As we move past the halfway point of 2018, you're probably also at least halfway through your marketing budget… how’s your ROI? Maximizing your ROI is the #1 goal of any marketer and knowing what tools are at your disposal is paramount. Here’s a quick break down of why email marketing can be one of the best tools in your kit: Email marketing is still dollar for dollar one of the best investments you can make with and average ROI of 3,800 percent. Email “Drip . . .
As we move past the halfway point of 2018, you're probably also at least halfway through your marketing budget… how’s your ROI? Maximizing your ROI is the #1 goal of any marketer and knowing what tools are at your disposal is paramount. Here’s a quick break down of why email marketing can be one of the best tools in your kit:
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Email marketing is still dollar for dollar one of the best investments you can make with an average ROI of 3,800 percent.
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Email “Drip Campaigns” keep your customers in a conversion funnel.
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Email segmentation can get you 14.31% more opens and nearly 100% more clicks
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Build relationships with your clients to keep them (and you) happy.
Using email marketing effectively can be a huge boon to your bottom line. There’s a wealth of tips and information from which to choose about what best optimizes your marketing strategy, but the best results come from making sure your company’s successes are based on YOUR goals and strategy. In marketing, one size does not fit all.
Of course, you can’t start your email marketing efforts without a list. Do you have a list? Having a developed and curated marketing list is essential to converting audience into sales. If not, reach out to your PG advertising rep. to see how we can help get you a great head start.
Need some tips on what to do next? PG’s Marketing Lab is here to help with any and all of your marketing questions. We’d love to help you develop a strategy for increasing your conversion percentages online. You can sign up for a free, no-pressure consultation with PG’s Digital Strategist, Luke Viertel, using the calendar below.
As the premier season of the show comes to a close, Richie Sambora sends it off with a fun, free-wheeling episode that looks at his high-drama fingerwork on “Only Lonely” from Bon Jovi’s second record, 1985’s 7800° Fahrenheit.
Richie joins Shifty subterranean-style, from his mother’s basement in New Jersey, where he’s equipped with a reverse-headstock Charvel, complete with a Floyd Rose system. It’s a busy time for Sambora: His first new single in 11 years, “I Pray,” dropped in late April, alongside a brand new, four-part Bon Jovi documentary.
For “Only Lonely,” Sambora recalls that he used just a 50-watt Marshall and a yellow Boss overdrive pedal to push it to the limit. Producer Lance Quinn captured the performance at the Warehouse in Philly in spring 1985, and Sambora hasn’t slowed at all since that day. Shifty takes a run at a few of Sambora’s blistering lead screeds before Richie takes the reins and brings it home. They don’t leave it at “Only Lonely”; as an added bonus, they run through Sambora’s famous licks from “Bad Medicine,” too.
Between solo runs, Richie talks about his current rig (no modelers for him, just old-school tube-amp goodness) and addresses the rumors: Will he rejoin Bon Jovi after 11 years gone?
See you on the next season of Shred With Shifty!
Credits
Producer: Jason Shadrick
Executive Producers: Brady Sadler and Jake Brennan for Double Elvis
Engineering Support by Matt Tahaney and Matt Beaudion
Video Editors: Dan Destefano and Addison Sauvan
Special thanks to Chris Peterson, Greg Nacron, and the entire Volume.com crew.
Ace guitarist Nikos Arvanitis shows off the dynamics and many shades of blasting, buzzing thrills that shine in this simple silicon Fuzz Face-inspired circuit.
On the heels of the successful launch of limited-edition Slash Signature SL-100 Head and SL-4×12 Speaker Cabinet, Magnatone announces the new Slash Signature Collection Blackout edition.
Wrapped in a sleek black 100% cotton croc textile (that ages beautifully), this Slash-designed amp has the same, hand-built specs, components and features of the limited edition green anaconda SL-100 Head and SL- 4×12 Speaker Cabinet, but comes out roaring with its own Blackout attitude.
“I’ve become a big fan of the Magnatone sound, and it’s been an honor to help design a 100- watt amp with them. I think we put the Magnatone tone and clarity together with some raw power and crunch. The combination is aggressive and sweet simultaneously, it’s pretty awesome,” said Slash.
The Blackout Edition is powered by four EL-34 tubes, delivering exceptional headroom, clarity, and the grit-n-grind tone Slash has made his own, both live and in the studio. The SL-100 pre- amp uses four 12AX7/ECC83 tubes with two distinct gain modes. Players can switch between “LO” and “HI” settings via a control panel slide switch or one-button footswitch (included).
The LO gain mode is voiced with 60’s Classic Rock tones in mind, and they’re slightly tweaked to better control the icepick highs in today’s music. Using a guitar with humbuckers fully cranked, the low gain control has a medium crunch that is sublime in depth and tonal quality.
The HI gain mode is designed with a cascaded gain pre-amp style that’ll bring back some 80’s modded memories, and it’s been fine-tuned to optimize the sound for Slash’s heavy-duty humbuckers sound. But, the gain doesn’t mask the guitarist’s tone (like some amps), so clarity and the voice of the guitar stay true. The treble control boosts the highs for pick clarity, but without being overly harsh.
Magnatone and Khan developed the SL-100 to meet SLASH’S needs. A lot of thought went into the mods, which were made using a stock Super Fifty-Nine M-80.
The control panel of the SL-100 is a easy-to-adjust-on-the-fly four-band EQ with Treble, Middle, Bass, and Presence, so any player of any level can dial their guitar voice easily. The 100-watt power amp allows the EQ to have clarity and focus – essential in sound tweaking.
The Blackout 4×12 speaker cabinet is loaded with four Celestion Vintage 30 speakers – Slash’s speaker of choice. They deliver warm tone, smooth and creamy breakup and gutsy upper mid’s that are what Celestion’s are known for. The cabinet is ¾” Baltic Birch wood, handmade in the USA using finger joint woodworking craftmanship. An internal sound post is used for the closed backboard design and the cool-as-hell Magnatone logo is lighted when connected to the midi jack on the back of the SL-100 head.
The Slash SL-100 and SL-412 Slash Signature Collection Blackout Edition is available to pre-order now, and will start shipping in July 2024.
For more information, please visit magnatoneusa.com.