Here’s the tale of how the now-Gibson-owned Epiphone company came to be, and its unexpected connection to the birth of this Guild model.
When life gives you lemons, you could make lemonade, but sometimes it’s just too much darn trouble. You don’t have enough sugar at home. You have a paper cut, and nothing is worse than citrus on a paper cut. You might just choose to ditch the lemons and cut your losses.
This gorgeous 1958 Guild X-350B came through our doors at Fanny’s House of Music and told us a sweeping tale of sour times and sweet times, taking us all the way from Turkey to New York. This is the story of how Guild picked up Epiphone’s lemons and made some lemonade.
In 1873, a 12-year-old Greek boy named Anastasios Stathopoulo, who had just moved with his family to İzmir, Turkey, began acquiring woodworking skills by watching his father, a lumber merchant, at work. Anastasios, however, was much more interested in the local folk music scene than in carrying on the family business, and in 1890, he started his own musical instrument manufacturing business. Then, three years later, he and his wife Marianthe welcomed their first child, Epaminondas (“Epi,” for short), into their young family.
Ethnic tensions in Turkey forced the Stathopoulo family to move to the United States in the early 1900s. Anastasios set up shop in Manhattan and became very successful, and little Epi worked alongside his father until Anastasios died of cancer in 1915. It was then Epi’s time to take over.
Marianthe died in the early ’20s. As mandolins were becoming less popular, Epi made the savvy decision to shift the company’s focus to banjos. Eventually, he changed the name of the company from the House of Stathopoulo to Epiphone, combining his nickname with the Greek word for sound: “phone.” Epiphone’s move to banjos proved prescient, and they rocketed ahead of their primary competitor, Gibson.
Following Epiphone’s move from NYC to Philadelphia in 1953, several employees began working for the Guild Guitar Company.
Gibson beat Epiphone to the burgeoning guitar market, which touched off an arms race of sorts between the two companies. In 1931, Epiphone tried to pull ahead by introducing their Masterbilt line, featuring guitars that were 3/8" wider than their Gibson counterparts. Gibson followed that up with guitars that were nearly 3 1/2" wider than the Masterbilts, and Epiphone followed that up with a guitar called the Emperor, that was a 1/2" wider still! Competition between the two companies raged on, and Epiphone’s growth would likely have continued unabated if not for the production restrictions of World War II, and the death of Epaminondas in 1943.
Epi’s brothers took control of the company and tried to revamp its offerings with more electric instruments. They gave the Emperor a pickup, and it became the Zephyr Emperor (with the word “Regent” added to the model if it had a cutaway), featuring a cool push-button pickup selector. Unfortunately, this top-of-the-line instrument would be the last hurrah of the storied company, as Epiphone’s finances were shaky, and Epi’s younger brothers proved to not be as gifted in promotion and organization as he had been.
One distinguishing feature on this model and its Epiphone counterpart is its unique push-button pickup selector.
Epiphone’s deteriorating relationship with unions led to a four-month strike and the company moved production to Philadelphia in 1953. But many of the craftsmen chose not to leave New York, and some had already begun working for the nascent Guild Guitar Company, bringing their ideas and designs with them. Eventually, in 1957, Epiphone was sold to Gibson.
Our 1958 Guild X-350B is a near-exact copy of the Epiphone Zephyr Emperor Regent with its three pickups, two knobs, and unique push-button pickup selector that reminds this author of the Chrysler push-button automatic transmissions from the mid ’50s. This is the rare blonde-finished version (hence the “B” in the model name), and behind the 60 years of buckle rash is some beautifully figured maple on the back and sides.
Speaking of buckle rash, sometimes you can just tell that a vintage guitar was very well-loved. This Guild is one of those. The edges of the neck are perfectly rounded, the way only years of playing can achieve, like a piece of glass that’s been rolling around in the ocean for a while and all the corners have rubbed off. Much of the finish on the back of the neck is worn away, and playing this guitar is a delightfully soft experience, sort of like a hug from an old friend.
