the bridge and saddle to the pickup components—where the A-Type’s modernism shines.
“It’s a real small-scale operation. It exists here at Taylor Guitars, but in its own lane.”
Grabbing hold of the guitar, it’s clearly an instrument living on the contemporary cutting edge. The A-Type’s neck gives the clearest indication that it’s a high-performance machine; it’s remarkably easy to fret, with low action but just enough bite across the board. Powers put a lot of thought into the fretboard dynamics that make that so, and he decided to create a hybrid radius. “You have about a 9 1/2" radius, which is really what your hand feels, but then under the plain strings, it’s a bit flatter at 14, 15-ish—it’s so subtle, it’s really tough to measure.” Without reading the specs and talking to Powers, I don’t know that I would detect the difference—and I certainly didn’t upon first try. It just felt easy to play precisely without losing character or veering into “shredder guitar” territory.
The A-Type looks like a solidbody, but you’ll know it’s hollow by its light, balanced weight. That makes it comfortable to hold, whether standing or sitting. But its hollow-ness is no inhibitor to style: I’ve yet to provoke any unintended feedback from any of my amps. Powers explains that’s part of the design, which uses V-class bracing, similar to what you’ll find on a modern Taylor acoustic.Powers says the A-Type that is now being produced is no different than the prototype he built in his home workshop: “I have the blueprint, still, that I hand drew. I can hold the guitar that we’re making up against that drawing, and it would be like I traced over it.”
“Coupling the back and the top of the guitar matter a lot,” he asserts. “When you do that, you can make them move in parallel so that they are not prone to feeding back on stage. You don’t actually have that same Helmholtz resonance going on that makes a hollowbody guitar feedback. It’s still moving.”
On a traditional hollowbody, he points out, the top and back move independently, compressing the air inside the body. “It’ll make one start to run away by re-amplifying its own sound,” he explains. “But if I can make them touch each other, then they move together as a unit. When they do that, you’re not compressing the air inside the body. But it’s still moving. So, you get this dynamic resonance that you want out of a hollowbody guitar; it’s just not prone to feedback.”
What I hear from the A-Type is a rich, dynamic tone, full of resonance, sustain, and volume. I found it to be surprisingly loud and vibrant when unplugged. Powers tells me that’s in part due to the “stressed spherical top” and explains, “I take this piece of wood and I stress it into a sphere, which unnaturally raises its resonant frequency well above what the piece of wood normally could. It’s kind of sprung, ready to set in motion as soon as you strike the string. So, it becomes a mechanical amplifier.” The bridge then sits in two soundposts, which Powers says makes it “almost like a cello.”
“Literally every little bit other than a couple screws” on the A-Type is custom made.
The single-coil pickups take it from there. They’re available in two variations, Full Faraday and Partial Faraday, the latter of which were in my demo model, and Powers tells me they are the brighter option. Their design, he says, has been in progress for about seven or eight years. The concept behind the pickups is to use the “paramagnetic quality of aluminum”—found in the pickup housing—“to shape the magnetic field … which functions almost like a Faraday cage.” And he complements them with a simple circuit on the way out.
I found them to run quietly, as promised, and offer a transparent tone with plenty of headroom. They paired excellently with the ultra-responsive playability and feel of the guitar, so I could play as dynamically as I desired. If a standard solidbody with single-coils offers the performance of a practical sedan, this combo gave the A-Type the feel of a well-tuned racecar. At low volumes and with no pedals, it felt like I was simply amplifying the guitar’s acoustic sound, and I had full control with nothing but my pick. (Powers explains that the pickups have a wide resonance peak, which plays out to my ear.) Add pedals to the mix, including distortion and fuzz, and that translates to an articulated, hi-fi sound.
Now up to serial number XXX, the Powers Electric team has refined their production process. I wonder about that first guitar, the dream guitar Powers built in his house. How similar is the guitar I’m holding to his original vision? “It’s very, very, very close,” Powers tells me. “Literally, this guitar outline is a tracing. It’s an exact duplicate of what I first drew on paper with a pencil. I have the blueprint, still, that I hand drew. I can hold the guitar that we’re making up against that drawing, and it would be like I traced over it.”
“It’s one of those things you do because you just really want to do it. It puts some spark in your life.”
Playing the guitar and, later, talking through its features, I’m left with few questions. But one that remains has to do with branding and marketing, not the instrument: Why go to all the effort to create a new brand for the A-Type, which is to say, why isn’t this a Taylor? For Powers, it’s about design. “As guitar players,” he explains, “we know what Taylor guitars are, we know what it stands for, and we know what we do. The design language of a Taylor guitar is a very specific thing. When I look at a Taylor acoustic guitar, I go, ‘I need curves like this, I need colors like this, I need shapes like this.’”
Those aren’t the same curves, colors, and shapes as the Powers Electric design, nor do they mine the same influences. “There’s a look and a feel to what a Taylor is. And that is different from this. I look at this and go, ‘It’s not the same.’”
Of course, adding the A-Type to the well-established Taylor catalog would probably be easier in lots of ways, but Powers’ positioning of the brand is a sign of his dedication to the project. It feels like a labor of love. “They’re guitars that I really wanted to make,” he tells me enthusiastically. “And I’m excited that they get to exist. It’s one of those things you do because you just really want to do it. It puts some spark in your life.”
“It’s like a solo project,” he continues. “As musicians, you front this band, you do this thing, and you also like these other kinds of music and you’ve got other musician friends, and you want to do something that’s a different flavor. You try to make some space to do that, too.”