“Epiphone’s move to banjos proved prescient, and they rocketed ahead of their primary competitor, Gibson.”
Especially because of the “buckle rash” on the guitar’s back, a sign of heavy use, our columnist deems it very well-loved by its prior owner(s).
Life handed lemons to many of the folks in this story. The Stathopoulo family had to leave their home in Turkey and start a new life in the United States. The employees at Epiphone had to decide whether to move to Philadelphia with their employer or try to find new work in New York. Their collective choices led to this beautiful guitar time-traveling 66 years to our shop, where pretty soon someone will find it as refreshing as a cold glass of lemonade in the summer, and take it home to enjoy for the next 66 years.
Sources: Epiphone.com, “The Epiphone Zephyr Emperor Regent as told by Walter Carter” by Carter Vintage Guitars on YouTube, Gruhn’s Guide to Vintage Guitars by Walter Carter and George Gruhn.
From walls of 4x12s to modern modeling tech, heavy tones have come a long way since the age of Iommi.
No style of amp is so definitively a part of a musical genre and culture as high-gain amplifiers. In the modern amp market, there’s a wide range of amps that can achieve a heavy tone, from hulking stacks to lunchbox heads, but their objective unites them. High-gain amps are a cornerstone of electric guitar, and their aggression is heard in every style of music under the sun.
The debate about where high-gain started rages on, but there’s a strong consensus that Tony Iommi and Black Sabbath had more than a little to do with it.
“The first record that really had an impact on me, with regards to that aspect of tone, was Sabbath Bloody Sabbath,” says Sweetwater hard content creator and former Grim Reaper guitarist Nick Bowcott. “It was a brutal sounding record. Iommi was so ahead of his game.”
Keep in mind that there were no high-gain amps when Iommi got his start. Instead, Bowcott explains, “He was doing his thing with a modded Dallas Rangemaster (treble booster) and running into a (Laney) Supergroup while often tuning down to C#. That’s how far ahead of the curve he was.”
Iommi’s tone and Sabbath’s influence were so dramatic that guitarists worldwide adopted it while honing it into a faster, more streamlined style. It was the beginning of heavy metal, and even the world’s biggest rockers claim it’s still unmatched. “Rob Zombie said, ‘The reason there aren't any more good heavy metal riffs today is because Iommi wrote them all,’” Bowcott adds. “It reminds you of how brilliant those songs are.”
The Marshall JCM800
Introduced in 1981, the Marshall JCM800 series kicked open the doors to the high-gain amp market.
Like Iommi’s Laneys, the tube amplifiers of the time didn’t offer the quick response, tight low end, and increased distortion those players required. The closest thing on the market was Marshall’s 1959 Super Lead, aka the plexi. While definitely distorted, these amps only gave up their saturated tones when played much too loud for most performances.
Guitarists begged for an amp that gave them the tones of Van Halen, Randy Rhoads, and the New Wave of British Heavy Metal, while still being something they could use. Over in England, Jim Marshall responded. In 1981, he released one of the most iconic electric guitar amplifiers of all time, the master-volume-equipped Marshall JCM800 2203.
“To me, the (JCM)800 is a foundational piece with regard to high gain. They owned the ’80s.” —Nick Bowcott
For the first time, the famous Marshall kerrang could be had at gig-appropriate volumes. The amp was a hit, and the JCM800 quickly laid the foundation for what would come. “To me, the 800 is a foundational piece with regard to high gain,” remarks Bowcott. “They owned the ’80s.”
The Mesa Engineering Mark Series
The first Boogies were created when Mesa’s Randall Smith “boosted the daylights out of a little (Fender) Princeton.”
However, Marshall wasn’t the only one pushing overdrive into the modern era. Randall Smith and Mesa Engineering’s first amps—hot-rodded Fender-style combos which Smith called “Boogies”—also marked the transition between vintage and modern with a high-gain voice of their own.
“Early on, I boosted the daylights out of a little [Fender] Princeton,” Smith notes. “It was 80 times the gain of the normal amp! It had this amazing crunch. Power chords and single-note riffs had that vocal, singing thing that made Carlos (Santana) so famous. You could go from the biggest, most amazing Fender clean sound to this level of distortion that nobody had ever heard before.”
Those first Boogies launched one of the most respected names in guitar amplification. Now known as the Mark I, Smith’s amps were soon a favorite of plenty of well-known guitarists.
The Boogie has had multiple variations and feature sets over the years. Each one was given a numeral to differentiate its designs, and the Mark II, with its tighter, more aggressive tone, is where the heavy metal world took notice.
One band, in particular, would launch themselves and the amps to incredible heights after stopping by Smith’s shop in the 1980s.
“Metallica, I remember them coming up,” laughs Smith. “They were young guys. They came up to the factory and grabbed some IIC+s. That was it. That was what they were looking for sonically. They said, ‘Okay, this is what we’ve been hearing in our heads.’”
Smith never considered his Boogie to be a heavy metal guitar amplifier,, but the enormous Mark IIC+-fueled success of Ride the Lightning and Master of Puppets changed that forever.The Amp Modding Craze
Together, the JCM800 and Mesa’s Mark series kicked off a new era in guitar amplification. But, as is always the case, players still wanted more. Many players even modified their amps in search of new, heavier tones.
Before long, the amp-modding community had grown into its own industry with famed amp techs such as José Arredondo, Lee Jackson, and César Díaz squeezing the most tone and gain from the circuits as possible. Those modded amps were the go-to high-gain rigs for everyone from Steve Vai and Paul Gilbert to Alice In Chains’ Jerry Cantrell.
The modification game became so popular, and the modders so well respected, that many began producing their own amp designs. Brands like Bogner, Friedman, and Rivera are just a few that owe a lot of their early success to the mod craze. Even Mike Soldano got in on it.
“I did Marshall mods just like all those other guys,” he admits. “As I started gaining notoriety around L.A., people would bring me their Marshalls and say, ‘Hey, can you make my Marshall sound like this?’”
The Soldano SLO-100
Mike Soldano says he built his first high-gain amp for himself, but soon learned that other players wanted one too.
Soldano’s notoriety was well-earned. As the father of the Soldano Super Lead Overdrive (SLO) 100, many credit him for starting the modern high-end, high-gain tube-amp market.
As a young guitarist, he had faced the same gain-to-volume dilemma that plagued all aspiring rockers of the time. An early adopter of Mesa’s Boogie amps, he thought he had solved the issue, but while the Boogie had a high level of gain, it wasn’t a “high-gain amp.” Unsatisfied with the Mesa and wanting to avoid wrestling with a non-master volume Marshall, he built his own.
“I already knew what I wanted my guitar to sound like,” he says. “I heard it on records, but I knew they were getting that with post-effects and using plexis and big, giant rooms with the volume cranked to 11. I was determined to create an amp that would give me that sound at any volume, at any time, in any place.
“I got a bunch of old radio manuals from the ’40s and ’50s, and every night when I’d come home from work, I’d sit in my room and tinker around, build circuits, and try different things out.”
Soldano was excited about his new creation, but it was other guitarists’ reactions to the amp that told him he was onto something special.
“In order to crank the thing up, I needed to take it down to my friend’s rehearsal space. Every time I did, everybody in the place would start flocking to the room, and they’d be like, ‘What are you guys playing in there? I want to try it!’ I realized then that that sound wasn’t just the sound I wanted. There were other people who wanted it, too.”
“I already knew what I wanted my guitar to sound like…. I was determined to create an amp that would give me that sound at any volume, at any time, in any place.” —Mike Soldano
It took a while, but eventually, Soldano’s new amp started turning the heads of all the right people. “When I first got to L.A., I met Howard Leese,” he remembers. “The next morning, I shot out to meet him at Rumbo Recorders and took my amp with me. He plugs it in, plays about two notes, and he’s like, ‘This is awesome, I'm buying this.’ Then, this guy Tony managed to get an amp in front of Steve Lukather, and Steve went nuts for the thing. Then, I was checking my message machine one day, and there were calls from Lou Reed, from Vivian Campbell, and from Michael Landau. They all were asking about that SLO!”
If the JCM800 started high-gain amps, the SLO-100 was the first tube amp designed for the job. It completely changed the amp industry, and, like Leo Fender’s Telecaster, it remains an industry standard that's largely unchanged today.
The German High-Gain Explosion
Inspired by the SLO’s searing gain, sustain, and versatile volume control, manufacturers began cranking up their amps’ performance worldwide. Builders were finally delivering all the gain and control players wanted.
German makers like ENGL, Diezel, Hughes & Kettner, and L.A.-based Bogner made names for themselves with legendary high-gain heads like their Savage, VH4, TRIAMP, and Uberschall. For European metal guitarists, this was the dawn of a new era.
“The ENGL Savage was my main live amplifier for maybe seven years,” says Haunted guitarist, YouTube personality, and Solar Guitars owner Ola Englund. “Not too many other brands at that time could give you this insanely tight, modern metal sound without using a boost. You just hook up your guitar, and it sounds incredible.”The Mesa Rectifier Series
“The Dual Rectifier just completely proliferated all of the grunge years,” says Mike Soldano.
Between the Marshalls, Mesas, a flood of modded amps, and the amps coming out of Germany, the late ’80s and 1990s had a lot of high-gain to offer. Still, a new amp from a familiar face defined the next couple of decades.
“The (Mesa) Rectifier was the one in the ’90s,” Bowcott says, point blank. “The ’80s were the JCM800, and the ’90s were the Rectifiers.”
“The Dual Rectifier just completely proliferated all of the grunge years,” echoes Soldano. “There wasn’t a band out there that wasn’t playing a Rectifier.”
“We had no expectation that the Rectifiers would end up being so popular.” —Randall Smith
Today, Randall Smith’s Mesa Rectifiers are definitive high-gain amps. Everyone from Metallica and Korn to Soundgarden and Cannibal Corpse uses them to create the heaviest tones in rock history. So it’s surprising they were designed by someone more Santana than Sepultura. According to Smith, he was as surprised as anyone.
“We had no expectation that the Rectifiers would end up being so popular,” he said. “It was to the point that we had to fight that image. Players are like, ‘Mesa, those are the high-gain metal guys. I’m not interested in that.’ But it was only one product! (Laughs)”
The Peavey 5150 And Beyond
The Peavey 6505 and EVH 5150 are both descendants of the original Peavey 5150 designed by Eddie Van Halen and amp designer James Brown.
While Mesa’s Rectifiers had no equal in terms of popularity, one amp did give it a run for its money in impact and aggression: the Peavey 5150. Created by amp designer James Brown and Eddie Van Halen—who had been playing SLO-100s—the 5150 quickly transcended classic-rock heroics and laid the foundation for a new breed of extreme high-gain tone.
Machine Head’s Burn My Eyes was arguably the first release to put the amp on the metal map, while producer/engineer Andy Sneap’s legendary use on countless records cemented it in place. Bands like In Flames, Killswitch Engage, and Arch Enemy also used the amps to great effect.
“The 5150 was probably the most aggressive amplifier out there,” says Englund. “I remember it was either the 5150 or the Rectifier, (those were) the ’90s choices right there. If you played in a serious metal band, it’s one of these.”
Like the Rectifier, the 5150 has seen multiple tweaks and changes since its inception. The most notable came when Eddie took his 5150 trademark to Fender to launch EVH and the 5150 III amp line. Not wanting to drop one of the most popular high-gain amps ever, Peavey gave theirs a facelift and renamed it the 6505. The world lost a hero when Eddie passed away in 2020, but he left us with two amp lines that will go down in high-gain history.
Solid-State High Gain and Dimebag Darrell
The ’90s and 2000s were all about high-gain tube heads. But a handful of solid-state and hybrid amps also drove some of the era’s most intense music. The most famous of these amps was the Marshall Valvestate 8100. While many players denounced its cold, toothy voice, Bowcott says others built a career around it.
“Marshall came out with Valvestate in the early ’90s, and people like (Prong guitarist and singer) Tommy Victor adopted that amp. It was his sound on ‘Snap Your Fingers, Snap Your Neck.’”
Victor wasn’t the only one using the 8100; it’s also the sound of Static-X's Wisconsin Death Trip and, reportedly, shaped the sound of early Meshuggah. No other 8100 player, however, is credited with having the influence and savagery of Death’s Chuck Schuldiner. Plugging into his 8100, he’s widely regarded as creating death metal.
Of course, there was one other high-gain hero who more than deserves a mention when it comes to ’90s solid-state. Pantera’s Dimebag Darrell and his Randall RG100 and Century 200 amps sounded so heavy, singular, and next-level that few have even tried to cop his sound.
“Dimebag had the most distinctive metal tone, and I don’t think anyone has managed to break that,” comments Englund. “It was his and no one else’s. He would just overdrive it to hell and back and add all these doublers and flight flangers and stuff. That was a solid-state tone right there.”
The Rise of Digital Modeling
The legacy of the Line 6 Pod lives on, elevated to stages everywhere, in the Helix.
How guitarists get their high-gain tones has changed drastically over the years, and that’s never been more true than in the last couple of decades. Instead of walls of amps and 4x12 cabinets, these days, we get remarkably similar sounds from compact digital rack and floor processors. Evolving from the original Line 6 POD, digital modeling now defines this era of guitar.
Initially relegated to practice tools for home use, starting in the late 2000s, bands like Periphery and Animals As Leaders have increasingly embraced modeling units like the Fractal AXE-FX, the Kemper Profiler, the Neural QuadCortex, and Line 6’s flagship Helix. The bands’ pristine tones, impressive musicianship, and pummeling riffs opened the floodgates of high-gain for a new generation. They’ve established modeling as a legitimate tone tool for professionals and even won over old-school rockers like Bowcott. “There’s some amazing stuff out there,” he says. “You can argue that there’s never been a better time to be a guitar player, apart from maybe decision paralysis.”
The impact of digital amp modeling can’t be overstated. Whether a physical unit or the countless inexpensive software amp sims, they all sound realistic, respond remarkably well, and open a world of routing and control options. They’re so prevalent that many younger guitarists have never even owned a tube amp.
Tube Amps and Impulse Responses
The Revv G20 is one of a growing number of modern lunchbox-style heads with IR capabilities combining portability and high-gain tone.
So, will digital modeling actually kill high-gain amplifiers? The consensus is probably not, but tube amps do have to evolve. The answer may lie in impulse responses (IRs).
Impulse responses are digital snapshots of real speaker cabinets and microphones loaded onto a modeler or computer. They let you hear a well-recorded cab without plugging into an actual speaker.
More and more brands are adding IR capabilities to smaller, lunchbox-style tube amps. Heads like the Revv G20 and ENGL Ironball Special Edition are pioneering this approach and striking the perfect balance of tradition and convenience. Randall Smith is a fan, and Soldano even joined the party with his Astro-20.
“I think it’s a great evolutionary step. That’s ultimate if you ask me,” says Smith. “The important thing is that you have your tube amp. You’re not sacrificing that in order to get the virtues of digital and modeling.”
Soldano echoes Smith’s enthusiasm, saying, “I think for home recording, it’s going to completely take over. It’s a perfect recording amp. You can set this thing on your desktop. You don’t even have to plug in a speaker cabinet. You can run it straight into your digital mixing world, and you can bring up these different IRs. You can do amazing stuff without even a single dB of sound in the room.”
Long Live High-Gain Tube Amps
Hybrid tube designs are helping ensure a bright future for high-gain tube amps. Still, Soldano, Smith, Englund, and Bowcott agree that tube rigs weren’t going anywhere anyway.
“On any Friday night, in any bar in any town, you’re still going to see some guy up there or some gal with a 50-watt half stack rocking it out,” says Soldano.
“The metal community, they still want moving air,” adds Englund. “That's something that can’t be modeled. You can’t explain it, but when you stand in front of an amplifier, it’s so easy to justify.”
Bowcott also agrees but says the experience extends beyond plugging in. “I remember, back in the day, going to see Diamond Head and Judas Priest. They had that huge wall (of amps) that, before they played a note, you’re like, ‘This is going to be cool!’ There was something visually visceral.”
High-gain tone has taken many forms over the decades. From Iommi’s influence to the tech-death insanity of bands like Archspire, it’s forever part of the electric guitar lexicon. As it evolves, so do the tools we use to achieve it.
Nothing will replace the physical interaction of a cranked tube head. At the same time, nothing today matches the convenience and possibilities of digital modeling. Then again, maybe the hybrid approach is the future. Whatever's next for our favorite heavy sounds, there are still plenty of legendary builders, technological innovators, and boundary-pushing players working hard to ensure high-gain guitar tone is here to stay.
On the heels of the successful launch of limited-edition Slash Signature SL-100 Head and SL-4×12 Speaker Cabinet, Magnatone announces the new Slash Signature Collection Blackout edition.
Wrapped in a sleek black 100% cotton croc textile (that ages beautifully), this Slash-designed amp has the same, hand-built specs, components and features of the limited edition green anaconda SL-100 Head and SL- 4×12 Speaker Cabinet, but comes out roaring with its own Blackout attitude.
“I’ve become a big fan of the Magnatone sound, and it’s been an honor to help design a 100- watt amp with them. I think we put the Magnatone tone and clarity together with some raw power and crunch. The combination is aggressive and sweet simultaneously, it’s pretty awesome,” said Slash.
The Blackout Edition is powered by four EL-34 tubes, delivering exceptional headroom, clarity, and the grit-n-grind tone Slash has made his own, both live and in the studio. The SL-100 pre- amp uses four 12AX7/ECC83 tubes with two distinct gain modes. Players can switch between “LO” and “HI” settings via a control panel slide switch or one-button footswitch (included).
The LO gain mode is voiced with 60’s Classic Rock tones in mind, and they’re slightly tweaked to better control the icepick highs in today’s music. Using a guitar with humbuckers fully cranked, the low gain control has a medium crunch that is sublime in depth and tonal quality.
The HI gain mode is designed with a cascaded gain pre-amp style that’ll bring back some 80’s modded memories, and it’s been fine-tuned to optimize the sound for Slash’s heavy-duty humbuckers sound. But, the gain doesn’t mask the guitarist’s tone (like some amps), so clarity and the voice of the guitar stay true. The treble control boosts the highs for pick clarity, but without being overly harsh.
Magnatone and Khan developed the SL-100 to meet SLASH’S needs. A lot of thought went into the mods, which were made using a stock Super Fifty-Nine M-80.
The control panel of the SL-100 is a easy-to-adjust-on-the-fly four-band EQ with Treble, Middle, Bass, and Presence, so any player of any level can dial their guitar voice easily. The 100-watt power amp allows the EQ to have clarity and focus – essential in sound tweaking.
The Blackout 4×12 speaker cabinet is loaded with four Celestion Vintage 30 speakers – Slash’s speaker of choice. They deliver warm tone, smooth and creamy breakup and gutsy upper mid’s that are what Celestion’s are known for. The cabinet is ¾” Baltic Birch wood, handmade in the USA using finger joint woodworking craftmanship. An internal sound post is used for the closed backboard design and the cool-as-hell Magnatone logo is lighted when connected to the midi jack on the back of the SL-100 head.
The Slash SL-100 and SL-412 Slash Signature Collection Blackout Edition is available to pre-order now, and will start shipping in July 2024.
For more information, please visit magnatoneusa.com.